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Betaine is an amino acid, which is available in both natural and synthetic form. Natural betaine is commonly derived from sugar beet and its derivatives such as vinasses and molasses. Synthetic betaine such as is widely available in the market. Betaine is consumed as dietary supplement and used in animal nutrition, personal care products, food & beverages, and pharmaceutical industry. Wide range of applications of betaine is due to its ability to donate methyl group and act as an osmolyte.        

Market Dynamics

Betaine reduces risk of cardiovascular diseases, improves liver function & detoxification, and aids in digestion, therefore it is used as a popular dietary supplement. Rising health awareness among consumers and growing demand for nutritional supplements are driving growth of the global betaine market. For instance, according to Council for Responsible Nutrition, 68% of the American population consumed dietary supplements in 2015.

Growing demand for sports nutrition is also increasing betaine demand as it improves muscle power endurance and accelerates muscle growth and fat loss. For instance, according to a study by Coherent Market Insights, global sports nutrition market is estimated to reach US$ 48.87 billion by 2025 from US$ 27.85 billion in 2016.

Increasing demand for betaine and its derivatives in pharmaceutical industry is fuelling growth of the betaine market as betaine hydrochloride is used in the treatment of hypochlorhydria, hyperkalemia, liver disorders, homocystinuria and gastrointestinal disturbances. Thus, growth in pharmaceutical industry is aiding growth of the betaine market. According to International Federation of Pharmaceutical Manufacturers & Associations, global pharmaceutical market is expected to reach US$ 1,430 billion by 2020.

Betaine is used in animal nutrition as an osmoregulator to reduce negative effects of coccidiosis and heat stress. Growing demand for animal feed and its additives, globally is propelling growth of the global betaine market. According to Coherent Market Insights study, global animal feed additives market was pegged at US$ 16.27 billion in 2016, and is expected to expand at a CAGR of 4.43% during the forecast period (2018-2025).

Regulations on the use of betaine in various applications is hindering growth of the global betaine market. For instance, EU Regulation 2015/1060 of July 2015, regulates authorization of betaine hydrochloride and betaine anhydrous as feed additives for animal species. Furthermore, 21CFR310.540 of the U.S. Food and Drug Administration regulates use of betaine hydrochloride as over-the-counter (OTC) stomach acidifiers.

Betaine Market Outlook

  • North America held the highest market share in the global betaine market in 2017. Growing consumption of dietary supplements is a major driver for growth of this market in North America. For instance, according to Council for Responsible Nutrition, 76% adults in the U.S. consumed dietary supplements in 2017. Moreover, according to Canadian Community Health Survey, 45.6% of the Canadians consumed health supplements in 2015.
  • Asia Pacific is the fastest growing betaine market during the forecast period (2018-2025), owing to growing demand for nutraceuticals and healthcare products in China, Japan, South Korea, and India. According to International Trade Association (ITA), China is the second-largest pharmaceuticals market in the world with a total pharmaceuticals sales value of US$ 108 billion in 2015.
  • Europe held a significant market share in the global betaine market in 2017, with countries such as Germany, France, and U.K. as the major growth in the region. This is attributed to growing demand for betaine in personal care products and food and beverages. Natural betaine is used in personal care products, owing to its various advantages such as moisturizing effect, controlling water balance in skin, strengthening skin barrier, reducing mechanical and chemical irritation, and anti-inflammatory effect. According to Cosmetics Europe, European cosmetics market value by retail sales was US$ 89.57 billion and was the largest cosmetics market in the world in 2016.

Key Players

  • Players operating in the global betaine market are focusing on research and development, partnerships, and other strategies to develop new products and expand business. For instance, in July 2015, BASF and Solazyme, Inc. launched an algal betaine surfactant obtained from microalgae oil, to be used as personal care product. Furthermore, in April 2018, Cellucor launched C4 on-the-go carbonated pre-workout drink, which contains betaine as one of the active ingredient.
  • Key players operating in the global betaine market include American Crystal Sugar Company, BASF SE, DowDuPont Inc., Lubrizol Corporation, Nutreco N.V., Amino GmbH, Kao Corporation, Solvay S.A., Stepan Company, and Evonik Industries AG among others.

Key Developments

  • In 2015, BASF and Solazyme, Inc., a renewable microalgae oil and ingredients company, launched its first commercial surfactant derived from microalgae oil, a high performance algal betaine for use in home and personal care applications. The new algal betaine is a high- performance alternative to amidopropyl betaine in products that require rich and gentle foam such as shampoos, liquid soaps, hand dishwashing liquids, and other applications.
  • In 2012, the Dupont and tereos jointly started new natural betaine production facility in France. The new dedicated betaine production facility is located within Tereos’ existing bioethanol production plant, the biggest sugar beet distillery in the world, at Origny-Sainte-Benoîte (France). With this collaboration DuPont wants to expand its betaine business in the France.

 Market Taxonomy

Global Betaine market is segmented into:

By Product Type

  • Natural
  • Synthetic

By Form

  • Betaine Anhydrous
  • Betaine Monohydrate
  • Cocamidopropyl Betaine
  • Others

By Application

  • Animal Feed
  • Food and Beverages
    • Dietary Supplements
    • Others
  • Cosmetics
  • Detergents
  • Pharmaceutical
  • Others

By Region

  • North America
    • U.S.
    • Canada
  • Europe
    • U.K.
    • Germany
    • Italy
    • France
    • Russia
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • ASEAN
    • Australia
    • South Korea
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America
  • Middle East
    • GCC
    • Israel
    • Rest of Middle East
  • Africa
    • Northern Africa
    • Central Africa
    • South Africa

Research Methodology

Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:

  • Primary Research (Trade Surveys and Experts Interviews)
  • Desk Research
  • Proprietor Data Analytics Model

In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.

Data Triangulation Methodology | Coherent Market Insights

Coherent Market Insights desk research is based on a principle set of research techniques:

  • National level desk research: It Includes research analysis of regional players, regional regulatory bodies, regional trade associations, and regional organization.
  • Multinational level desk research: The research team keeps a track of multinational players, global regulatory bodies, global trade associations, and global organization.

Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:

  • Governmental bodies, National and international social welfare institutions, and organizations creating economic policies among others.
  • Trade association, National and international media and trade press.
  • Company Annual reports, SEC filings, Corporate Presentations, press release, news, and specification sheet of manufacturers, system integrators, brick and mortar - distributors and retailers, and third party online commerce players.
  • Scientific journals, and other technical magazines and whitepapers.

Market Analysis | Coherent Market Insights

Preliminary Data Mining

The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.

Data Standardization

Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.

Coherent Statistical model

We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:

  • Micro-economic indicators
  • Macro-economic indicators
  • Environmental indicators
  • Socio-political indicators
  • Technology indicators

Data Processing

Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.

Data Validation

This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:

  • It provides first-hand information on the market dynamics, outlook, and growth parameters.
  • Industry experts validates the estimates which helps the company to cement the on-going research study.
  • Primary research includes online surveys, face-to face interviews, and telephonic interviews.

The primary research is conducted with the ecosystem players including, but not limited to:

  • Raw Material Suppliers
  • Manufacturers
  • System Integrators
  • Distributors
  • End-users

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