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Phase-Xs | Biologics & Biosimilars | Coherent Market Insights

Cereal-based snack products are major source of healthy foods across the world. These products are made from different types of grains such as wheat, maize, oats, rice, rye, barley, millet, quinoa, and sorghum. Cereal-based ready-to-eat snacks include cereal bars and energy bars, which are protein enriched, gluten-free, and sugar-free. The cereal-based products are major source of dietary nutrients, proteins and energy. In emerging economies, cereals are consumed with legumes and pulses, which significantly increases the ratio of protein intake and essential amino acid consumption.

Market Dynamics

The global cereal-based snacks market has witnessed significant growth in the recent past, owing to increasing awareness regarding fitness and healthy food. This is expected to fuel demand for cereal-based snacks such as cereal bars, energy bars, cereal-based bakery products, and high-protein crisp and drive growth of the market over the forecast period.

Moreover, cereal-based snacks manufacturers are improving their products. For instance, the Kellogg’s launched a Special k Nourish Berries & Peaches Cereal with Probiotics product to address the demand for healthy foods among consumers.

Further, Growing demand for healthy and cereal-based savory snacks has led the manufacturers of cereal-based snacks to adopt new processes and ingredients. For instance, the cereal-based snacks manufacturers are improving their products in terms of quality of protein in maize, gums, and the use of water-based flavoring to replace large amount of oil added to snacks.

Further, the growing demand for healthy food and protein enriched foods among consumer is also expected to drive the market growth over the forecast period. Owing to increasing standard of living and geriatric population. However, government regulations regarding crops of cereals and high costs of the cereal-based snacks are expected to hamper growth of the cereal-based snacks market.

Among regions, Europe is expected to gain a significant market share in case of the global cereal-based snacks market. Owing to the consumption of healthy and protein enriched foods. Moreover, according to
Minister of Foreign affairs (CBI) Europe, the European sales of savory cereal snack products, the demand for savory cereal among consumers reached US$ 14.08 billion in 2018. The savory cereal snacks has witnessed significant growth than sweet cereal snack across Europe region. This is due to decreasing consumer preference for sugary products.

Key Players

Key players operating in the global cereal-based snacks include General Mills, Inc., Kellogg Company, PepsiCo, Inc., Post Holdings, Nature Foods Company Quaker, Bob's Red Mill Natural Foods, Carman's Fine Foods, Mckee Foods, TreeHouse Foods, and The Jordans & Ryvita Company.

Market Taxonomy:

On the basis of product type, the global cereal-based snacks market is segmented into:

  • Sweet Snacks
  • Savory snacks

On the basis of distribution channel, the global cereal-based snacks market is segmented into:

  • Supermarkets & Hypermarkets
  • Retail Stores
  • Wholesalers
  • Online Channels
  • Others

On the basis of claim, the global cereal-based snacks market is segmented into:

  • Gluten-free
  • Low-fat
  • Sugar-free
  • Others (No Added Preservatives)

On the basis of region, the global cereal-based snacks market is segmented into:

  • North America
    • U.S.
    • Canada
  • Latin America
    • Brazil
    • Mexico
    • Argentina
    • Rest of South America
  • Europe
    • U.K.
    • Germany
    • Italy
    • France
    • Spain
    • Russia
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • ASEAN
    • Australia
    • Rest of Asia Pacific
  • Middle East
    • GCC
    • Israel
    • Rest of Middle East
  • Africa
    • South Africa
    • Northern Africa
    • Rest of Africa

Research Methodology

Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:

  • Primary Research (Trade Surveys and Experts Interviews)
  • Desk Research
  • Proprietor Data Analytics Model

In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.

Data Triangulation Methodology | Coherent Market Insights

Coherent Market Insights desk research is based on a principle set of research techniques:

  • National level desk research: It Includes research analysis of regional players, regional regulatory bodies, regional trade associations, and regional organization.
  • Multinational level desk research: The research team keeps a track of multinational players, global regulatory bodies, global trade associations, and global organization.

Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:

  • Governmental bodies, National and international social welfare institutions, and organizations creating economic policies among others.
  • Trade association, National and international media and trade press.
  • Company Annual reports, SEC filings, Corporate Presentations, press release, news, and specification sheet of manufacturers, system integrators, brick and mortar - distributors and retailers, and third party online commerce players.
  • Scientific journals, and other technical magazines and whitepapers.

Market Analysis | Coherent Market Insights

Preliminary Data Mining

The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.

Data Standardization

Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.

Coherent Statistical model

We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:

  • Micro-economic indicators
  • Macro-economic indicators
  • Environmental indicators
  • Socio-political indicators
  • Technology indicators

Data Processing

Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.

Data Validation

This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:

  • It provides first-hand information on the market dynamics, outlook, and growth parameters.
  • Industry experts validates the estimates which helps the company to cement the on-going research study.
  • Primary research includes online surveys, face-to face interviews, and telephonic interviews.

The primary research is conducted with the ecosystem players including, but not limited to:

  • Raw Material Suppliers
  • Manufacturers
  • System Integrators
  • Distributors
  • End-users

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