Phone packaging essential to ensure protection against external damage and harm. Considering the high prices of mobile phones and its fragility, a secured packaging is a priority for transporting them from manufacturing locations to the retail stores. Packaging protects the mobile phones and their components while they are shipped or stored in distributor warehouses. Increasing demand for mobile phones globally is a major factor responsible for driving growth of the global mobile phone packaging market. The International Telecommunication Union estimated that 4.30 billion people used mobile phones globally, which represented 58.7% of the global population. Increasing demand for secured packaging of mobile phone accessories such as earphones, chargers, and USB cables, is increasing the demand for such packaging.

Mobile Phone Packaging Market Taxonomy

Based on the packaging type, mobile phone packaging can be segmented into:

  • Folding Cartons
  • Flexible Films
  • Rigid Boxes
  • Insert Trays
  • Thermoformed Blisters
  • Bubble Wraps
  • Others

Based on the material type, mobile phone packaging can be segmented into:

  • Plastic
    • Poly Vinyl Chloride (PVC)
    • Polyethylene terephthalate (PET)
    • Polyethylene (PE)
    • High Impact Polystyrene (HIPS)
    • Others
  • Paperboard
  • Molded Fibers
  • Others

Based on the application type, mobile phone packaging can be segmented into:

  • Smart Phones
  • Refurbished Phones
  • Feature Phones
  • Others

Among packaging type, the folding cartons segment is expected to be the most dominant during the forecast period. This is due to the growing demand for mid-range mobile phones in emerging economies such as India and China. Among material type, the paperboard segment is projected to be the most dominant, owing to the recyclable nature of paperboards.

Asia Pacific is expected to be a dominant region in the global mobile phone packaging market. The increasing number of mobile phone users in India and China are expected to drive the demand for mobile phone packaging in the Asia Pacific. The Department of Telecommunications India, in 2017, reported that around 92.03 of every 100 citizens use cellphones in India. The increasing population in India and China has seen an unprecedented demand for mobile phones. The emergence of local mobile phone manufacturers in these countries in tur, is expected to augment growth of the market during the forecast period.

Europe is home to a large number of mobile phone users. According to the EU 8 out of 10 internet users were surfed via a mobile or smart phone, in 2017. This has resulted in an increasing demand for smart phones in the developed countries of Europe. This in turn, is augmenting growth of the mobile phone packaging market in the region.

Major players operating in the global mobile phones packaging include Any Graphics Private Limited (AGPL), Pragati Pack (India) Pvt. Ltd, UFP Technologies, Plastic Ingenuity Inc., Cellpaks Solutions Ltd., Koohing International Development (HK) Limited, Guangxhou Junye Packaging Co. Ltd., Dongguan City Luheng Papers Company Ltd., and Hip Lik Packaging Products Fty. Ltd.

Mobile Phone Packaging Market: Key Developments

  • In Feb 2019, Any Graphics Private Limited made a purchase of its fully automatic rigid box manufacturing machine from Hongming. The company has made with purchase with the objective of increasing its production capacity to 120,000 boxes per day.
  • In October 2018, UFP Technologies exhibited at Pack Expo International in Chicago. The company displayed a wide variety of packaging solutions used for mobile phone packaging, which were made for 100% recycled paper.
  • In Feb 2018, Plastic Ingenuity Inc. focused on the adoption of the packaging processes which are making substantive use of the automation processes for ensuring smooth and highly efficient operations.
  • In March 2017, Koohing International Development (HK) Limited made a purchase of New Auto 2sides Sticky Tape Assemble Machine. This machine is capable of sticking the sticker tapes to the paper boxes. This is usually used for the seal ending boxes.
  • In 2012, Hip Lik Packaging Products Fty. Ltd had achieved a certification of BRC Global Standard for Packaging and Packaging Materials. In 2011, the company had also established its offices in India and Korea.

Research Methodology

Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:

  • Primary Research (Trade Surveys and Experts Interviews)
  • Desk Research
  • Proprietor Data Analytics Model

In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.

Data Triangulation Methodology | Coherent Market Insights

Coherent Market Insights desk research is based on a principle set of research techniques:

  • National level desk research: It Includes research analysis of regional players, regional regulatory bodies, regional trade associations, and regional organization.
  • Multinational level desk research: The research team keeps a track of multinational players, global regulatory bodies, global trade associations, and global organization.

Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:

  • Governmental bodies, National and international social welfare institutions, and organizations creating economic policies among others.
  • Trade association, National and international media and trade press.
  • Company Annual reports, SEC filings, Corporate Presentations, press release, news, and specification sheet of manufacturers, system integrators, brick and mortar - distributors and retailers, and third party online commerce players.
  • Scientific journals, and other technical magazines and whitepapers.

Market Analysis | Coherent Market Insights

Preliminary Data Mining

The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.

Data Standardization

Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.

Coherent Statistical model

We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:

  • Micro-economic indicators
  • Macro-economic indicators
  • Environmental indicators
  • Socio-political indicators
  • Technology indicators

Data Processing

Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.

Data Validation

This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:

  • It provides first-hand information on the market dynamics, outlook, and growth parameters.
  • Industry experts validates the estimates which helps the company to cement the on-going research study.
  • Primary research includes online surveys, face-to face interviews, and telephonic interviews.

The primary research is conducted with the ecosystem players including, but not limited to:

  • Raw Material Suppliers
  • Manufacturers
  • System Integrators
  • Distributors
  • End-users