Cross Platform And Mobile Advertising Market Segmentation

• By Platform Type

  • Mobile Apps (46.2% market share)

  • Mobile Web

  • Desktop Web

  • Connected TV

  • Others

• By Ad Format

  • Banner Ads

  • Video Ads (dominant subsegment)

  • Native Ads

  • Interstitial Ads

  • Others

• By End-User Industry

  • Retail & E-commerce

  • BFSI

  • Media & Entertainment

  • Healthcare

  • Automotive

  • Others

• By Region

  • North America

    • U.S.

    • Canada

  • Latin America

    • Brazil

    • Argentina

    • Mexico

    • Rest of Latin America

  • Europe

    • Germany

    • U.K.

    • Spain

    • France

    • Italy

    • Benelux

    • Denmark

    • Norway

    • Sweden

    • Russia

    • Rest of Europe

  • Asia Pacific

    • China

    • Taiwan

    • India

    • Japan

    • South Korea

    • Indonesia

    • Malaysia

    • Philippines

    • Singapore

    • Australia

    • Rest of Asia Pacific

  • Middle East & Africa

    • Bahrain

    • Kuwait

    • Oman

    • Qatar

    • Saudi Arabia

    • United Arab Emirates

    • Israel

    • South Africa

    • North Africa

    • Central Africa

    • Rest of MEA