The global shopping tourism market is estimated to be valued at USD 292.62 Bn in 2025 and is expected to exhibit a compound annual growth rate (CAGR) of 9.5% from 2025 to 2032. The global shopping tourism market has been witnessing steady growth over the past few years. Shopping tourism refers to the activity of traveling to purchase goods and avail shopping experiences. Increased globalization and rising disposable incomes have boosted international travel for shopping purposes. Consumers are exploring new destinations not just for leisure and sightseeing but also for availing attractive offers and unique products available abroad. Popular shopping destinations include countries like the U.S., U.K., Italy, France, UAE, and Japan. Ease of travel, foreign exchange rates, and duty-free concessions have further propelled the growth of shopping tourism worldwide.
Market Dynamics:
Key drivers boosting the global shopping tourism market include rising international tourism, improving standards of living, and social media influence. Additionally, growing wages and spending power of consumers, especially in emerging economies are fueling overseas shopping. Social networking platforms have also played a pivotal role in promoting unique products and experiences abroad, luring more shoppers. However, volatility in currency exchange rates and import duties remain longstanding challenges for cross-border shoppers. Also, the outbreak of COVID-19 pandemic severely impacted international travel and shopping tourism in 2020. However, recovery is underway post containment of the virus.
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