Text analytics market

Text Analytics Market by Deployment Model (Cloud, On-Premises), Application (Competitive Intelligence, Customer Relationship Management, Predictive Analytics, Fraud Detection and Brand Reputation), Organization Size (Small and Medium Enterprises and Large Enterprises), End Users (Banking, Financial Services, Insurance, Retail, E-Commerce, Telecommunications and Information Technology), and Geography - Global Trends and Forecast to 2025

  • Sep 2017
  • CMI833
  • 173 Pages
  • Excel & Pdf
  • Information and Communication Technology

Global Text Analytics Market

Text analytic is a process which is used to extract the insights from unstructured text. This insights help organizations to measure the customer expectations, product description, and also to understand the market trend. The increasing high volume and variety of data in feedback channels become one of the major drivers for the growth of text analytics market. The increasing data on feedback channels provides wealth information to the companies to analyze their customer demand. To improve their business process and customer experience, the companies are increasingly turning to text analytics to extract the insights from unstructured text generated by social media post, open-end survey questions and many more.

Rising demand for social media content insights has been the major drivers for the growth the global text analytics market.

Factors such as stiff competition among giant companies to understand the market trends and meet customers’ expectation are increasingly boosting growth in text analytics market across the world. Text analytics give relevant data which helps in understanding real insights of particular market. Text analytics generally extract data in the form of comments, posts, tweets, photos, and many more, which in turn helps companies to extract the real insights regarding customer experience, product description and others.

Moreover, huge amount of data present on social media fuels demand for text analytics in various organizations. Facebook, Instagram, YouTube, LinkedIn are some of the major players of social media industry. For instance, in one minute around 27,000 videos are viewed on You Tube, around 3 million posts are shared on Facebook, nearly 430,000 tweets are posted on Twitter, and around 120 new users are registered on LinkedIn. Hence, increasing data on social media channel fuels the demand of the text analytics market. 

The global text analytics market was valued at US$ 3,031.5 million in 2016 and is estimated to witness a CAGR of 17.7% over the forecast period.

The customer relationship management application holds the dominant position in the text analytics market

On the basis of application, the text analytics market is diversified into brand reputation, competitive intelligence, customer relationship management, fraud detection, and predictive analytics. The customer relationship management application held a dominant position in the market in 2016, owing to high focus on customer engagement and increasing adoption by small and medium enterprises, fuels the customer relationship management application in text analytics market.

Figure. Global Text Analytics Market, By Geography

Source: Coherent Market Insights Analysis

North America holds a dominant position in the global text analytics market

According to Coherent Market Insights, North America held the dominant position in the global text analytics market in 2016, valued US$ 1045 million and is projected to reach US$ 4,237.6 million by 2025, with a CAGR of 16.9% over the forecast period. The U.S. and Canada are the major countries driving growth of the text analytics market in North America region. This is owing to factors such as dominance of digitalization and high presence of leading companies, provides the dominant position to the market in the region. Moreover, Asia Pacific text analytic market is projected to exhibit largest CAGR of 19.1% over the forecast period. India, China, and Japan are some of the major countries which drives the growth of this market in Asia Pacific region. This is due to factors such as increasing economy and rising online business industry, which fuels the text analytics market in the region.

Table of Content

  1. Research Objective and assumption
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet By Deployment Model
      • Market Snippet By Organisation Size
      • Market Snippet By End Users
      • Market Snippet By Application
      • Market Snippet By Region
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
      • Restraints
      • Market Opportunities
      • Regulatory Scenario
      • Industry Trend
      • Epidemiology/Prevalence/Incidence
      • Merger and Acquisitions
      • New Product Approvals/Launch
      • Promotion and Marketing Initiatives
  4. Global Text Analytics Market, By Deployment Model, 2015 - 2025 (USD Million)
    • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Segment Trends
    • Cloud
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • On-Premises
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
  5. Global Text Analytics Market, By Organisation Size, 2015 - 2025 (USD Million)
    • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Segment Trends
    • Small and Medium Enterprises
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • Large Enterprises
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
  6. Global Text Analytics Market, By End Users, 2015 - 2025 (USD Million)
    • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Segment Trends
    • Banking, Financial Services, and Insurance 
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • Retail and Ecommerce
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • Government and Defense 
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • Healthcare and Life Sciences
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • Manufacturing 
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • Telecommunications and Information Technology
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • Others
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
  7. Global Text Analytics Market, By Application, 2015 - 2025 (USD Million)
    • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Segment Trends
    • Competitive Intelligence
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • Customer Relationship management
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • Predictive Analytics
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • Fraud detection
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
    • Brand Reputation
      • Introduction
      • Market Size and Forecast, 2015 - 2025, (USD Million)
  8. Global Text Analytics Market, By Regions, 2015 - 2025 (USD Million)
    • Introduction
      • Market Share Analysis, By Region, 2016 and 2025 (%)
    • North America
      • Introduction
        • Market size and Forecast,2015 - 2025 (USD Million)
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
      • By Country
        • U.S.
        • Canada
    • Europe
      • Introduction
        • Market size and Forecast,2015 - 2025 (USD Million)
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
      • By Country
        • Germany
        • UK
        • France
        • Italy
        • Spain
        • Russia
        • Rest of Europe
    • Asia Pacific
      • Introduction
        • Market size and Forecast,2015 - 2025 (USD Million)
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
      • By Country
        • China
        • India
        • Japan
        • Australia
        • South Korea
        • ASEAN
        • Rest Of Asia Pacific
    • Latin America
      • Introduction
        • Market size and Forecast,2015 - 2025 (USD Million)
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
      • By Country
        • Brazil
        • Mexico
        • Rest Of Asia Pacific
    • Africa
      • Introduction
        • Market size and Forecast,2015 - 2025 (USD Million)
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
      • By Country
        • South Africa
        • Central Africa
        • North Africa
    • Middle East
      • Introduction
        • Market size and Forecast,2015 - 2025 (USD Million)
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Organisation Size, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By End Users, 2015 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2015 - 2025 (USD Million)
      • By Country
        • GCC
        • Israel
        • Rest Of Middle East
  9. Competitive Landscape
    • Company Profiles
      • SAP SE
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • International Business Machines Corporation
      • SAS Institute, Inc.
      • Opentext Corporation
      • Clarabridge, Inc.
      • Bitext Innovations S.L.
      • Lexalytics, Inc.
      • Megaputer Intelligence, Inc.
      • Luminoso Technologies, Inc.
      • Knime.Com AG
    • Analyst Views
  10. Section
    • References
    • Research Methodology
    • About us and Sales Contact

*Browse all the market data tables and figures on "Text Analytics (CGM) Market - Global forecast to 2025”.

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- Frequently Asked Questions -

What are the growth estimates for text analytics market till 2025?

The global text analytics market is estimated to reach US$ 13,060.4 Million by 2025.

Which are the prominent text analytics market players across the globe?

Major players operating in the global text analytics market include SAP SE, International Business Machines Corporation, SAS Institute, Inc., Opentext Corporation, Clarabridge, Inc., Bitext Innovations S.L., Lexalytics, Inc., Megaputer Intelligence, Inc., Luminoso Technologies, Inc., and Knime.Com AG.

Major players operating in the global text analytics market include SAP SE, International Business Machines Corporation, SAS Institute, Inc., Opentext Corporation, Clarabridge, Inc., Bitext Innovations S.L., Lexalytics, Inc., Megaputer Intelligence, Inc., Luminoso Technologies, Inc., and Knime.Com AG.

Among application, customer relationship management segment held dominant position in 2016, and is estimated to retain its dominance throughout the forecast period.

Among application, customer relationship management segment held dominant position in 2016, and is estimated to retain its dominance throughout the forecast period.

Rising demand for social media content insights is one of the major factors that is expected to propel growth of the market over the forecast period.

What is the Compound Annual Growth Rate (CAGR) of the text analytics market for next 8 years?

The global text analytics market is estimated to exhibit a CAGR of 17.7% over the forecast period.

Which region is dominating the text analytics market growth?

Among regions, North America is expected to hold dominant position in the market over the forecast period.
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