Body contouring is a process that involves alteration of human body by removal of excess fat pockets, thereby optimizing the human physique. These alterations are generally employed on body parts such as upper arms, thighs, buttocks, torso, and chest. Body contouring helps improve the overall appearance of obese individuals who have previously lost a massive amount of weight and need to get rid of the pendulous fats that has lost elasticity and as a result of which cannot be naturally toned. Body contouring involves use of various processes such as body lifting, body fat transfer, bra line lift, implants, and abdominal etching. Most common procedure for body contouring is body lifting, which is a surgical process that removes the excess fat and sagging skin from body areas such as thighs, buttocks, and stomach. On the other hand, body fat transfer is a process in which fat from one place is removed and transferred to another place, thereby contouring and augmenting the shape of the body. There are various devices present in the market that are used in these fat removal process. These includes devices like skin tightening devices and fat reduction devices.
Body Contouring Devices Market – Dynamics
Recent advancements in technology in aesthetics has enhanced the development of the body contouring devices. Rising product launch by the market players for offering advanced solutions in the potential market is expected to drive the market growth over the forecast period. For instance, in September 2019, The Baldan Group, announced to launch Le Shape, a 1060 nm diode laser for body contouring at the Clinical Cosmetic Regenerative (CCR) Expo, held in England, in October 2019. Le Shape is indicated for treating the upper and lower part of abdomen, arms and hips.
Moreover, increasing rate of obesity is expected to propel growth of the global body contouring devices market over the forecast period. According to the World Health Organization (WHO) factsheet, February 2018, around 1.9 billion adults aged 18 years and above were overweight around the world in 2016, of which around 650 million were obese.
According to World Health Organization’s data published in February 2018, since 1975, obesity has nearly tripled globally, and it was estimated that in 2016, globally, 39% of adults aged 18 years and above were overweight and around 13% were obese.
However, the high treatment costs of body contouring could hinder the market growth. The reimbursement policies of these procedures does not include the cost of aesthetic products that are used in the process which is another restraint for the global body contouring devices market.
Body Contouring Devices Market – Regional Insights
The North America is expected to drive growth of the body contouring devices market during the forecast period, owing to the rising product approval by the regulatory agency. For instance, in May 2015, YOLO Medical Inc, received the U.S. Food and Drug Administration marketing approval for Lipofina, a laser system utilizing thermoregulation technology for body contouring.
Rising product launch by the market players in the Europe is expected to gain significant growth in the body contouring devices market over the forecast period. For instance, in March 2017, The Baldan Group, an Italy based manufacturer of aesthetics products, launched T-Shape and HIFU Lab aesthetic system in the U.K. The system is combination of three technologies such as radio-frequency, infrared and vacuum, used for body contouring by fat reduction, cellulite reduction, body remodeling, and skin tightening & lifting.
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Key players in the body contouring devices market:
Some of the key players operating in the body contouring devices market includes Cynosure, Meridian Co. Ltd., Syneron Medical Ltd., Lumenis, Alma Lasers, Ltd and Palomar Medical Technologies.