DIGITAL THERAPEUTICS MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2025-2032)

Digital Therapeutics Market, By Application (Diabetes, Obesity, Cardiovascular Disease (CVD), Central Nervous System (CNS) Disease, Respiratory Disease, Smoking Cessation, Gastrointestinal Disorder (GID), and Others), By Product Type (Software and Device), By Sales Channel ((Business-to-Business (B2B) (Employer, Healthcare Provider, and Others) and Business-to-Consumer (B2C) (Patient and Caregiver), By Geography (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa)

Published In: 08 Dec, 2025
Code: CMI5865
Pages: 151
Formats: Excel and PDF
Industry: Healthcare IT
- Historical Range: 2020 - 2024
- Forecast Period: 2025 - 2032

Digital Therapeutics (DTx) are evidence-based therapeutic interventions driven by the software to prevent, manage, or treat a medical disorder or disease. Digital Therapeutics are a part of the digital healthcare that deliver therapeutic interventions directly to patients via evidence-based, clinically-evaluated software for disease management.

Market Dynamics

Increasing burden of chronic diseases, the outbreak of COVID-19 (pandemic), increasing adoption of patient-centric healthcare apps, growing adoption of digital healthcare solutions or technologies, and increasing focus toward preventive healthcare by governments are major factors expected to augment the growth of the global digital therapeutics market.

For instance, in February 2022, DynamiCare Health Inc. announced that the U.S. Food and Drug Administration (FDA) granted Breakthrough Device Designation for the DCH-001, a prescription-only digital therapeutic to treat tobacco use disorder complicating pregnancy and childbirth.

Moreover, in July 2022, AmerisourceBergen planned to launch digital therapeutics (DTx) platform to facilitate access to innovative products. The platform enables doctors to easily access and order prescription and non-prescription DTx through their e-prescribing workflow and monitor patient fulfilment of digital therapeutics and diagnostics.

Key features of the study

This report provides in-depth analysis of the global digital therapeutics market, and provides market size (USD Bn) and compound annual growth rate (CAGR%) for the forecast period 2025-2032, considering 2024 as the base year.
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market.
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players.
It profiles key players in the global digital therapeutics market based on the following parameters such as company highlights, products portfolio, key highlights, financial performance, and strategies.
Key companies covered as a part of this study include Happify, Inc., 2Morrow, Inc., Akili Interactive Labs, Inc., Click Therapeutics, Inc., and Fitbit, Inc. (Twine Health, Inc.).
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics.
The global digital therapeutics market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global digital therapeutics market.

Market Segmentation

Global Digital Therapeutics Market, By Application
- Diabetes
- Obesity
- Cardiovascular Disease (CVD)
- Central Nervous System (CNS) Disease
- Respiratory Disease
- Smoking Cessation
- Gastrointestinal Disorder (GID)
- Others
Global Digital Therapeutics Market, By Product Type
- Software
- Device
Global Digital Therapeutics Market, By Sales Channel
- Business-to-Business (B2B)
- Employer
- Healthcare Provider
- Others
- Business-to-Consumer (B2C)
- Patient
- Caregiver
Regional Insights (Revenue, USD Bn, 2020 - 2032)
- North America
  - U.S.
  - Canada
- Latin America
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
- Europe
  - Germany
  - U.K.
  - Spain
  - France
  - Italy
  - Russia
  - Rest of Europe
- Asia Pacific
  - China
  - India
  - Japan
  - Australia
  - South Korea
  - ASEAN
  - Rest of Asia Pacific
- Middle East
  - GCC Countries
  - Israel
  - Rest of Middle East
- Africa
  - South Africa
  - North Africa
  - Central Africa
Key Players Insights
- Happify, Inc.
- 2Morrow, Inc.
- Akili Interactive Labs, Inc.
- Click Therapeutics, Inc.
- Fitbit, Inc. (Twine Health, Inc.).

Research Objectives and Assumptions
- Research Objectives
- Assumptions
- Abbreviations
Market Purview
- Report Description
  - Market Definition and Scope
- Executive Summary
  - Market Snapshot, By Application
  - Market Snapshot, By Product Type
  - Market Snapshot, By Sales Channel
  - Market Snapshot, By Region
- Coherent Opportunity Map (COM)
Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
  - Rise in burden of chronic diseases around the world
  - Concerns about patient data privacy
  - Increasing adoption of digital therapeutics (DTx)
- Impact Analysis
- Key Highlights
- Regulatory Scenario
- Product launch/Approvals
- PEST Analysis
- PORTER’s Analysis
- Merger and Acquisition Scenario
Global Digital Therapeutics Market, By Application, 2020-2032, (USD Bn)
- Introduction
  - Market Share Analysis, 2025 and 2032 (%)
  - Y-o-Y Growth Analysis, 2021-2032
  - Segment Trends
- Diabetes
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
- Obesity
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
- Cardiovascular Disease (CVD)
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
- Central Nervous System (CNS) Disease
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
- Respiratory Disease
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
- Smoking Cessation
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
- Gastrointestinal Disorder (GID)
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
- Others
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
Global Digital Therapeutics Market, By Product Type, 2020-2032, (USD Bn)
- Introduction
  - Market Share Analysis, 2025 and 2032 (%)
  - Y-o-Y Growth Analysis, 2021-2032
  - Segment Trends
- Software
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
- Device
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
Global Digital Therapeutics Market, By Sales Channel, 2020-2032, (USD Bn)
- Introduction
  - Market Share Analysis, 2025 and 2032 (%)
  - Y-o-Y Growth Analysis, 2021-2032
  - Segment Trends
- Business-to-Business (B2B)
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
    - Employer
    - Healthcare Provider
    - Others
- Business-to-Consumer (B2C)
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(USD Bn)
    - Patient
    - Caregiver
Global Digital Therapeutics Market, By Region, 2020-2032, (USD Bn)
- Introduction
  - Market Share Analysis, 2025 and 2032 (%)
  - Y-o-Y Growth Analysis, 2021-2032
  - Segment Trends
- North America
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Product Type, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Sales Channel, 2020-2032,(USD Bn)
- Latin America
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Product Type, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Sales Channel, 2020-2032,(USD Bn)
- Europe
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Product Type, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Sales Channel, 2020-2032,(USD Bn)
- Asia Pacific
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Product Type, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Sales Channel, 2020-2032,(USD Bn)
- Middle East
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Product Type, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Sales Channel, 2020-2032,(USD Bn)
- Africa
  - Introduction
  - Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Product Type, 2020-2032,(USD Bn)
  - Market Size and Forecast, and Y-o-Y Growth, By Sales Channel, 2020-2032,(USD Bn)
Competitive Landscape
- Happify, Inc.
  - Company Highlights
  - Product Portfolio
  - Key Developments
  - Financial Performance
  - Strategies
- 2Morrow, Inc.
  - Company Highlights
  - Product Portfolio
  - Key Developments
  - Financial Performance
  - Strategies
- Akili Interactive Labs, Inc.
  - Company Highlights
  - Product Portfolio
  - Key Developments
  - Financial Performance
  - Strategies
- Click Therapeutics, Inc.
  - Company Highlights
  - Product Portfolio
  - Key Developments
  - Financial Performance
  - Strategies
- Fitbit, Inc. (Twine Health, Inc.)
  - Company Highlights
  - Product Portfolio
  - Key Developments
  - Financial Performance
  - Strategies
- Analyst Views
Section
- Research Methodology
- About us

*Browse 24 market data tables and 28 figures on "Global Digital Therapeutics Market” - forecast to 2032

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