NUTRITIONAL SUPPLEMENTS MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2025-2032)

Rising demand for organic and natural products expected to drive the global nutritional supplements market growth. According to the Organic Trade Association, the sales of organic products in the U.S. were US$ 52.5 Million in 2018, indicating an increase of 6.3% from 2017. Moreover, according to the Plant Based Food Association, the sales of plant-based food increased by 20% in 2018 as compared to 2017.

Key players operating in the global nutritional supplements market are focused on launching organic and natural products, in order to cater the rising consumer demand. For instance, in April 2019, Garden of Life, a manufacturer of certified organic vitamins and supplements, launched Garden of Life Collagen Beauty, Garden of Life Collagen Peptides, and Garden of Life Collagen Turmeric that are non-GMO (genetically modified organism) certified, keto certified, paleo certified, and gluten free to support health of skin, hair, and nails.

However, high cost and side effects associated with nutritional supplements is expected to hamper growth of the global nutritional supplement market. Overconsumption of nutritional supplements result in vomiting, nausea, swelling of the throat, face, and tongue, and causes difficulty in breathingBiotin is a popular ingredient in supplements for skin, hair, and nails.

Key features of the study

• This report provides in-depth analysis of global nutritional supplements market and provides market size (US$ Billion) and compound annual growth rate (CAGR %) for the forecast period 2025-2032, considering 2024 as the base year
• It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategy adopted by leading players
• It profiles leading players in the global nutritional supplements market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
• Key companies covered as a part of this study includes Abbott Laboratories, Archer Daniels Midland (ADM), American Health, Inc., Amway Corporation, Arkopharma Laboratoires Pharmaceutiques, Ayanda, DuPont, DSM, the Nature's Bounty Co., Herbalife International of America, Inc, Stepan Company, Pfizer Inc., Nestle S.A., Nature's Sunshine, and GlaxoSmithKline.
• Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology upgradation, market expansion, and marketing tactics
• Global nutritional supplements market report caters to various stakeholders in this industry including investors, suppliers, nutritional supplements manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the global nutritional supplements market

Market Segmentation

• Global Nutritional Supplements Market, By Ingredient
  • Vitamin
  • Protein
  • Fatty Acids
  • Botanical
  • Minerals
  • Others (Fibers, Specialty Carbohydrates, etc.)
• Global Nutritional Supplements Market, By Form
  • Capsule
  • Powder
  • Tablet
  • Liquid
  • Others (Soft Gels, etc.)
• Global Nutritional Supplements Market, By Product Type
  • Dietary Supplements
  • Sports Supplements
  • Beauty Supplements
  • Others (Specialty Supplements, etc.)
• Global Nutritional Supplements Market, By Distribution Channel
  • Hypermarkets/Supermarkets
  • Pharmacy Stores
  • Online Channels
  • Others (Departmental Stores and Specialty Stores, etc.)
• Global Nutritional Supplements Market, By Region
  • North America
    • U.S.
    • Canada
  • Europe
    • U.K.
    • Germany
    • Italy
    • France
    • Russia
  • Asia Pacific
    • China
    • India
    • Japan
    • ASEAN
    • Australia
    • South Korea
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Argentina
    • Rest of Latin America
  • Middle East & Africa
    • Middle East
    • Africa
• Key Players Insights
  • Abbott Laboratories
  • Archer Daniels Midland (ADM)
  • American Health, Inc.
  • Amway Corporation
  • Arkopharma Laboratoires Pharmaceutiques
  • Ayanda
  • DuPont
  • DSM
  • the Nature's Bounty Co.
  • Herbalife International of America, Inc
  • Stepan Company
  • Pfizer Inc.
  • Nestle S.A.
  • Nature's Sunshine