SPORTS TOURISM MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2024-2031)
The sports tourism market is estimated to be valued at US$ 769.37 Bn in 2024, growing at a compound annual growth rate (CAGR) of 12.8% from 2024 to 2031. Sports tourism is a growing phenomenon worldwide. It refers to trips and visits undertaken by sports enthusiasts to attend sports events or to participate actively in various sporting activities. Major activities included under sports tourism are extreme sports events, water sports, winter sports, golfing trips, and so on. Sports events and competitions attract thousands of spectators from across the globe, providing an impetus to the travel and hospitality industry in the host destinations. The growing popularity of international sports leagues and competitions has substantially boosted sports tourism in recent years. The market is expected to expand further in the coming decade due to increasing incomes, adventurous mindsets among millennial travelers, and government initiatives to promote niche tourism segments.
Market Dynamics:
The global sports tourism market is driven by the rising popularity of international sporting events and improving sports infrastructure in various destinations. Factors such as increasing travel expenditures of sports enthusiasts, aggressive marketing by destinations to attract sports events, and growing participation in niche sporting activities are fueling the market growth. However, seasonality concerns and dependence on a few mega sporting events pose challenges. On the positive side, emerging trends like sports-integrated vacation packages and social media promotion of untapped destinations offer new opportunities. Overall, the market is expected to witness lucrative prospects with the continued growth of the global sports industry and the travel sector.
Key Features of the Study:
Market Segmentation
Table of Contents
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