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Meetings, Incentives, Conferences, and Exhibitions (MICE) is a thriving industry that plays a pivotal role in the global business landscape. MICE refers to a specialized segment of the tourism industry that focuses on the planning, management, and organization of various business events, including meetings, conferences, trade shows, exhibitions, and incentive travel programs. These events bring together professionals from different industries, providing them with a platform to exchange knowledge, collaborate, and explore business opportunities.

The MICE industry has gained significant momentum in recent years, driven by factors such as globalization, technological advancements, and the need for businesses to enhance their visibility and establish networks in a competitive environment. With the rise of digital platforms, virtual meetings and conferences have also become an integral part of the MICE industry, allowing participants from around the world to connect and engage remotely.

Market Dynamics:

The UAE Meetings, Incentives, Conferences, and Exhibitions (MICE) market is experiencing steady growth, driven by multiple factors. The key market drivers include the region's strategic location between Europe, Asia, and Africa, world-class infrastructure, favorable government policies, and the presence of renowned international hotels and event venues. Additionally, the UAE's commitment to diversifying its economy and its focus on sectors such as tourism and hospitality have further fueled the growth of the MICE industry.

However, there are certain challenges and restraints that the market faces. These include high competition within the industry, economic fluctuations, geopolitical factors, and the potential impact of regional conflicts on tourist inflow. Despite these challenges, the UAE MICE market presents various opportunities, such as the growing demand for sustainable and eco-friendly event solutions, the emergence of niche markets within the industry, and the increasing popularity of experiential events.

Key features of the study:

  • This report provides an in-depth analysis of the UAE Meetings, Incentives, Conferences, and Exhibitions (MICE) market, including market size (US$ Billion) and compound annual growth rate (CAGR%) for the forecast period 2023–2030, with 2022 as the base year.
  • The report elucidates potential revenue opportunities across different market segments and provides attractive investment proposition matrices for the UAE MICE market.
  • It offers key insights into market drivers, restraints, opportunities, market trends, new product launches or approvals, regional outlook, and competitive strategies adopted by key players.
  • The study profiles key players in the UAE MICE market, highlighting their company background, product portfolio, financial performance, and strategies.
  • Key companies covered in this study include Dubai World Trade Centre, Habtoor Hospitality, Action Hotels, TIME Hotels, Ascott Limited, AccorHotels, Marriott International, Hilton Worldwide, InterContinental Hotels Group, Hyatt Hotels Corporation, Radisson Hotel Group, Wyndham Hotels & Resorts, JA Resorts & Hotels, Millennium & Copthorne Hotels, Abu Dhabi National Exhibitions Company, Sharjah Commerce and Tourism Development Authority, Emirates Group, Emaar Hospitality Group, Rotana Hotel Management Corporation PJSC, and Jumeirah Group.
  • Insights from this report will empower marketers and management authorities to make informed decisions regarding product launches, market expansion, and marketing tactics in the UAE MICE market.
  • The report caters to various stakeholders in the industry, including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
  • Stakeholders will benefit from the ease of decision-making through the strategy matrices provided in analyzing the UAE MICE market.

UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market Segmentation:

  • By Event Type:
    • Meetings
    • Incentives
    • Conferences
    • Exhibitions
    • Others
  • By Industry:
    • Technology
    • Healthcare
    • Automotive
    • Manufacturing
    • Financial Services
    • Hospitality
    • Others
  • By Size:
    • Small (less than 100 attendees)
    • Medium (100 to 500 attendees)
    • Large (over 500 attendees)
  • By Revenue Source:
    • Participation fees
    • Sponsorships
    • Exhibit space rental
    • Food & beverage
    • Accommodation
    • Advertising
    • Others
  • By Location:
    • Dubai
    • Abu Dhabi
    • Sharjah
    • Ras Al Khaimah
    • Fujairah
    • Ajman
    • Umm Al Quwain
  • Top companies in UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market
    • Dubai World Trade Centre
    • Abu Dhabi National Exhibitions Company
    • Sharjah Commerce and Tourism Development Authority
    • Emirates Group
    • Emaar Hospitality Group
    • Rotana Hotel Management Corporation PJSC
    • Jumeirah Group
    • Habtoor Hospitality
    • Action Hotels
    • TIME Hotels
    • Ascott Limited
    • AccorHotels
    • Marriott International
    • Hilton Worldwide
    • InterContinental Hotels Group
    • Hyatt Hotels Corporation
    • Radisson Hotel Group
    • Wyndham Hotels & Resorts
    • JA Resorts & Hotels
    • Millennium & Copthorne Hotels

Table of Contents

  1. Research Objectives and Assumptions
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview  
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market UAE Meetings, Incentives, Conferences and Exhibitions (MICE), By Event Type
      • Market UAE Meetings, Incentives, Conferences and Exhibitions (MICE), By  Industry
      • Market UAE Meetings, Incentives, Conferences and Exhibitions (MICE), By Size
      • Market UAE Meetings, Incentives, Conferences and Exhibitions (MICE), By  Revenue Source
      • Market UAE Meetings, Incentives, Conferences and Exhibitions (MICE), By Location
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
        • Government Support for MICE Sector
      • Restraints
        • Regional Political Instability
      • Opportunities
        • Developing Mid-Tier Cities
    • Impact Analysis   
    • Key Highlights
    • Regulatory Scenario
    • Product launch/Approvals
    • PEST Analysis
    • PORTER’s Analysis
    • Merger and Acquisition Scenario
  4. UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market – Impact of Coronavirus (COVID-19) Pandemic
    • COVID-19 Epidemiology
    • Supply Side and Demand Side Analysis
    • Economic Impact
  5. UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market , By Event Type, 2023-2030, (US$ Bn)
    • Introduction
      • Market Share Analysis, 2023 and 2030 (%)
      • Y-o-Y Growth Analysis, 2018 – 2030
      • Segment Trends
    • Meetings
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Bn)
    • Incentives
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Bn)
    • Conferences
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Bn)
    • Exhibitions
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Bn)
    • Others
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Bn)
  6. UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market , By Industry, 2023-2030, (US$ Bn)
    • Introduction
      • Market Share Analysis, 2023 and 2030 (%)
      • Y-o-Y Growth Analysis, 2018– 2030
      • Segment Trends
    • Technology
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Healthcare
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Automotive
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Manufacturing
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Financial Services
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Hospitality
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Others
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
  7. UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market , By Size, 2023-2030, (US$ Bn)
    • Introduction
      • Market Share Analysis, 2023 and 2030 (%)
      • Y-o-Y Growth Analysis, 2018– 2030
      • Segment Trends
    • Small (less than 100 attendees)
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Medium (100 to 500 attendees)
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Large (over 500 attendees)
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
  8. UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market , By Revenue Source, 2023-2030, (US$ Bn)
    • Introduction
      • Market Share Analysis, 2023 and 2030 (%)
      • Y-o-Y Growth Analysis, 2018– 2030
      • Segment Trends
    • Participation fees
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Sponsorships
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Exhibit space rental
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Food & beverage
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Accommodation
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Advertising
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Others
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
  9. UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market , By Location, 2023-2030, (US$ Bn)
    • Introduction
      • Market Share Analysis, 2023 and 2030 (%)
      • Y-o-Y Growth Analysis, 2018– 2030
      • Segment Trends
    • Dubai
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Abu Dhabi
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Sharjah
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Ras Al Khaimah
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Fujairah
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Ajman
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
    • Umm Al Quwain
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2023-2030,(US$ Billion)
  10. Competitive Landscape
    • Dubai World Trade Centre
      • Company Highlights
      • Product Portfolio
      • Key Developments
      • Financial Performance
      • Strategies
    • Abu Dhabi National Exhibitions Company
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Sharjah Commerce and Tourism Development Authority
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Emirates Group
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Emaar Hospitality Group
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Rotana Hotel Management Corporation PJSC
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Jumeirah Group
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Habtoor Hospitality
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Action Hotels
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • TIME Hotels
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Ascott Limited
      • Company Highlights
      • Product Portfolio
      • Key Developments
      • Financial Performance
      • Strategies
    • AccorHotels
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Marriott International
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Hilton Worldwide
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • InterContinental Hotels Group
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Hyatt Hotels Corporation
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Radisson Hotel Group
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Wyndham Hotels & Resorts
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • JA Resorts & Hotels
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Millennium & Copthorne Hotels
      • Company Highlights
      • Product Portfolio
      • Key Highlights
      • Financial Performance
      • Strategies
    • Analyst Views
  11. Section
    • Research Methodology
    • About us

*Browse 24 market data tables and 28 figures on "UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market” - Global forecast to 2030.

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