Pro av market

KVM and PRO AV Market, By Type (Products and Services), By Distribution Channel (Direct Sales and Distributor), By End User (Home Use, Commercial, Education, Government, and Hospitality/Retail), and by Region (North America, Europe, Asia Pacific, Latin America, and Middle East and Africa) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

  • Apr 2021
  • CMI3831
  • 200 Pages
  • Excel & Pdf
  • Information and Communication Technology

Pro AV refers to an advanced audio-video system integration used for commercial purposes. Pro AV uses various components such as display components, camera, audio components, computer, controller, room scheduler, companion whiteboard, advanced options such as digital signage, and other supporting accessories. All these components help to improve connectivity and communication between offices of two different locations. Therefore, it is used in various sectors, which include education, government, hospitality/retail, and others. KVM stands for Keyboard, Video and Mouse. KVM switch is a hardware device for controlling multiple computers using one or more sets of mice, keyboards, and video monitors

The global Kvm and Pro Av market is expected to witness significant growth during the forecast period (2021–2027) due increasing use of KVM and PRO AV by enterprises. The demand for KVM and Pro AV solutions is rapidly increasing across the globe, owing to the benefits offered by KVM and Pro AV. Pro AV uses various components such as display components, camera, audio components, computer, controller, room scheduler, companion whiteboard, advanced options such as digital signage, and other supporting accessories. All these components are equipped with internet connectivity in order to streamline the overall process. Whereas KVM devices such as KVM Switches, KVM Extender, KVM Matrix, and others are used to connect and control multiple devices by a single user which helps to efficiently manage the overall system. Due to such benefits provided by KVM and Pro AV solutions, various businesses are adopting KVM and Pro AV solutions.

Furthermore, various multinational companies are adopting new business strategies such as expanding cross-border operations, which help them to capture the international market and expand their global presence. These multinational companies are rapidly adopting Pro AV devices and services, as the use of Pro AV enables company employees to virtually communicate with other employees located at another location. Furthermore, Pro AV also provides features of multiple group meetings at the same time. This reduces the traveling time of employees and company resources. Due to these benefits, Pro AV is rapidly adopted by multinational companies. Thus, increasing demand for Pro AV from multinational companies is expected to propel the global Pro AV market growth during the forecast period.

KVM and PRO AV Market Report Coverage

Report Coverage Details
Base Year: 2019 Market Size in 2021: US$ 284,522.3 Mn
Historical Data for: 2017 to 2019 Forecast Period: 2021 to 2027
Forecast Period 2020 to 2027 CAGR: 10.8% 2027 Value Projection: US$ 530,700.4 Mn
Geographies covered:
  • North America: U.S. and Canada
  • Latin America: Brazil, Argentina, Mexico, and Rest of Latin America
  • Europe: Germany, U.K., Spain, France, Italy, Russia, and Rest of Europe
  • Asia Pacific: China, India, Japan, Australia, South Korea, ASEAN, and Rest of Asia Pacific
  • Middle East and Africa: GCC Countries, South Africa, and Rest of Middle East and Africa
Segments covered:
  • By Type: Product (Camera, Microphone, Speaker, Projectors, Displays, Digital Signage, Amplifiers, Audio/Video Converters, Control Systems, Extenders, Switchers and Splitters, Matrixes, Audio Embedders and de-Embedders, HDMI Cables Scalers, KVM Switches, KVM Extender, KVM Matrix and Others (Accessories, Multi-viewers, etc.) and Services
  • By Distribution Channel: Direct Sales and Distributors
  • By End User: Media and Entertainment, Corporate, Education, Theatres/Live Events, Government, Hospitality and Retail, Energy and Utilities and Others
Companies covered:

Anixter International Inc., AVI Systems Inc, AVI-SPL Inc., CCS Presentation Systems, Ford Audio-Video LLC, Avidex Industries, Herman ProAV, Kramer Electronics, Samsung, Vistacom Inc, Biamp Systems, proAV Limited, Professional Audio Visual Ltd., Cypress Technology Co., Ltd. (CYP), Pro AV Solutions Pty Ltd, Audio Technica, NETGEAR, LG Electronics, Logitech, Sony, Black Box Corporation, Guntermann & Drunck GmbH, Aten International Co., Ltd, Adder Technology Ltd, Rextron

Growth Drivers:
  • The increasing use of KVM and PRO AV by enterprises
  • The adoption of PRO AV and KVM in smart learning
Restraints & Challenges:
  • High initial investment in Pro Av

Global KVM and PRO AV Market - Impact of Coronavirus (Covid-19) Pandemic

The effect of the COVID-19 pandemic remains moderate on the KVM and PRO AV market. This is owing to the fact that in some sectors such as education, healthcare, and others, demand for Pro AV and KVM is higher; however, the demand has decline from industries such as transportation media and entertainment, and government among others. In the education segment, demand for Pro AV and KVM products witnessed a sharp growth during the pandemic, as many educational institutes have shifted to the hybrid education system, in which students can receive face to face training online. In hybrid education, Pro AV products such as cameras, audio devices, and computers can be used to teach and monitor students. Several educational institutes are already opting for hybrid education. For instance, The Wharton School, University of Pennsylvania, a U.S. based higher education providing institute is offering hybrid education during the 2020 Fall semester. Thus, demand for the hybrid education system is gaining popularity and thereby favouring the Pro AV and KVM business.

North America is expected to held dominant position in the global KVM and Pro AV market during the forecast period

Statistics:

North America held dominant position in the global Kvm and Pro Av market in 2021, accounting for 38.0% share in terms of value, followed by Asia Pacific, Europe and Rest of the world.

Figure 1: Global KVM and PRO AV Market Share (%), By Region, 2021

North America is expected to hold dominant position during the forecast period. According to Coherent Market Insights’ analysis, North America market holds dominant position in the global Pro AV and KVM market. This is owing to the increasing adoption of advanced technologies such as Pro AV for enterprise purposes. Multinational companies in the U.S. have emphasize on cross border operations which has positively impacted the global Pro AV and KVM market.

Europe is expected to exhibit significant growth during the forecast period. Europe KVM and Pro AV market is rapidly growing owing to the increasing adoption of Pro AV and KVM products in the healthcare sector. Pro AV products can be used in the healthcare sector in order to provide information about hospitals to the patient, and advanced Pro AV equipped with a camera can help doctors in operations. Thus, considering the increasing demand from the healthcare sector, key market players are offering various products for this sector. For instance, proAV Limited, a UK-based Pro AV solution providing company, offers various Pro AV products for the healthcare market.

Corporate segment is expected to drive the market growth during the forecast period

Among End user, the corporate segment is expected to hold dominant position in the global Kvm and Pro Av market during the forecast period. KVM and Pro AV are used for various applications such as conferences, meetings, and others. Demand for KVM and Pro AV products is growing in multinational corporations as these products enable cross-border communication and services by providing virtual communication platforms. Thus, owing to the increasing demand from the corporate sector, many players in the market are engaging in strategic collaborations in order to offer advanced KVM and Pro AV solutions to clients. For instance, in January 2020, ATEN Technology, Inc., a U.S. subsidiary of ATEN International Co., Ltd., a Taiwan based connectivity solution provider, collaborated with Germany-based engineering and technology company, Robert Bosch GmbH. Through this collaboration, ATEN’s Pro AV and KVM products are integrated with Bosch company’s DCN (Digital Congress Network) Conference System in order to efficiently manage the KVM And Pro AV services in enterprises.

Figure 2: Global KVM and PRO AV Market Value (US$ Mn) Analysis and Forecast and Y-o-Y Growth (%), 2017 - 2027

The global Kvm and Pro Av market was valued at US$ 284,522.3 Mn in 2021 and is expected to reach US$ 530,700.4 Mn by 2027 at a CAGR of 10.8% between 2021 and 2027.

Major players operating in the global Kvm and Pro Av market include Anixter International Inc., AVI Systems Inc, AVI-SPL Inc., CCS Presentation Systems, Ford Audio-Video LLC, Avidex Industries, Herman ProAV, Kramer Electronics, Samsung, Vistacom Inc, Biamp Systems, proAV Limited, Professional Audio Visual Ltd., Cypress Technology Co., Ltd. (CYP), Pro AV Solutions Pty Ltd, Audio Technica, NETGEAR, LG Electronics, Logitech, Sony, Black Box Corporation, Guntermann & Drunck GmbH, Aten International Co., Ltd, Adder Technology Ltd, Rextron.

Table of Contents

  1. Research Objectives and Assumptions
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet, By Type
      • Market Snippet, By Distribution Channel
      • Market Snippet, By End User
      • Market Snippet, By Region
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
      • Restraints
      • Market Opportunities
    • Regulatory Scenario
    • Industry Trend
    • Merger and Acquisitions
    • New system Launch/Approvals
    • Value Chain Analysis
    • Porter’s Analysis
    • PEST Analysis
    • Impact of COVID-19
  4. Global PRO AV and KVM Market, By Type, 2021-2027 (US$ Million)
    • Introduction
      • Market Share Analysis, 2021 and 2027 (%)
      • Segment Trends
    • Products
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
        •  Camera
        •  Microphone
        •  Speaker
        •  Projectors
        •  Displays
        •  Digital Signage
        •  Amplifiers
        •  Audio/Video Converters
        •  Control Systems
        •  Extenders
        •  Switchers and Splitters
        •  Matrixes
        •  Audio Embedders and de-Embedders
        •  HDMI Cables
        •  Scalers
        •  KVM Switches
        •  KVM Extender
        •  KVM Matrix
        •  Others (Accessories, Multi-viewers, etc.)
    • Services
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
  5. Global PRO AV and KVM Market, By Distribution Channel, 2021-2027 (US$ Million)
    • Introduction
      • Market Share Analysis, 2021 and 2027 (%)
      • Segment Trends
    • Direct Sales
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
    • Distributors
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
  6. Global PRO AV and KVM Market, By End User, 2021-2027 (US$ Million)
    • Introduction
      • Market Share Analysis, 2021 and 2027 (%)
      • Segment Trends
    • Media and Entertainment
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
    • Corporate
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
    • Education
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
    • Theatres/Live Events
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
    • Government
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
    • Hospitality and Retail
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
    • Energy and Utilities
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
    • Others
      • Introduction
      • Market Size and Forecast, 2021–2027, (US$ Million)
  7. Global PRO AV and KVM Market, By Region, 2021-2027 (US$ Million)
    • Introduction
      • Market Share Analysis, By Region, 2021 and 2027 (%)
    • North America
      • Regional Trends
      • Market Size and Forecast, By Type, 2021–2027 (US$ Million)
      • Market Size and Forecast, By Distribution Channel, 2021–2027 (US$ Million)
      • Market Size and Forecast, By End User, 2021–2027 (US$ Million)
      • Market Share Analysis, By Country, 2021 and 2027 (%)
        • U.S.
        • Canada
    • Europe
      • Regional Trends
      • Market Size and Forecast, By Type, 2021–2027 (US$ Million)
      • Market Size and Forecast, By Distribution Channel, 2021–2027 (US$ Million)
      • Market Size and Forecast, By End User, 2021–2027 (US$ Million)
      • Market Share Analysis, By Country, 2021 and 2027 (%)
        • U.K.
        • Germany
        • Spain
        • Italy
        • France
        • Russia
        • Rest of Europe
    • Asia Pacific
      • Regional Trends
      • Market Size and Forecast, By Type, 2021–2027 (US$ Million)
      • Market Size and Forecast, By Distribution Channel, 2021–2027 (US$ Million)
      • Market Size and Forecast, By End User, 2021–2027 (US$ Million)
      • Market Share Analysis, By Country, 2021 and 2027 (%)
        • China
        • India
        • Japan
        • ASEAN
        • Australia
        • South Korea
        • Rest of Asia Pacific
    • Latin America
      • Regional Trends
      • Market Size and Forecast, By Type, 2021–2027 (US$ Million)
      • Market Size and Forecast, By Distribution Channel, 2021–2027 (US$ Million)
      • Market Size and Forecast, By End User, 2021–2027 (US$ Million)
      • Market Share Analysis, By Country, 2021 and 2027 (%)
        • Brazil
        • Argentina
        • Mexico
        • Rest of Latin America
    • Middle East and Africa
      • Regional Trends
      • Market Size and Forecast, By Type, 2021–2027 (US$ Million)
      • Market Size and Forecast, By Distribution Channel, 2021–2027 (US$ Million)
      • Market Size and Forecast, By End User, 2021–2027 (US$ Million)
      • Market Share Analysis, By Country/Region, 2021 and 2027 (%)
        • South Africa
        • GCC Countries
        • Rest of the Middle East and Africa
  8. Competitive Landscape
    • Company Profiles
      • Anixter International Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • AVI Systems Inc
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • AVI-SPL Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • CCS Presentation Systems
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Ford Audio-Video LLC
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Avidex Industries
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Herman ProAV
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Kramer Electronics
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Samsung
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Vistacom Inc
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Biamp Systems
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • proAV Limited
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Professional Audio Visual Ltd.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Cypress Technology Co., Ltd. (CYP)
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Pro AV Solutions Pty Ltd
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Audio Technica
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • NETGEAR
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • LG Electronics
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Logitec
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Sony
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Black Box Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Guntermann & Drunck GmbH
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Aten International Co., Ltd
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Adder Technology Ltd
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Rextron
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
    • Analyst Views
  9. Section
    • References
    • Research Methodology
    • About us and Sales Contact

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- Frequently Asked Questions -

What is the current market size and compound annual growth rate (CAGR) of the market during the forecast period (2020-2027)?

The global Pro AV market size was valued at US$ 246.5 billion in 2019 and is estimated to exhibit a CAGR of 11.2% between 2020 and 2027.

Which segment, based on type, accounted for the highest demand in the market?

Products segment held the major market share in 2019, owing to increasing use of smart learning in the education sector.

Which are the key factors driving growth of the Pro AV market?

Major factors driving growth of the global Pro AV market are increasing use of smart learning in the education sector and rising demand for Pro AV from multinational companies.

What are the key factors hampering growth of the market?

Major factor hampering growth of the Pro AV market include high initial investment required for Pro AV.

Which region held the largest market share in the Pro AV market?

APAC region held the largest market share in the Pro AV market.

Who are the key players operating in this market?

Some of the key players operating in the market are Anixter International Inc., AVI Systems Inc., AVI-SPL Inc., CCS Presentation Systems, Diversified, Ford Audio-Video LLC., New Era Technology, Telerent Leasing Corp., Unified Technology Systems, Vistacom Inc., Biamp Systems, proAV Limited, Professional Audio Visual Ltd., and others.
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