Contact Us Careers Register

Google Transforms Play Store with AI and a Unified Gaming Experience

24 Sep, 2025 - by CMI | Category : Information and Communication Technology

Google Transforms Play Store with AI and a Unified Gaming Experience

Google introduced major updates to the Play Store, powered by Gemini AI, with the focus of making the platform more personalised as well as streamlined. The rewamping showcases an upgraded apps tab, an enhanced Play Games experience, along with a new improved You tab reflecting content curated around personal interests.

The updated Google Play Games app offers a unified gaming hub with several new features such as:

  • Integrated stats as well as achievements: A new gamer profile lets players track stats and achievements across titles and devices.
  • In-game Sidekick overlay: Play Games introduces Sidekick, an in-game overlay for titles downloaded from Play.
  • Gaming info and community integration: Enhanced game detail pages now include updates, developer notes, reviews, and offers.
  • Cross-platform play: Google Play Games on PC has officially exited beta, expanding cross-device play.

The new You tab offers personalised home base, showing curated content, subscriptions, stats, and recommendations. For gamers, it highlights the new gamer profile. Beyond games, it curates audiobooks, podcasts, along with tailored app suggestions. The rollout begins this week in select Play Points markets, with global expansion scheduled for October.

Google Play’s apps tab now features entertainment and seasonal hubs, offering app-related content such as media, articles, and timely updates. Inspired by Cricket Hub of India as well as Comics section of Japan, these curated spaces highlight cultural and trending topics.

Korea now has a dedicated entertainment hub, while the US features short-form dramas, webcomics, and movies.

About Author

Nayan Ingle

Nayan Ingle

Nayan Ingle is an Associate Content Writer with 3.5 years of experience specializing in research, content writing, SEO optimization, and market analysis, primarily within the consumer goods, packaging, semiconductor, and aerospace & defense domains. He has a proven track record of crafting insightful and engaging content that enhances digital visibility an... View more

LogoCredibility and Certifications

Trusted Insights, Certified Excellence! Coherent Market Insights is a certified data advisory and business consulting firm recognized by global institutes.

Reliability and Reputation

860519526

Reliability and Reputation
ISO 9001:2015

9001:2015

ISO 27001:2022

27001:2022

Reliability and Reputation
Reliability and Reputation
© 2025 Coherent Market Insights Pvt Ltd. All Rights Reserved.