Helix Sleep teams up with Urban Mattress for a new retail partnership

Feb 24, 2026- by CMI| Category : Consumer Goods1 min read
Helix Sleep teams up with Urban Mattress for a new retail partnership

Helix Sleep, a brand that sells mattresses directly to customers, has announced a new partnership with Urban Mattress, a store that specializes in sleep products and serves the Front Range area of Colorado.

Starting this month, you can find Helix mattresses at all three of Urban Mattress's stores across Colorado. The selection includes popular models like Midnight Luxe, Twilight Luxe, Midnight Elite, and Twilight Elite, as well as the Helix Premier, available only in stores with two different firmness options. Each mattress is designed to offer great comfort, support backed by science, and a range of firmness choices to fit different sleeping needs.

Helix’s latest features, like zoned lumbar support, GlacioTex™ cooling covers, and hybrid construction, are now available for customers to try out in all of Urban Mattress's stores in Colorado. The mattresses are made with high-quality, pressure-relieving foams that shape to the body, providing comfort for all sleep styles. All Helix mattresses are also GREENGUARD Gold and CertiPUR-US® certified, meaning they are free from harmful chemicals and fiberglass, ensuring a safe, comfortable, as well as restful sleep.

Urban Mattress is a family-owned store that has been serving the Colorado Front Range for almost 20 years. Known for its premium products as well as trained staff who offer personalized shopping experiences, Urban Mattress is focused on sustainability, durability, and sleep health. The company has built a strong reputation for its service-first approach and community connections, making it a trusted source for quality sleep products in Colorado.

Executive Statement

According to Jerry Lin, Co-Founder of Helix Sleep, partnering with Urban Mattress is another exciting step for Helix’s retail program. Urban Mattress has built a trusted reputation by offering premium products, offering a generous in-store experience, and treating customers like family. Their focus on honest guidance, sustainability, and long-lasting comfort aligns closely with their values. Together, they are expanding access to high-quality, science-backed sleep devices for the communities they serve.

Share this story

About the author

Nayan Ingle

is an Associate Content Writer with 3.5 years of experience specializing in research, content writing, SEO optimization, and market analysis, primarily within the consumer goods, packaging, semiconductor, and aerospace & defense domains. He has a proven track record of crafting insightful and engaging content that enhances digital visibility and provides valuable industry perspectives. Nayan’s expertise lies in producing content that is not only informative but also strategically optimized to reach target audiences effectively. His ability to blend market analysis with SEO strategies ensures that his work is both relevant and highly discoverable.

With an MBA in Systems (IT), Nayan brings a strong foundation in market strategies, business analytics, and research methodologies to his writing. This unique blend of skills allows him to offer in-depth analysis and thought leadership across a variety of content formats, including blogs, news articles, and editorial pieces. Passionate about delivering quality, Nayan is dedicated to providing readers with content that not only informs but also adds depth to ongoing industry conversations. His work reflects a commitment to excellence, and he continues to refine his approach as he keeps pace with evolving market trends.