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Helix Sleep teams up with Urban Mattress for a new retail partnership

24 Feb, 2026 - by CMI | Category : Consumer Goods

Helix Sleep teams up with Urban Mattress for a new retail partnership

Helix Sleep, a brand that sells mattresses directly to customers, has announced a new partnership with Urban Mattress, a store that specializes in sleep products and serves the Front Range area of Colorado.

Starting this month, you can find Helix mattresses at all three of Urban Mattress's stores across Colorado. The selection includes popular models like Midnight Luxe, Twilight Luxe, Midnight Elite, and Twilight Elite, as well as the Helix Premier, available only in stores with two different firmness options. Each mattress is designed to offer great comfort, support backed by science, and a range of firmness choices to fit different sleeping needs.

Helix’s latest features, like zoned lumbar support, GlacioTex™ cooling covers, and hybrid construction, are now available for customers to try out in all of Urban Mattress's stores in Colorado. The mattresses are made with high-quality, pressure-relieving foams that shape to the body, providing comfort for all sleep styles. All Helix mattresses are also GREENGUARD Gold and CertiPUR-US® certified, meaning they are free from harmful chemicals and fiberglass, ensuring a safe, comfortable, as well as restful sleep.

Urban Mattress is a family-owned store that has been serving the Colorado Front Range for almost 20 years. Known for its premium products as well as trained staff who offer personalized shopping experiences, Urban Mattress is focused on sustainability, durability, and sleep health. The company has built a strong reputation for its service-first approach and community connections, making it a trusted source for quality sleep products in Colorado.

Executive Statement

According to Jerry Lin, Co-Founder of Helix Sleep, partnering with Urban Mattress is another exciting step for Helix’s retail program. Urban Mattress has built a trusted reputation by offering premium products, offering a generous in-store experience, and treating customers like family. Their focus on honest guidance, sustainability, and long-lasting comfort aligns closely with their values. Together, they are expanding access to high-quality, science-backed sleep devices for the communities they serve.

About Author

Nayan Ingle

Nayan Ingle

Nayan Ingle is an Associate Content Writer with 3.5 years of experience specializing in research, content writing, SEO optimization, and market analysis, primarily within the consumer goods, packaging, semiconductor, and aerospace & defense domains. He has a proven track record of crafting insightful and engaging content that enhances digital visibility an... View more

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