Natural Food Colors Market
Global natural food colors market is estimated to be valued at USD 1.56 Bn in 2024, exhibiting a compound annual growth rate (CAGR) of 8.4% from 2024 to 2031. Global natural food colors market has been witnessing steady growth over the past few years. Food colors are additives that are used to enhance the appearance of food products. Growing demand for clean label and organic products free from chemical ingredients has propelled the demand for natural food colors. Consumers are increasingly preferring food products that contain natural ingredients over synthetic or artificial variants. This shift in preference is fueling the adoption of natural food colors extracted from various natural sources such as vegetables, fruit and other plant and mineral sources. Manufacturers are also shifting from artificial to natural colors due to stringent regulatory framework around the use of synthetic colors in several countries and regions. The market is expected to continue gaining traction owing to rising health-consciousness among consumers and increasing application of natural food colors in various food and beverage products.
Market Dynamics:
Global natural food colors market growth is driven by growing demand for clean label products, stringent regulations around synthetic colors, and rising consumer preference for organic and natural products. However, high production cost of natural colors compared to artificial variants and unstable supply of raw materials are some of the factors hindering the market growth. The market players have opportunities to tap growing demand from emerging economies of Asia Pacific and Latin America. Companies are investing in development of new natural color extracts obtained from alternative natural sources to expand their product portfolio. Adoption of natural food colors is expected to pick up pace with increasing application in products like packaged foods, bakery & confectionery items and beverages.
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* Browse 25 market data tables* and 20 figures* on "Global Natural Food Colors Market” - Global forecast to 2031.
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