Pasta is an Italian food which is made from durum wheat, water or eggs and is formed into different noodle shapes and then cooked in boiling water. Couscous is prepared from crushed durum wheat (semolina) and is native to North Africa. Moreover, it is versatile ingredients and can be used as a side-dish in many types of classic dishes.
Market Dynamics
The global pasta & couscous market has witnessed significant growth in the recent, past years, owing to the rising demand for healthy and multifunctional tasty food products. Based on product type, the global pasta & couscous market is bifurcated in pasta and couscous. Among these segments, the pasta dominated the global pasta & couscous market in 2018, owing to the increasing number of young consumers with fast-paced lifestyle with preference for easy to cook food.
Moreover, based on product form, the global pasta & couscous market is segmented into dried, fresh/chilled, and others. Among these segments, the dried pasta & couscous dominated the other forms of product in 2018, owing to the consumer preference for dried pasta products such as macaroni, spaghetti, and penne pasta. Moreover, fresh/chilled pasta & couscous product is estimated to fuel the global pasta & couscous market in coming years. These factors are estimated to boost growth of the global pasta & couscous market during the forecast period.
Furthermore, Europe region dominated the global pasta & couscous market in 2018, owing to the rising production of pasta & couscous in this region. For instance, according to the European Commission, 5.4 million tons of pasta were produced in the year 2017. As a result, this scenario is estimated to foster the growth of the global pasta & couscous market during the forecast timeframe.
Key features of the study:
- This report provides in-depth analysis of the global pasta & couscous market, market size (US$ Billion and Million Meter Square), and Cumulative Annual Growth Rate (CAGR %) for the forecast period (2019–2027).
- It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market. It provides valuable insights about market drivers, restraints, opportunities, new product launches or approval, pasta & couscous products, regional outlook, and competitive strategy adopted by the leading players.
- Key companies covered as a part of this study includes The Hain Celestial Group, Inc., Valeo Foods Group Limited, Pastificio Antonio Pallante S.R.L., Pasta Foods Ltd., US Durum Products Ltd., Regina Pasta & Food Industries, Nestle S.A., Ebro Foods S.A, Weikfield Foods Pvt. Ltd., and ITC Foods Limited.
- It profiles leading players in the global pasta & couscous market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, key developments, and future plans.
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions with respect to their future product launch, market expansion, and marketing tactics.
- The global pasta & couscous market report caters to various stakeholders in this industry, including investors, product developers, distributors, pasta & couscous companies, research institutes, new entrants, and financial analysts.
- Stakeholders would greatly benefit in decision-making through the various strategy matrices used in analyzing the global pasta & couscous market.
Market Taxonomy
- Global Pasta & Couscous Market, By Product Form:
- Dried
- Fresh/Chilled
- Others
- Global Pasta & Couscous Market, By Product Type:
- Pasta
- Ravioli
- Macroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- Global Pasta & Couscous Market, By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- Global Pasta & Couscous Market, By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Global Pasta & Couscous Market, By Geography:
- North America
- U.S.
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Canada
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Europe
- U.K.
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Germany
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Italy
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- France
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Spain
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Nordic
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Benelux
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Russia
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Poland
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Rest of Europe
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Asia Pacific
- China
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- India
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Japan
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- ASEAN
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- South Korea
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Rest of Asia Pacific
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Latin America
- Brazil
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Mexico
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Rest of Latin America
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Middle East & Africa
- GCC
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- South Africa
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Rest of Middle East & Africa
- By Product Form:
- Dried
- Fresh/Chilled
- Others
- By Product Type:
- Pasta
- Ravioli
- Macaroni
- Angel Hair
- Spaghetti
- Farfalle
- Fusilli
- Penne
- Others
- Couscous
- By Raw Material:
- 100% Durum Wheat
- 100% Wheat
- Mix (Durum and Wheat)
- Barley
- Rice
- Maize
- Multigrain
- Others
- By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Store
- Unorganized Small Stores
- Online Channels
- Others
- Company Profiles
- The Hain Celestial Group, Inc.*
- Company Overview
- Product Portfolio
- Financial Performance
- Key Strategies
- Recent Developments
- Future Plans
- Valeo Foods Group Limited
- Pastificio Antonio Pallante S.R.L.
- Pasta Foods Ltd.
- US Durum Products Ltd.
- Regina Pasta & Food Industries
- Nestle S.A.
- Ebro Foods S.A
- Weikfield Foods Pvt. Ltd.
- ITC Foods Limited
“*” marked represents similar segmentation in other categories in the respective section