Impact Analysis of Covid-19

The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.

Market Overview

Personal and entry-level storage (PELS) offers storage data facility for all the information, which is generated on a daily basis. Enter-level flash storage is simple, smart, affordable, secure, and high-performance for enterprises to start small and grow with cloud-connectivity. There are different types of data storage systems and technologies available for this purpose. Some important data storage systems include hard disks, solid-state drives, flash memories, and CDs, and DVDs among others. Its applications include digital photography, MP3 audio, and MPEG videos, web television, etc.

The global personal and entry level storage (PELS) market is estimated to account for US$ 479.9 Bn in terms of value by the end of 2027.

Market Dynamics- Drivers

  1. Low equipment cost required is expected to drive growth of the global personal and entry level storage (PELS) market during the forecast period

PELS removes the need for investment in storage equipment for users. Instead of that, the data is stored on virtual servers located at different places across the globe. Generally, these servers are hosted by third parties who provide cloud hosting services to individuals as well as organizations. According to the Japanese HDD manufacturer Toshiba, the volume of online data generated globally has been increasing at a rate of around 40% annually. However, the price associated with this equipment remains a major concern. Therefore, low-priced, cost-effective cloud storage is the most suitable option for customers to store data online. Hence, these factors are expected to drive growth of the global personal and entry level storage (PELS) market during the forecast period.

  1. Growing awareness towards data storage is expected to propel the global personal and entry level storage (PELS) market growth over the forecast period

It is essential to protect data from physical damages and theft, in order to maintain its integrity. This can be done by limiting access to the data. Accidental data deletion, error in reading data, and data loss due to hardware malfunction are some important reasons driving the need for data backup. Thus, growing concerns towards data storage and data backup are generating the requirement for data storage equipment. Therefore, these factors are expected to propel the global personal and entry level storage (PELS) market growth in the near future.

Statistics:

APAC held dominant position in the global personal and entry level storage (PELS) market in 2019, accounting for 49.3% share in terms of value, followed by Europe and North America respectively

Figure 1: Global Personal and Entry Level storage (PELS) Market Share (%), in terms of Value, By Region, 2019

Personal and Entry Level Storage (PELS)  | Coherent Market Insights

Market Dynamics- Restraints

  1. Issues regarding data security are expected to hinder the global personal and entry level storage (PELS) market growth over the forecast period

Data vulnerability is a major related to cloud-based storage since number of copies of data is created and stored on different servers across the globe. According to the survey conducted by Symantec Corporation of 2,000 small and mid-size enterprises, around 73% had been breached by cyber-attacks.  When data is distributed and stored at different locations, it creates the risk of unauthorized physical access to the data. For instance, According to the survey conducted by Symantec Corporation of 2,000 small and mid-size enterprises, around 73% had been breached by cyber-attacks. Therefore, these factors are expected to hinder the global personal and entry level storage (PELS) market growth in the near future.

  1. Lesser lifespan of HDDs is expected to restrain growth of the global personal and entry level storage (PELS) market during the forecast period

Presence of mechanical components and higher power consumption of HDDs results in a lesser life span of disk drive as it can get easily damaged due to rough handling. The average lifespan of a typical HDD is around 5 years. Moreover, in HDD, data is stored on a metal platter and head moves over this platter at speed of around thousands of rotations per minute to read the data. This increases the possibility of data error occurrence. Furthermore, in the case of data losses, it is difficult to recover lost data. Other factors contributing to the decreased life span of HDDs include higher heat dissipation, noisy operation, and the presence of moving parts. Hence, these factors are expected to restrain growth of the global personal and entry level storage (PELS) market during the forecast period.

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Personal and Entry Level storage (PELS) Market Report Coverage

Report Coverage Details
Base Year: 2019 Market Size in 2019: US$ 39.4 Bn
Historical Data for: 2016 to 2019 Forecast Period: 2020 to 2027
Forecast Period 2020 to 2027 CAGR: 36.6% 2027 Value Projection: US$ 479.9 Bn
Geographies covered:
  • North America: U.S., Canada
  • Latin America: Brazil, Argentina, Mexico, Rest of Latin America
  • Europe: Germany, U.K., Spain, France, Italy, Russia, Rest of Europe
  • Asia Pacific: China, India, Japan, Australia, South Korea, ASEAN, Rest of Asia Pacific
  • Middle East: GCC Countries, Israel, Rest of Middle East
  • Africa: South Africa, North Africa, Central Africa
Segments covered:
  • On the basis of Product Type: Recordable Discs, Flash Drives, Hard Disk Drives (HDDs), Solid State Drives (SSDs), Cloud Based Storage.
  • On the basis of Technology: SAS, DAS, NAS, Cloud Storage Technology, Others (IP based storage, fiber channel storage, etc.).
  • On the basis of application: Financial Services, Media and Entertainment, Healthcare and Life Sciences, Public Sector, Others (Communications, Internet Services, etc.).
Companies covered:

IBM Corporation, Cisco Systems Inc., EMC Corporation, Symantec Corporation, NetApp Inc., Hitachi Data Systems (HDS), Hewlett-Packard Company, Toshiba Corporation, Dell Inc., Seagate Technology, and Western Digital Corporation..

Growth Drivers:
  • Growing awareness towards data storage
  • Low equipment cost is required
Restraints & Challenges:
  • Lesser lifespan of HDD
  • Issue regarding data security

Market Opportunities

  1. Adoption of cloud storage systems can present lucrative growth opportunities in the global personal and entry level storage (PELS) market

Cloud storage has become increasingly popular for both individuals and companies. Cloud services such as Dropbox, SugarSync, Google Drive, and Box offer a way to easily store data and access it from any device with an internet connection. However, data security is the biggest concern associated with this type of storage as data is stored on distant servers, with many copies spread throughout the world. For instance, Dropbox offers 2GB of free data storage space and after that costs US$ 99 annually for 100GB, US$ 199 for 200GB, and US$ 499 for 500GB space. Personal cloud storage system is the best alternative for public cloud storage where data is stored on a local networked drive allowing the user to retain full control over the data, while still making files available online.

  1. Increasing use of SSDs and flash memories in consumer electronics can provide major business opportunities in the global personal and entry level storage (PELS) market

HDDs are predominantly used in set-top boxes for storing the downloaded data and the operative software. They are proving as a cost-effective alternative over HDDs for use in set-top boxes, owing to a reduction in the prices of SDDs. Moreover, the use of flash memory in smartphones is resulting in an increase in its internal memory that can be used for storing a large number of applications. Growing penetration of SSDs and flash memories in the aforementioned consumer electronics is expected to drive the demand for these storage products in the near future.

Figure 2: Global Personal and Entry Level storage (PELS) Market Value (US$ Bn), 2017 - 2027

Personal and Entry Level Storage (PELS)  | Coherent Market Insights

The global personal and entry level storage (PELS) market was valued at US$ 39.4 Bn in 2019 and is forecast to reach a value of US$ 479.9 Bn by 2027 at a CAGR of 36.6% between 2020 and 2027.

Market Trends

  1. Mergers and acquisitions among market players is a key trend

Key companies operating in the market are focused on mergers and acquisitions, in order to gain a significant advantage. For instance, in 2012, IBM Corporation acquired Texas Memory Systems, a privately held company. In December 2013, IBM Corporation acquired Kenexa Corporation for cash consideration of US$ 1.35 billion. Moreover, in 2011, NetApp acquired Engenio external storage business of LSI Corporation in an all-cash transaction for US$ 480 billion.

  1. Growing adoption of network-attached storage (NAS) is a major trend

Network-attached storage (NAS) is a file-level computer storage data server connected to a computer network providing data access to a heterogeneous group of clients. NAS is typically used for serving files by its hardware, software, or configuration. Many consumers are increasingly adopting NAS for its various advantages.

Raw material supplier

Plastic, silicon, aluminum are some basic raw materials used in manufacturing storage devices. For instance, plastic is used in manufacturing CDs, DVDs, Blu-ray discs, and videotapes among others. Silicon is used in manufacturing solid state drives (SSD), hard disk drives (HDD), and flash memories while light aluminum alloy is used in platters of HDD that are then magnetized to store information. Silicon chips are used as substrate upon which the IC’s are integrated in SSDs and flash memories. There are a large number of manufacturers of plastic and semiconductor materials providing these raw materials to OEMs such as Western Digital, Seagate, and Toshiba.

Global Personal and Entry Level storage (PELS) Market - Impact of Coronavirus (Covid-19) Pandemic

Due to Covid-19 pandemic, many industries witnessed significant shift in their business. Media consumption is expected to witness a substantial increase due to lockdowns enforced in several countries across the globe to contain the spread of the covid-19 pandemic. As consumers are forced to stay at home and the demand for popular OTT services from providers such as Netflix, Amazon Prime, etc. increased. The high adoption of internet media and online gaming are creating huge amount of data and to fulfil storage requirements companies are using various type of data storage systems that are expected to drive market growth. This, in turn increases the demand for personal and entry level storage (PELS).

Competitive Section

Major companies operating in the global personal and entry level storage (PELS) market are IBM Corporation, Cisco Systems Inc., EMC Corporation, Symantec Corporation, NetApp Inc., Hitachi Data Systems (HDS), Hewlett-Packard Company, Toshiba Corporation, Dell Inc., Seagate Technology, and Western Digital Corporation.

Key Developments

  1. Major companies are focused on product launches, in order to gain a competitive edge in the market. For instance, in January 2019, NetApp Inc. introduced NetApp AFF C190 system, which is a simple and secure all-flash storage solution.
  2. Key players are involved in product launches, in order to enhance the market presence. For instance, in January 2020, Hitachi Vantara, a subsidiary of Hitachi Data Systems (HDS), launched Hitachi Virtual Storage Platform G130.

The personnel and entry level storage (PELS) is used to manage large amount of data generated by applications. There are different types of data storage systems and technologies available for this purpose. Some important data storage systems include hard disks, solid-state drives, flash memories, and CDs, and DVDs among others. Increased penetration of internet and rise in the volume of digital data is expected to drive market growth during the forecast period.

Market Dynamics

Asia Pacific is expected to show significant growth and is projected to be the fastest growing region during the forecast period. The governments of countries in the Asia Pacific region are focused on investing in research and development and increasing demand from IT and telecom sector. The large amount of data is generated by IT and telecom which is required to be stored and managed in efficient manner. Moreover, rising demand for security upgradation and government efforts to standardize the security policies are some of the factors that increase demand for personnel and entry level storage (PELS) market. For instance, in March 2019, Huawei Technologies Co. Ltd. launched Telco Cloud Networking Solution. This solution provides 400G data center network in the industry and allows carriers to offer innovative services such as 5G, Internet of Things (IoT), and Virtual Reality (VR).

Growing awareness towards data storage is expected to propel the global personal and entry level storage (PELS) market growth over the forecast period. It is essential to protect data from physical damages and theft, in order to maintain its integrity. This can be done by limiting access to the data. Accidental data deletion, error in reading data, and data loss due to hardware malfunction are some important reasons driving the need for data backup. Thus, growing concerns towards data storage and data backup are generating the requirement for data storage equipment. These factors are expected to propel the global personal and entry level storage (PELS) market growth in the near future.

Market Taxonomy

This report segments the global personal and entry level storage (PELS) market on the basis of product type, technology, application and region. On the basis of product type, the global Personal and Entry Level storage (PELS) market is segmented into recordable discs, flash drives, Hard Disk Drives (HDDs), Solid State Drives (SSDs) and cloud based storage. On the basis of technology, the global Personal and Entry Level storage (PELS) market is segmented into SAS, DAS, NAS, cloud storage technology and others (IP based storage, fiber channel storage, etc.) On the basis of application, the global personal and entry level storage (PELS) market is segmented into financial services, media and entertainment, healthcare and life sciences, public sector and others (communications, internet services, etc.). On the basis of region, the global personal and entry level storage (PELS) market is segmented into North America, Europe, Asia Pacific, Latin America, Middle East and Africa.

Key features of the study:

  • This report provides an in-depth analysis of the global personal and entry level storage (PELS) market and provides market size (US$ billion) and compound annual growth rate (CAGR %) for the forecast period (2020-2027), considering 2019 as the base year.
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrix for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by leading players
  • It profiles leading players in the global personal and entry level storage (PELS) market based on the following parameters – regulatory landscape, company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
  • Key companies covered in the global personal and entry level storage (PELS) market are IBM Corporation, Cisco Systems Inc., EMC Corporation, Symantec Corporation, NetApp Inc., Hitachi Data Systems (HDS), Hewlett-Packard Company, Toshiba Corporation, Dell Inc., Seagate Technology, and Western Digital Corporation.
  • The market players are focusing on strategic collaborations to innovate and launch new products to meet the increasing needs and requirements of consumers.
  • Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology upgradation, market expansion, and marketing tactics
  • The global Personal and Entry Level storage (PELS) market report caters to various stakeholders in this industry including investors, suppliers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the global personal and entry level storage (PELS) market.

Detailed Segmentation:

  • Global Personal and Entry Level storage (PELS) Market, By Product Type:
    • Recordable Discs
    • Flash Drives
    • Hard Disk Drives (HDDs)
    • Solid State Drives (SSDs)
    • Cloud Based Storage
  • Global Personal and Entry Level storage (PELS) Market, By Technology:
    • SAS
    • DAS
    • NAS
    • Cloud Storage Technology
    • Others (IP based storage, fiber channel storage, etc.)
  • Global Personal and Entry Level storage (PELS) Market, By Application:
    • Financial Services
    • Media and Entertainment
    • Healthcare and Life Sciences
    • Public Sector
    • Others (Communications, Internet Services, etc.)
  • Global Personal and Entry Level storage (PELS) Market, By Region:
    • North America
    • Europe
    • Asia Pacific
    • Latin America
    • Middle East
    • Africa
  • Company Profiles
    • IBM Corporation*
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments
      • Future Plans
    • Cisco Systems Inc.,
    •  EMC Corporation,
    • Symantec Corporation,
    • NetApp Inc.
    • Hitachi Data Systems (HDS)
    • Hewlett-Packard Company
    • Toshiba Corporation
    • Dell Inc.
    • Seagate Technology
    • Western Digital Corporation

 *Browse all the market data tables and figures on “Global Personal and Entry Level storage (PELS) Market- Forecast to 2027”

Table of Contents

  1. Research Objectives and Assumptions
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet, By Product Type
      • Market Snippet, By Technology
      • Market Snippet, By Application
      • Market Snippet, By Region
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
      • Restraints
      • Market Opportunities
    • Regulatory Scenario
    • Industry Trend
    • Merger and Acquisitions
    • New System Launch/Approval
  4. Impact of COVID-19 Pandemic on Personal and Entry Level storage (PELS) Market
    • Short Term and Long Term Impact, By Region
      • North America
      • Europe
      • Asia Pacific
      • Latin America
      • Middle East and Africa
  5. Global Personal and Entry Level storage (PELS) Market, By Product Type, 2017-2027 (US$ Billion)
    • Introduction
      • Market Share Analysis, 2019 and 2027 (%)
      • Segment Trends
    • Recordable Discs
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Flash Drives
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Hard Disk Drives (HDDs)
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Solid State Drives (SSDs)
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Cloud based Storage
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
  6. Global Personal and Entry Level storage (PELS) Market, By Technology, 2017-2027 (US$ Billion)
    • Introduction
      • Market Share Analysis, 2019 and 2027 (%)
      • Segment Trends
    • Serial Attached SCSI (SAS)
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Direct Attached Storage (DAS)
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Network Attached Storage (NAS)
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Cloud Storage Technology
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Others (IP Based Storage, Fiber Channel Storage)
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
  7. Global Personal and Entry Level storage (PELS) Market, Application, 2017-2027 (US$ Billion)
    • Introduction
      • Market Share Analysis, 2019 and 2027 (%)
      • Segment Trends
    • Financial Services
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Media and Entertainment
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Healthcare and Life Sciences
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Public Sector
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
    • Others (Communications, Internet Services)
      • Introduction
      • Market Size and Forecast, 2020–2027, (US$ Billion)
  8. Global Personal and Entry Level storage (PELS) Market, By Region, 2017-2027  (US$ Billion)
    • Introduction
      • Market Share Analysis, By Region, 2019 and 2027 (%)
    • North America
      • Regional Trends
      • Market Size and Forecast, By Product Type, 2020–2027 (US$ Billion)
      • Market Size and Forecast, By Technology, 2020–2027 (US$ Billion)
      • Market Size and Forecast, By Application, 2020–2027 (US$ Billion)
      • Market Share Analysis, By Country, 2019 and 2027 (%)
        • U.S.
        • Canada
    • Europe
      • Regional Trends
      • Market Size and Forecast, By Product Type, 2020–2027 (US$ Billion)
      • Market Size and Forecast, By Technology, 2020–2027 (US$ Billion)
      • Market Size and Forecast, By Application, 2020–2027 (US$ Billion)
      • Market Share Analysis, By Country, 2019 and 2027 (%)
        • U.K.
        • Germany
        • Italy
        • France
        • Russia
        • Rest of Europe
    • Asia Pacific
      • Regional Trends
      • Regional Trends
      • Market Size and Forecast, By Product Type, 2020–2027 (US$ Billion)
      • Market Size and Forecast, By Technology, 2020–2027 (US$ Billion)
      • Market Size and Forecast, By Application, 2020–2027 (US$ Billion)
      • Market Share Analysis, By Country, 2019 and 2027 (%)
        • India
        • Japan
        • ASEAN
        • Australia
        • South Korea
        • Rest of Asia Pacific
    • Latin America
      • Regional Trends
      • Market Size and Forecast, By Product Type, 2020–2027 (US$ Billion)
      • Market Size and Forecast, By Technology, 2020–2027 (US$ Billion)
      • Market Size and Forecast, By Application, 2020–2027 (US$ Billion)
      • Market Share Analysis, By Country, 2019 and 2027 (%)
        • Brazil
        • Argentina
        • Mexico
        • Rest of Latin America
    • Middle East and Africa
      • Regional Trends
      • Market Size and Forecast, By Product Type, 2020–2027 (US$ Billion)
      • Market Size and Forecast, By Technology, 2020–2027 (US$ Billion)
      • Market Size and Forecast, By Application, 2020–2027 (US$ Billion)
      • Market Share Analysis, By Country, 2019 and 2027 (%)
        • GCC Countries
        • South Africa
        • Rest of the Middle East and Africa
  9. Competitive Landscape
    • Company Profiles
      • IBM Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Cisco Systems Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • EMC Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Symantec Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • NetApp Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Hitachi Data Systems (HDS)
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Hewlett-Packard Company
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Toshiba Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Dell Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Seagate Technology
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Western Digital Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
  10. Section
    • References
    • Research Methodology
    • About Us and Sales Contact

*Browse XX market data tables and XX figures on “Global Personal and Entry Level storage (PELS) Market-forecast to 2027”.

Frequently Asked Questions

The global personal and entry level storage (PELS) market size was valued at US$ 39.4 billion in 2019 and is estimated to exhibit a CAGR of 36.6 % between 2020 and 2027.
Cloud-based storage segment held the major market share in 2019 owing to rising security concerns.
Major factor driving the growth of global personal and entry level storage (PELS) market during the forecast period is low cost is required.
Major factors hampering the growth of the personal and entry level storage (PELS) market during the forecast period constitutes issue regarding data security.
APAC personal and entry level storage (PELS) market is expected to generate the highest revenue during the forecast period.
Some of the key players operating in the market are IBM Corporation, Cisco Systems Inc., EMC Corporation, Symantec Corporation, NetApp Inc., Hitachi Data Systems (HDS), Hewlett-Packard Company, Toshiba Corporation, Dell Inc., Seagate Technology, and Western Digital Corporation.
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