LOS ANGELES Robeks introduced Harmonious Bites, an all-new line of warm, handheld, ready-to-enjoy menu items. The launch will introduce the unique food innovation in the brand’s 25-year history, expanding Robeks’ offerings beyond the blender and strengthening its commitment to nourishing an on-the-go lifestyle.
The company has launched five flavorful items designed to perfectly complement Robeks’ smoothies and juices. Introducing hearty comfort to lighter fare, Harmonious Bites are portable menu items ideal for fueling up post-workout, grabbing lunch in between meetings, or when guests are craving something satisfying.
The newly launched items include:
- Impossible® Breakfast Sandwich (USD 6.49): A savory plant-based twist on a morning classic featuring a perfectly toasted English muffin stacked with sharp cheddar cheese, fluffy egg white, along with a hearty Impossible sausage patty.
- Margherita Pizzolo (USD 5.99): A warm, handheld spin on a pizza favorite—this direct Italian import is made from artisan wheat crust folded and filled with melty mozzarella as well as rich tomato marinara.
- Southwest Chicken Wrap (USD 6.99): This satisfying wrap combines tender chicken, organic brown rice, black beans, as well as melted cheese in a soft flour tortilla.
- Spinach & Egg Folded Flatbread (USD 5.99): Creamy spinach, whole egg, and savory cheese come together in a soft, lavash flatbread. Folded and toasted for a wholesome, feel-good bite.
- Spinach & Feta Stuffed Pretzel (USD 5.99): a soft, golden-baked pretzel stuffed with a delicious blend of spinach, tangy feta, gooey mozzarella, and savory
Executive Statement
According to Mitch Baker, Robeks Vice-President of Marketing, Robeks fans have been asking for more convenient and better for you options, and they wanted to deliver without compromising on flavor. Their new food program offers a fresh way to enjoy Robeks, and early market tests delivered outstanding feedback and repeat purchases. They are further excited to see fans make Harmonious Bites part of their daily routine.
