Content Delivery Network Market- Insights

A content distribution network or content delivery network (CDN) is a system distributed network that delivers webpages or different web content data across various geographical locations. Content delivery network delivers a large portion of online content, including web objects (scripts, graphics, and text), downloading objects (documents, software, and media files), applications (portals and e-commerce), social networking, on-demand streaming media, and live streaming media. There has been a rise in IP data traffic backed by internet proliferation, worldwide in the recent past. According to Coherent Market Insights’ analysis, in 2016, 96,054 PB IP data traffic was generated per month and is projected to reach 278,108 PB IP data traffic by 2021, globally. Increasing adoption of video supporting devices, wearable devices, AR/VR technology, and digitization is increasing data traffic globally, which in turn is expected to boost demand for content delivery network.  

Growing e-commerce industry is expected to aid in growth of the market

Growing e-commerce industry is a major factor that aids in growth of the content delivery network market. According to Coherent Market Insights’ analysis, in 2018, India recorded 483 million internet users, which is projected to reach 666.4 million by 2023. Moreover, increasing demand for less uploading time is also fueling adoption of content delivery network technology in e-commerce companies. According to a survey conducted by Coherent Market Insights, in 2016, 47% worldwide consumers expected a web page to load in 2 seconds or less. Increasing website loading time results in low consumer retention on the webpage. Results of the survey revealed that an increase in loading time by one second reduces 11% page views, adversely affecting revenue generated by the e-commerce company. Therefore, to overcome this challenge, e-commerce companies are adopting content delivery network technology to reduce loading time of the webpage.

Figure 1. Global Content Delivery Network Market Share (%), by Region (2018)         

Content Delivery Network  | Coherent Market Insights

Source: Coherent Market Insights Analysis, 2018-19

North America held a dominant position in the market in 2018

North America held a dominant position in the market in 2018 and is projected to retain its dominance throughout the forecast period. U.S. and Canada are major growth engines of the market in North America. Increasing usage of 4K content is one of the key factors driving growth of the market in the region. According to Coherent Market Insights’ analysis, connected 4k televisions consumed around 3.9 GB per month in 2016 in the U.S. and is projected to reach 43.5 GB per month by 2021.

Moreover, Asia Pacific content delivery network market is projected to exhibit the highest CAGR over the forecast period. India, China, and Japan are some of the major economies driving the market growth in this region. Increasing adoption of content delivery network technology by various end-use industries such as advertising, e-commerce, education, gaming, and media & entertainment have accelerated growth of the market in this region. For instance, in September 2017, Aditya Birla Online Fashion Private Limited (ABOF), an India-based e-commerce company, adopted Amazon CloudFront to reduce the uploading and downloading time. Similarly, in October 2009, NDTV Ltd, India's largest news and infotainment network company, adopted Tata Communication CDN platform to reduce the video streaming downloading time.

Figure 2. Global Content Delivery Network Market Share (%), By Content Type (2018)

Content Delivery Network  | Coherent Market Insights

Source: Coherent Market Insights, 2018-19

Among content type, video content delivery network segment held dominant position in the market in 2018 and is projected to retain its dominance throughout the forecast period, owing to increasing demand for CDN solutions for voice over IP (VoIP), real-time video streaming, and online gaming services. The content delivery networks increase the speed by routing content requests to confined servers, thereby providing support to maximize the bandwidth and speed up the page loads. The content delivery networks (CDN) enhance the overall performance by decreasing latency problems. Advanced solutions delivered by the content delivery networks market are essential for economical delivery to the end user due to internet usage as well as growth in rising deployment of online content.

Global Content Delivery Network Market – Key Players

Some of the major players operating in the global content delivery network market include Akamai Technologies, AT&T, Inc., CDNetworks, Chinacache, CloudFlare Inc., Highwinds Network Group, Inc., Internap Corporation, Level 3 Communications, Inc., Limelight Networks, MaxCDN, Tata Communications, and Verizon Communications, Inc.

A content distribution network or content delivery network (CDN) is a geographically distributed network that delivers webpages or different web content or digital content data across various geographical locations. Digital media such as applications, audio, games, images, software downloads, and videos are delivered via CDNs. Increasing number of internet users and proliferation of video over the internet have boosted demand for CDN solutions exponentially.

Market Dynamics

On the basis of region, the global content delivery network market is segmented into North America, Latin America, Europe, Asia Pacific, Middle East, and Africa. Asia Pacific is projected to exhibit highest CAGR over the forecast period. India, China, and Japan are major growth engines of the content delivery network market in this region. Increasing number of internet users and increasing adoption of digitalization are some of the major factors accelerating demand for content delivery network in this region. According to Coherent Market Insights’ analysis, in 2018, China and Japan recorded 829 million and 117.6 million internet users, respectively. Moreover, growing e-commerce industry in Asia Pacific is also aiding in growth of the content delivery network market. For instance, according to India Brand Equity Foundation, in 2017, e-commerce industry in India generated revenue of US$ 38.5 billion and is projected to reach US$ 200 billion by 2026.

Key features of the study:

  • This report provides in-depth analysis of the content delivery network market and provides market size (US$ Mn) and compound annual growth rate (CAGR %) for the forecast period (2019– 2027), considering 2018 as the base year
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrix for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategies adopted by the leading players
  • It profiles leading players in the global content delivery network market based on the following parameters – regulatory landscape, company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
  • Key companies covered as a part of this study include Akamai Technologies, AT&T, Inc., CDNetworks, Chinacache, CloudFlare Inc., Highwinds Network Group, Inc., Internap Corporation, Level 3 Communications, Inc., Limelight Networks, MaxCDN, Tata Communications, and Verizon Communications, Inc.
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decision regarding their future product launch, technology up-gradation, market expansion, and marketing tactics
  • The global content delivery network market report caters to various stakeholders in this industry, including investors, suppliers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the content delivery network market

Detail Content Delivery Network Market Segmentation:

  • Global Content Delivery Network Market, By Content-Type:
    • Video Content Delivery Network
    • Non-video Content Delivery Network
  • Global Content Delivery Network Market, By Service Type:
    • Telecom CDN Provider
    • Conventional CDN Provider
    • Cloud Service Provider
    • Others
  • Global Content Delivery Network Market, By Core Solution:
    • Media Services
    • Web Performance
    • Cloud Security
  • Global Content Delivery Network Market, By Organization Size:
    • Small and Medium Enterprises
    • Large Enterprises
  • Global Content Delivery Network Market, By End User:
    • Advertising 
    • BFSI
    • E-commerce 
    • Education 
    • Gaming
    • Government 
    • Healthcare
    • Media and Entertainment 
    • Others
  • Global Content Delivery Network Market, By Region:
    • North America
      • By Content Type
        • Video Content Delivery Network
        • Non-video Content Delivery Network
      • By Service Type
        • Telecom CDN Provider
        • Conventional CDN Provider
        • Cloud Service Provider
        • Others
      • By Core Solutions
        • Media Services
        • Web Performance
        • Cloud Security
      • By Organization Size
        • Small and Medium Enterprises
        • Large Enterprises
      • By End User
        • Advertising 
        • BFSI
        • E-commerce 
        • Education 
        • Gaming
        • Government 
        • Healthcare
        • Media and Entertainment 
        • Others
      • By Country
        • U.S.
        • Canada
    • Europe
      • By Content Type
        • Video Content Delivery Network
        • Non-video Content Delivery Network
      • By Service Type
        • Telecom CDN Provider
        • Conventional CDN Provider
        • Cloud Service Provider
        • Others
      • By Core Solutions
        • Media Services
        • Web Performance
        • Cloud Security
      • By Organization Size
        • Small and Medium Enterprises
        • Large Enterprises
      • By End User
        • Advertising 
        • BFSI
        • E-commerce 
        • Education 
        • Gaming
        • Government 
        • Healthcare
        • Media and Entertainment 
        • Others
      • By Country
        • Germany
        • U.K.
        • France
        • Italy
        • Spain
        • Russia
        • Rest of Europe
    • Asia Pacific
      • By Content Type
        • Video Content Delivery Network
        • Non-video Content Delivery Network
      • By Service Type
        • Telecom CDN Provider
        • Conventional CDN Provider
        • Cloud Service Provider
        • Others
      • By Core Solutions
        • Media Services
        • Web Performance
        • Cloud Security
      • By Organization Size
        • Small and Medium Enterprises
        • Large Enterprises
      • By End User
        • Advertising 
        • BFSI
        • E-commerce 
        • Education 
        • Gaming
        • Government 
        • Healthcare
        • Media and Entertainment 
        • Others
      • By Region
        • China
        • India
        • Japan
        • Australia
        • South Korea
        • ASEAN
        • Rest of Asia Pacific
    • Latin America
      • By Content Type
        • Video Content Delivery Network
        • Non-video Content Delivery Network
      • By Service Type
        • Telecom CDN Provider
        • Conventional CDN Provider
        • Cloud Service Provider
        • Others
      • By Core Solutions
        • Media Services
        • Web Performance
        • Cloud Security
      • By Organization Size
        • Small and Medium Enterprises
        • Large Enterprises
      • By End User
        • Advertising 
        • BFSI
        • E-commerce 
        • Education 
        • Gaming
        • Government 
        • Healthcare
        • Media and Entertainment 
        • Others
      • By Country
        • Brazil
        • Mexico
        • Rest of Latin America
    • Middle East
      • By Content Type
        • Video Content Delivery Network
        • Non-video Content Delivery Network
      • By Service Type
        • Telecom CDN Provider
        • Conventional CDN Provider
        • Cloud Service Provider
        • Others
      • By Core Solutions
        • Media Services
        • Web Performance
        • Cloud Security
      • By Organization Size
        • Small and Medium Enterprises
        • Large Enterprises
      • By End User
        • Advertising 
        • BFSI
        • E-commerce 
        • Education 
        • Gaming
        • Government 
        • Healthcare
        • Media and Entertainment 
        • Others
      • By Country
        • GCC
        • Israel
        • Rest of Middle East
    • Africa
      • By Content Type
        • Video Content Delivery Network
        • Non-video Content Delivery Network
      • By Service Type
        • Telecom CDN Provider
        • Conventional CDN Provider
        • Cloud Service Provider
        • Others
      • By Core Solutions
        • Media Services
        • Web Performance
        • Cloud Security
      • By Organization Size
        • Small and Medium Enterprises
        • Large Enterprises
      • By End User
        • Advertising 
        • BFSI
        • E-commerce 
        • Education 
        • Gaming
        • Government 
        • Healthcare
        • Media and Entertainment 
        • Others
      • By Country/Region
        • North Africa
        • Central Africa
        • South Africa
  • Company Profiles
    • Akamai Technologies
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
    • AT&T, Inc.
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
    • CDNetworks
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
    • Chinacache
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
    • CloudFlare Inc.
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
    • Highwinds Network Group, Inc.
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
    • Internap Corporation
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
    • Level 3 Communications, Inc.
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
    • Limelight Networks
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
    • MaxCDN
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
    • Tata Communications
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
    • Verizon Communications, Inc.
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Recent Developments/Updates
  • Section
    • References
    • Research Methodology
    • About us and Sales Contact

*Browse all the market data tables and figures on “Global Content Delivery Network Market - Global forecast to 2027”

Section 1

Research Objectives and Assumptions

  • Research Objectives
  • Assumptions
  • Abbreviations

Section 2

Market Purview

  • Report Description
    • Market Definition and Scope
  • Executive Summary
    • Top 3 Market Findings
    • Top 3 Market Opportunity
    • Market Snippet, By Content Type
    • Market Snippet, By Service Type
    • Market Snippet, By Core Solutions
    • Market Snippet, By Organization Size
    • Market Snippet, By End User
    • Market Snippet, By Region
  • CMI Opportunity Map (COM)

Section 3

Market Dynamics, Regulations, and Trends Analysis

  • Market Dynamics
    • Drivers
    • Challenges
    • Impact Analysis
  • Market Opportunities
  • Key Trends

Section 4

Global Content Delivery Network Market, By Content Type, 2017 - 2027 (US$ Million)

  • Introduction
  • Market Share Analysis, 2018 and 2027 (%)
  • Segment Trends
    • Video Content Delivery Network
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Non-video Content Delivery Network
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)

Section 5

Global Content Delivery Network Market, By Service Type, 2017 - 2027 (US$ Million)

  • Introduction
  • Market Share Analysis, 2018 and 2027 (%)
  • Segment Trends
    • Telecom CDN Provider
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Conventional CDN Provider
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Cloud Service Provider
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Others
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)

Section 6

Global Content Delivery Network Market, By Core Solution, 2017 - 2027 (US$ Million)

  • Introduction
  • Market Share Analysis, 2018 and 2027 (%)
  • Segment Trends
    • Media Services
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Web Performance
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Cloud Security
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)

Section 7

Global Content Delivery Network Market, By Organization Size, 2017 - 2027 (US$ Million)

  • Introduction
  • Market Share Analysis, 2018 and 2027 (%)
  • Segment Trends
    • Small and Medium Enterprises
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Large Enterprises
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)

Section 8

Global Content Delivery Network Market, By End User, 2017 - 2027 (US$ Million)

  • Introduction
  • Market Share Analysis, 2018 and 2027 (%)
  • Segment Trends
    • Advertising
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • BFSI
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • E-commerce
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Education
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Gaming
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Government
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Healthcare
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Media and Entertainment
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)
    • Others
      • Introduction
      • Market Size and Forecast, 2019 - 2027, (US$ Million)

Section 9

Global Content Delivery Network Market, By Region, 2017 - 2027 (US$ Million)

  • Introduction
    • Market Share Analysis, By Region, 2018 and 2027 (%)
  • North America
    • Introduction
    • Market Size and Forecast, By Content Type, 2019 - 2027 (US$ Million)
    • Market Size and Forecast, By Service Type, 2019 - 2027 (US$ Million)
    • Market Size and Forecast, By Core Solution, 2019 - 2027 (US$ Million)
    • Market Size and Forecast, By Organization Size, 2019 - 2027 (US$ Million)
    • Market Size and Forecast, By End User, 2019 - 2027 (US$ Million)
    • Market Share Analysis, By Country, 2018 and 2027 (%)
    • Country Trend
      • U.S.
        • Introduction
        • Market Size and Forecast, 2019 - 2027, (US$ Million)
      • Canada
        • Introduction
        • Market Size and Forecast, 2019 - 2027, (US$ Million)
      • Europe
        • Introduction
        • Market Size and Forecast, By Content Type, 2019 - 2027 (US$ Million)
        • Market Size and Forecast, By Service Type, 2019 - 2027 (US$ Million)
        • Market Size and Forecast, By Core Solution, 2019 - 2027 (US$ Million)
        • Market Size and Forecast, By Organization Size, 2019 - 2027 (US$ Million)
        • Market Size and Forecast, By End User, 2019 - 2027 (US$ Million)
        • Market Share Analysis, By Country, 2018 and 2027 (%)
        • Country Trend
          • Germany
            • Introduction
            • Market Size and Forecast, 2019 - 2027, (US$ Million)
          • U.K.
            • Introduction
            • Market Size and Forecast, 2019 - 2027, (US$ Million)
          • France
            • Introduction
            • Market Size and Forecast, 2019 - 2027, (US$ Million)
          • Italy
            • Introduction
            • Market Size and Forecast, 2019 - 2027, (US$ Million)
          • Spain
            • Introduction
            • Market Size and Forecast, 2019 - 2027, (US$ Million)
          • Russia
            • Introduction
            • Market Size and Forecast, 2019 - 2027, (US$ Million)
          • Rest of Europe
            • Introduction
            • Market Size and Forecast, 2019 - 2027, (US$ Million)
          • Asia Pacific
            • Introduction
            • Market Size and Forecast, By Content Type, 2019 - 2027 (US$ Million)
            • Market Size and Forecast, By Service Type, 2019 - 2027 (US$ Million)
            • Market Size and Forecast, By Core Solution, 2019 - 2027 (US$ Million)
            • Market Size and Forecast, By Organization Size, 2019 - 2027 (US$ Million)
            • Market Size and Forecast, By End User, 2019 - 2027 (US$ Million)
            • Market Share Analysis, By Country, 2018 and 2027 (%)
            • Country Trend
              • China
                • Introduction
                • Market Size and Forecast, 2019 - 2027, (US$ Million)
              • India
                • Introduction
                • Market Size and Forecast, 2019 - 2027, (US$ Million)
              • Japan
                • Introduction
                • Market Size and Forecast, 2019 - 2027, (US$ Million)
              • ASEAN
                • Introduction
                • Market Size and Forecast, 2019 - 2027, (US$ Million)
              • Australia
                • Introduction
                • Market Size and Forecast, 2019 - 2027, (US$ Million)
              • South Korea
                • Introduction
                • Market Size and Forecast, 2019 - 2027, (US$ Million)
              • Rest of Asia Pacific
                • Introduction
                • Market Size and Forecast, 2019 - 2027, (US$ Million)
              • Latin America
                • Introduction
                • Market Size and Forecast, By Content Type, 2019 - 2027 (US$ Million)
                • Market Size and Forecast, By Service Type, 2019 - 2027 (US$ Million)
                • Market Size and Forecast, By Core Solution, 2019 - 2027 (US$ Million)
                • Market Size and Forecast, By Organization Size, 2019 - 2027 (US$ Million)
                • Market Size and Forecast, By End User, 2019 - 2027 (US$ Million)
                • Market Share Analysis, By Country, 2018 and 2027 (%)
                • Country Trend
                  • Brazil
                    • Introduction
                    • Market Size and Forecast, 2019 - 2027, (US$ Million)
                  • Mexico
                    • Introduction
                    • Market Size and Forecast, 2019 - 2027, (US$ Million)
                  • Argentina
                    • Introduction
                    • Market Size and Forecast, 2019 - 2027, (US$ Million)
                  • Rest of Latin America
                    • Introduction
                    • Market Size and Forecast, 2019 - 2027, (US$ Million)
                  • Middle East
                    • Introduction
                    • Market Size and Forecast, By Content Type, 2019 - 2027 (US$ Million)
                    • Market Size and Forecast, By Service Type, 2019 - 2027 (US$ Million)
                    • Market Size and Forecast, By Core Solution, 2019 - 2027 (US$ Million)
                    • Market Size and Forecast, By Organization Size, 2019 - 2027 (US$ Million)
                    • Market Size and Forecast, By End User, 2019 - 2027 (US$ Million)
                    • Market Share Analysis, By Country, 2018 and 2027 (%)
                    • Country Trend
                      • GCC Countries
                        • Introduction
                        • Market Size and Forecast, 2019 - 2027, (US$ Million)
                      • Israel
                        • Introduction
                        • Market Size and Forecast, 2019 - 2027, (US$ Million)
                      • Rest of Middle East
                        • Introduction
                        • Market Size and Forecast, 2019 - 2027, (US$ Million)
                      • Africa
                        • Introduction
                        • Market Size and Forecast, By Content Type, 2019 - 2027 (US$ Million)
                        • Market Size and Forecast, By Service Type, 2019 - 2027 (US$ Million)
                        • Market Size and Forecast, By Core Solution, 2019 - 2027 (US$ Million)
                        • Market Size and Forecast, By Organization Size, 2019 - 2027 (US$ Million)
                        • Market Size and Forecast, By End User, 2019 - 2027 (US$ Million)
                        • Market Share Analysis, By Country, 2018 and 2027 (%)
                        • Country/Region Trend
                          • North Africa
                            • Introduction
                            • Market Size and Forecast, 2019 - 2027, (US$ Million)
                          • Central Africa
                            • Introduction
                            • Market Size and Forecast, 2019 - 2027, (US$ Million)
                          • South Africa
                            • Introduction
                            • Market Size and Forecast, 2019 - 2027, (US$ Million)

Section 10

Competitive Landscape

  • Competitive Positioning of Players, 2018
  • Company Profiles
    • Akamai Technologies
      • Company Overview*
      • Product Portfolio*
      • Financial Performance*
      • Recent Developments/Updates*
    • AT&T, Inc.
    • CDNetworks
    • Chinacache
    • CloudFlare Inc.
    • Highwinds Network Group, Inc.
    • Internap Corporation
    • Level 3 Communications, Inc.
    • Limelight Networks
    • MaxCDN
    • Tata Communications
    • Verizon Communications, Inc.

Note - *Key Pointers is applicable to other companies as well.

Section 11

  • References
  • Research Methodology
  • About us and Sales Contact

*Browse 60 market data tables and 40 figures on "Global Content Delivery Network Market - Global forecast to 2027”

Research Methodology

Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:

  • Primary Research (Trade Surveys and Experts Interviews)
  • Desk Research
  • Proprietor Data Analytics Model

In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.


Data Triangulation Methodology | Coherent Market Insights

Coherent Market Insights desk research is based on a principle set of research techniques:

  • National level desk research: It Includes research analysis of regional players, regional regulatory bodies, regional trade associations, and regional organization.
  • Multinational level desk research: The research team keeps a track of multinational players, global regulatory bodies, global trade associations, and global organization.

Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:

  • Governmental bodies, National and international social welfare institutions, and organizations creating economic policies among others.
  • Trade association, National and international media and trade press.
  • Company Annual reports, SEC filings, Corporate Presentations, press release, news, and specification sheet of manufacturers, system integrators, brick and mortar - distributors and retailers, and third party online commerce players.
  • Scientific journals, and other technical magazines and whitepapers.

Market Analysis | Coherent Market Insights

Preliminary Data Mining

The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.

Data Standardization

Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.

Coherent Statistical model

We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:

  • Micro-economic indicators
  • Macro-economic indicators
  • Environmental indicators
  • Socio-political indicators
  • Technology indicators

Data Processing

Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.

Data Validation

This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:

  • It provides first-hand information on the market dynamics, outlook, and growth parameters.
  • Industry experts validates the estimates which helps the company to cement the on-going research study.
  • Primary research includes online surveys, face-to face interviews, and telephonic interviews.

The primary research is conducted with the ecosystem players including, but not limited to:

  • Raw Material Suppliers
  • Manufacturers
  • System Integrators
  • Distributors
  • End-users