DISSOLVING PULP MARKET ANALYSIS
Dissolving pulp also known as dissolving cellulose has high alpha-cellulose content. The dissolving pulp is primarily utilized in viscose fiber production. It is also used as feedstock for cellulose products such as nitrocellulose, cellulose ether, cellophane, and others.
Market Dynamics:-
The dissolving pulp market is driven by the growing partnership & collaborations by key players in the global market. For instance, in April 2018, Sappi Limited entered into a partnership with AF Poyry, a design and consulting company based in Sweden. The partnership aimed to expand the Sappi Limited Saiccor Mill’s production capacity in South Africa. The Saiccor Mill is engaged in the production of dissolving wood pulp used for viscose staple fibers in textile industry. Therefore, growing partnership and collaboration by key players in global dissolving pulp market is expected to propel the market growth over the forecast period.
However, price fluctuation pertaining to dissolving pulp is expected to hinder the global dissolving pulp market growth during the forecast period. The price of the dissolving pulp has been witnessed to be affected by the price of chemical pulp. For instance, according to the research published on “Current and Future Markets of Dissolving Pulp in China and Other Countries” in 2019, the price of dissolving pulp from soft wood was in the range between US$ 850- 110 in 2016-17, which was US$ 150-300 higher than the bleached chemical pulp form soft wood. Therefore, high price of dissolving wood pulp in comparison to bleached chemical wood pulp is expected to restrain the market growth during the forecast period.
Market Outlook:-
On the basis of raw material, wood pulp segment is expected to account for a significant market share during the forecast period. Numerous key players in the market are offering renewable pulp products based on wood as a raw material. For instance, companies such as UPMPULP offers renewable wood based pulp products such as specialty papers, tissues, and others. Therefore, growing production of wood for pulp products is expected to fuel growth for wood pulp segment over the forecast period.
On the basis of region, Asia Pacific is expected to account for significant market share in terms of value and volume in the global dissolving pulp market during the forecast period. This is attributed to growing textile industry in the region, which is major factor that is expected to drive the market growth. For instance, according to the India’s Brand Equity Foundation, the textile and apparel industry was US$ 108 billion in 2015, and is expected to reach US$ 223 billion by 2021 in India.
Key Players:-
Key players operating in the market include Sappi Limited, Rayonier Inc, Nippon Paper Industries Co., Ltd., Bracell, Tembec Inc., The Lenzing Group, Aditya Birla Group, Phoenix Pulp & Paper Public Co., Ltd., Sun Paper Group, and Yueyang Forest & Paper Co Ltd.
Major players in the dissolving pulp market are focused on product launches, partnerships & collaborations, business expansion, and others to attain strong foothold in the global market. For instance, in October, 2018, Sappi Limited expanded its business in wood pulp by launching its brand namely, Sappi Verve brand. Earlier, dissolving wood pulp sold by the company was unbranded and generic names were utilized as product name.
Market Taxonomy:-
On the basis of raw material, the global dissolving pulp market is segmented into:
On the basis of end use, the global dissolving pulp market is segmented into:
On the basis of region, the global dissolving pulp market is segmented into:
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