Poultry Market – Insights

Poultry are domesticated birds such as chicken, duck, turkey, and geese, which provide food and fiber. Poultry market is expected to witness significant growth over the forecast period, owing to increasing global population and purchasing power of people. For instance, according to the World Bank, the global population was 7.6 billion in December 2017, and is expected to reach 11.8 billion by 2021.

Moreover, increasing production and consumption of poultry meat compared to other meat products is expected to drive growth of the global poultry market over the forecast periods. For instance, according to the National Chicken Council Statistics published in September 2019, the per capita consumption of total red meat was 92.4 pounds, whereas, per capita consumption of poultry meat was 110.0 pounds in 2018, across the globe.

Key companies operating in the poultry market are focused on expanding their business by increasing the production capacity of their manufacturing facilities. For instance, in 2018, Poland-based meat processing company, ZPM Slawa announced to increase their processing capacity. The company is aiming to increase its daily production from 40 tons to 60 tons of various meat products.

The global poultry market was valued at US$ 267,332.3 Mn in 2018, and is expected to exhibit a CAGR of 3.0%, in terms of revenue, over the forecast period (2019-2027), to reach US$ 347,265.8 Mn by 2027.

Among regions, Asia Pacific accounted for the largest revenue share of 27.3% in the global poultry market in 2018, and is expected to witness significant growth over the forecast period, owing to rising poultry consumption in countries such as China, India, Malaysia, and Australia. For instance, according to the Food & Agricultural Organization (FAO), the per capita consumption of poultry products pegged at 48.7 kg and 44.1 kg in Malaysia and Australia respectively, in 2018. These factors are expected to drive demand for poultry in Asia Pacific during the forecast period (2019-2027).

Figure 1. Global Poultry Market Share (%), By Region, 2018

Poultry  | Coherent Market Insights

Source: Coherent Market Insights, 2018-19

Furthermore, Middle East is expected to witness significant growth over the forecast period. For instance, according to the USDA Foreign Agricultural Service, Middle East is expected to witness high demand for poultry meat during 2019 to 2027. Furthermore, according to the United States Department of Agriculture (USDA), high rate of arriving tourism is expected to drive demand for poultry in the region. For instance, according to the Food & Agricultural Organization (FAO), average per capita consumption of poultry meat in the Middle East was 31.6 kg in 2018, with Kuwait accounting for highest per capita consumption of 45.8 kg.

Based on species type, chicken segment accounted for the largest revenue share accounting for 48.6% in 2018 in the global poultry market. The segment growth is driven by increasing preference for chicken products than other meat products. For instance, according to the United States Department of Agriculture (USDA), 2018, meat consumption preference in the U.S. has shifted from beef towards chicken, owing to easy availability of ready-to-eat chicken products coupled with lower price of chicken compared to beef, thereby expected to drive growth of chicken segment over the forecast period.

Moreover, duck segment is expected to witness substantial growth rate of 3.0% in the global poultry market over the forecast period. Duck meat contains optimum level of essential fatty acids & amino acids, and provides high nutrition. Such factors are expected to increase the consumption of duck in the near future, and this is also expected to drive growth of the segment over the forecast period.

Figure 2. Global Poultry Market Share (%), By Species Type, 2018

Poultry  | Coherent Market Insights

Source: Coherent Market Insights, 2018-19

Key companies operating in the global poultry market include Tyson Foods, Inc., JBS S.A., Pilgrim's Pride Corporation, Wens Foodstuff Group Co. Ltd., BRF S.A., Perdue Farms, Sanderson Farms, Baiada Poultry, Bates Turkey Farm, and Amrit Group.

Market players are focused on adopting strategies such as business and capacity expansions, in order to strengthen their foothold in the global market. For instance, in February 2016, Pilgrim's Pride Corporation announced about the expansion of its poultry processing plant in Kentucky, U.S. with an investment of US$ 190 million.

Poultry are domesticated birds raised for meat, eggs, and feathers. Popular birds of poultry include chickens, turkeys, ducks, geese, guinea flow, and squabs. Poultry market is expected to witness significant growth over the forecast period, owing to increasing population. For instance, according to the World Bank, global population is 7.7 billion as of October 2019 and is projected to reach 9.7 billion by the end of 2050.

Poultry meat is the most preferred meat among beef, pork, and other red meat, and is comparatively less expensive. This is expected to boost growth of the global poultry market over the forecast period. Furthermore, increasing income disposable income of the populace coupled with changing preferences among people is expected to increase demand for poultry items such as eggs and meat.

Market Dynamics

Based on distribution channel, in 2018 specialty stores accounted for the largest market share in terms of revenue and contributed for 36.7% in the global poultry market. Specialty stores offers specific products according to the type of store. People prefer buying poultry products through specialty stores as it is considered to offer fresh products. This is expected to increase demand for poultry from specialty stores over the forecast period.

Among regions, in 2018, Asia Pacific held dominant position in the global poultry market and accounted for a revenue share of 27.3%. Asia Pacific holds a larger share of global population. For instance, according to the United Nations Population Fund (Asia and the Pacific), Asia Pacific region is home for 60% of the global population accounting for 4.3 billion people, where India and China are the most populous countries in the region. Therefore, increasing population in the region is expected to increase demand for poultry products, which is further expected to drive regional poultry market growth over the forecast period.

Key features of the study:

  • This report provides in-depth analysis of global poultry market and provides market size (US$ Mn & ‘000 Tons) and compound annual growth rate (CAGR %) for the forecast period (2019–2027), considering 2018 as the base year
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or product approvals, regional outlook, and competitive strategy adopted by key players
  • It profiles key players in the global poultry market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
  • Key companies covered as a part of this study include, Tyson Foods, Inc., JBS S.A., Pilgrim's Pride Corporation, Wens Foodstuff Group Co. Ltd., BRF S.A., Perdue Farms, Sanderson Farms, Baiada Poultry, Bates Turkey Farm, and Amrit Group
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, technology upgradation, market expansion, and marketing tactics
  • The global poultry market report caters to various stakeholders in this industry including investors, suppliers, producers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global poultry market

Detailed Segmentation:

  • Global Poultry Market, By Species Type:
    • Chicken
    • Turkey
    • Duck
    • Geese
    • Others
  • Global Poultry Market, By Distribution Channel:
    • Hypermarkets
    • Supermarkets
    • Online Channels
    • Specialty Stores
    • Others
  • Global Poultry Market, By Region:
    • North America
      • U.S.
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Canada
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
    • Latin America
      • Brazil
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Argentina
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Mexico
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Rest of Latin America
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
    • Europe
      • U.K.
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Germany
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • France
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Italy
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Spain
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Russia
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Rest of Europe
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
    • Asia Pacific
      • China
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • India
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Japan
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • ASEAN
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • South Korea
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Australia
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Rest of Asia Pacific
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
    • Middle East
      • GCC
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Israel
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Rest of Middle East
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
    • Africa
      • North Africa
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • Central Africa
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
      • South Africa
        • By Species Type:
          • Chicken
          • Turkey
          • Duck
          • Geese
          • Others
        • By Distribution Channel:
          • Hypermarkets
          • Supermarkets
          • Online Channels
          • Specialty Stores
          • Others
  • Company Profiles
    • Tyson Foods, Inc.*
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments
      • Future Plans
    • JBS S.A.
    • Pilgrim's Pride Corporation
    • Wens Foodstuff Group Co. Ltd.
    • BRF S.A.
    • Perdue Farms
    • Sanderson Farms
    • Baiada Poultry
    • Bates Turkey Farm
    • Amrit Group

“*” marked represents similar segmentation in other categories in the respective section.

Table of Contents

  1. Research Objectives and Assumptions
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet, By Species Type
      • Market Snippet, By Distribution Channel
      • Market Snippet, By Region
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
        • Supply Side Drivers
        • Demand Side Drivers
        • Economic Drivers
      • Restraints
      • Market Opportunities
      • PEST Analysis
      • PORTER’s Analysis
      • Market Trends
      • Key Developments
      • Merger & Acquisition Scenario
      • Overview of the Parent Industry
  4. Global Poultry Market, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
    • Introduction
      • Market Share Analysis, 2018 and 2027 (%)
      • Y-O-Y Growth Analysis, 2019 - 2027
      • Segment Trends
    • Chicken
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2019 - 2027, (US$ Mn & ‘000 Tons)
    • Turkey
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2019 - 2027, (US$ Mn & ‘000 Tons)
    • Duck
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2019 - 2027, (US$ Mn & ‘000 Tons)
    • Geese
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2019 - 2027, (US$ Mn & ‘000 Tons)
    • Others (Squab and Others)
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2019 - 2027, (US$ Mn & ‘000 Tons)
  5. Global Poultry Market, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
    • Introduction
      • Market Share Analysis, 2018 and 2027 (%)
      • Y-O-Y Growth Analysis, 2019 - 2027
      • Segment Trends
    • Hypermarkets
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2019 - 2027, (US$ Mn & ‘000 Tons)
    • Supermarkets
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2019 - 2027, (US$ Mn & ‘000 Tons)
    • Online Channels
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2019 - 2027, (US$ Mn & ‘000 Tons)
    • Specialty Stores
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2019 - 2027, (US$ Mn & ‘000 Tons)
    • Others (Convenience Stores and Others)
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2019 - 2027, (US$ Mn & ‘000 Tons)
  6. Global Poultry Market, By Region, 2017 - 2027 (US$ Mn & ‘000 Tons)
    • Introduction
      • Market Share Analysis, By Region, 2018 and 2027 (%)
      • Y-O-Y Growth Analysis, For Region, 2019 - 2027
    • North America
      • Market Share Analysis, By Country, 2018 and 2027 (%)
      • Y-O-Y Growth Analysis, By Country, 2019 - 2027
        • U.S.
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Canada
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
    • Latin America
      • Market Share Analysis, By Country, 2018 and 2027 (%)
      • Y-O-Y Growth Analysis, By Country, 2019 - 2027
        • Brazil
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Argentina
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Mexico
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Rest of Latin America
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
    • Europe
      • Market Share Analysis, By Country, 2018 and 2027 (%)
      • Y-O-Y Growth Analysis, By Country, 2019 - 2027
        • U.K.
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Germany
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • France
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Italy
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Spain
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Russia
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Rest of Europe
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
    • Asia Pacific
      • Market Share Analysis, By Country, 2018 and 2027 (%)
      • Y-O-Y Growth Analysis, By Country, 2019 - 2027
        • China
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • India
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Japan
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • ASEAN
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • South Korea
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Australia
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Rest of Asia Pacific
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
    • Middle East
      • Market Share Analysis, By Country, 2018 and 2027 (%)
      • Y-O-Y Growth Analysis, By Country, 2019 - 2027
        • GCC
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Israel
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Rest of Middle East
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
    • Africa
      • Market Share Analysis, By Sub-region, 2018 and 2027 (%)
      • Y-O-Y Growth Analysis, By Sub-region, 2019 - 2027
        • North Africa
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • Central Africa
          • Country/Region Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
        • South Africa
          • Country Trends
          • Market Size and Forecast, By Species Type, 2017 - 2027 (US$ Mn & ‘000 Tons)
          • Market Size and Forecast, By Distribution Channel, 2017 - 2027 (US$ Mn & ‘000 Tons)
  7. Competitive Landscape
    • Heat Map Analysis
    • Market Share Analysis
    • Company Profiles
      • Tyson Foods, Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • JBS S.A.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Pilgrim's Pride Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Wens Foodstuff Group Co. Ltd.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • BRF S.A.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Perdue Farms
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Sanderson Farms   
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Baiada Poultry
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Bates Turkey Farm
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Amrit Group
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
    • Analyst Views
  8. Section
    • References
    • Research Methodology
    • About us and Sales Contact

*Browse 24 market data tables and 17 figures on "Poultry Market - Global forecast to 2027”.

Research Methodology

Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:

  • Primary Research (Trade Surveys and Experts Interviews)
  • Desk Research
  • Proprietor Data Analytics Model

In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.


Data Triangulation Methodology | Coherent Market Insights

Coherent Market Insights desk research is based on a principle set of research techniques:

  • National level desk research: It Includes research analysis of regional players, regional regulatory bodies, regional trade associations, and regional organization.
  • Multinational level desk research: The research team keeps a track of multinational players, global regulatory bodies, global trade associations, and global organization.

Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:

  • Governmental bodies, National and international social welfare institutions, and organizations creating economic policies among others.
  • Trade association, National and international media and trade press.
  • Company Annual reports, SEC filings, Corporate Presentations, press release, news, and specification sheet of manufacturers, system integrators, brick and mortar - distributors and retailers, and third party online commerce players.
  • Scientific journals, and other technical magazines and whitepapers.

Market Analysis | Coherent Market Insights

Preliminary Data Mining

The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.

Data Standardization

Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.

Coherent Statistical model

We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:

  • Micro-economic indicators
  • Macro-economic indicators
  • Environmental indicators
  • Socio-political indicators
  • Technology indicators

Data Processing

Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.

Data Validation

This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:

  • It provides first-hand information on the market dynamics, outlook, and growth parameters.
  • Industry experts validates the estimates which helps the company to cement the on-going research study.
  • Primary research includes online surveys, face-to face interviews, and telephonic interviews.

The primary research is conducted with the ecosystem players including, but not limited to:

  • Raw Material Suppliers
  • Manufacturers
  • System Integrators
  • Distributors
  • End-users