WinZO officially expanded in the US, extending its international footprint. Placing the company at the intersection of three of the world’s four largest mobile gaming markets, including India, Brazil, and the US, with an overall market size of USD 65–70 billion and more than 20 billion annual mobile game downloads.
This strategic expansion of the company into the U.S. is a major step toward becoming the global go-to consumer technology platform for all new-age content consumption. After diversifying its formats and monetization strategies, WinZO is now leapfrogging into geographical expansion.
After the government authority banned real-money gaming in India, WinZO’s expanded its debut in the U.S. WinZO’s international expansion represents a Tech Exports 2.0 story: Indian game developers design culturally relevant games with enabling competitive eSports experiences.
The company also announced the launch of ZO TV, a short-video platform. This will further diversify their content offerings and strengthen WinZO’s position as a global hub and one-stop destination for interactive entertainment.
This calculative push will support WinZO’s ambition to be a frontrunner in the global gaming innovation ecosystem. By combining content diversification with strategic investments such as its USD 50 million ZO Fund for early‑stage ventures, the company is putting efforts in order to export technology as well as open new avenues for developers across India to shine in a global gaming ecosystem.
Executive Statement
According to Saumya Singh Rathore and Paavan Nanda, cofounders of WinZO, the launch of WinZO in the U.S. is a proud milestone for them and for India’s digital entertainment ecosystem. Their vision has always been to empower Indian game developers to reach global audiences. Entering the U.S., the world’s largest and most influential gaming market, is a decisive step towards that mission.
