Automotive Films Market Analysis
Automotive Films Market - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2018-2026
Automotive Films are used for heat and glare reduction, thermal insulation and UV filtration purposes. They are applied on automobile windows and help reduce energy costs arising from air conditioning. Moreover, UV protection and thermal insulation protects vehicle interiors and passengers from exposure to harmful radiation. Also, films provide mechanical protection to prevent shattering of windows during accidents. Wrap films are used for advertising on vehicles.
The increased safety features of automotive films are the major market drivers. The major challenges are regulations in countries regarding tinted glass. The regulations are a result of concerns related to passenger safety in public vehicles and national security.
Automotive Films Market Taxonomy
On basis of Film type
On basis of Vehicle type
Window films hold the largest market share among all segments. The application of window films increases sun protection and also makes the vehicle aesthetically appealing. It does not block radio waves and is cost effective. Wrap Films can be used on cars and commercial vehicles for advertising. They can be printed on and are customizable based on size and shape.
Window Films and Passenger cars hold the largest market share in their respective segments. Wrap films are the fastest-growing segment due to demand for advertising space.
Automotive Films Market Outlook
In March 2017, the 3M Company announced to acquire Scott Safety from Johnson Controls International Inc. for US$ 2 Bn. The deal will allow 3M to move into safety division and may lead to product innovation in automobile window films.
Major players in the automobile film market are 3M Company, Eastman Chemical Company, Avery Dennison Corporation, Lintec Corporation, and Saint-Gobain Performance Plastics.
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