Pressure sensitive adhesives (PSAs) provide adhesion to dissimilar materials on application of pressure. They do not require heat, water or solvent to initiate bonding and fall into the category of dry adhesives. They can be used to affix materials such as plastics, wood, paper, metals and glass. The advantages of using pressure sensitive adhesives are tackiness at room temperature, simple installation equipment, short curing times, peel resistance and shear resistance. PSAs are cost-effective when compared to other adhesives, welding and brazing.
The major drivers for growth of the PSA market is its extensive use in tapes and labelling applications, which is primarily due to ease of application and adaptability. The major challenge is the raw material availability and rising price. Moreover, environmental concerns about VOC content may lead to a shift towards bio-based adhesive market.
Pressure Sensitive Adhesives Market Taxonomy
On basis of type of resins
On basis of Application
On basis of Technology
On basis of End Users
Rubber based products have high tack, peel and are highly cost effective. They are also compatible with various non-polar surfaces. Also, their applications are limited to instances where exposure to heat, chemicals and UV rays is minimal. Acrylic products are optimal for outdoor applications due to UV, thermal and chemical resistance. Though, they lack the mechanical durability of rubber-based products. Furthermore, silicone products are special purpose adhesives and are expensive.
Packaging is the largest end use industry, due to demand from tapes and labelling segment. PSAs are used as temporary sealant in packaging and bandages in the healthcare sector. These applications are possible due to the shear and peel properties of PSAs. A lower shear and peel resistance than other adhesives makes it a prime candidate for temporary sealing.
Pressure Sensitive Adhesives Market Outlook
The companies are adopting various organic and inorganic growth strategies in order to sustain their market position. Henkel Ag & Co acquired Novamelt GmbH to further consolidate its position in the adhesives market. Moreover, France-based company Arkema’s acquisition of Bostik allowed it to make a play in the Indian Adhesives market. The major players in pressure sensitive adhesives (PSA) market includes The Dow Chemical Company, ExxonMobil Chemicals, Arizona Chemicals, BASF SE, Scapa Group Plc, Avery Dennison, Arkema and Henkel Ag & Co.
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