GLOBAL CHIROPRACTIC CARE MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2024-2031)

Market Size and Trends

The chiropractic care market is estimated to be valued at USD 1.38 Bn in 2024 and is expected to reach USD 2.24 Bn by 2031, growing at a compound annual growth rate (CAGR) of 7.2% from 2024 to 2031.

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The increasing prevalence of musculoskeletal disorders and work-related physical stress is driving the demand for chiropractic care services across the world. The chiropractic care market is witnessing positive trends with growing awareness about the advantages of non-invasive pain management techniques and alternative therapies. With rising healthcare costs, more people are turning to chiropractic care treatments which are drug-free and safe solutions for back pains, neck pains, and joint pains. Further, the growing geriatric population who are more prone to musculoskeletal conditions will continue driving the demand for chiropractic services.

Aging Population

As life expectancy increases across the world, populations are aging rapidly. Older individuals are more susceptible to musculoskeletal issues like back and neck pain which can develop due to age-related degeneration of bones and joints. Chiropractic care provides a safe and non-invasive approach to treat such pain and maintains spinal health. Recent research has shown benefits of regular chiropractic adjustments for the elderly in managing pain and improving mobility. According to an article published in October 2022 by WHO, by 2030, One in every six people in the world will be 60 years or older. At this time, the proportion of the population aged 60 and up will rise from 1 billion in 2020 to 1.4 billion. By 2050, the global population of persons aged 60 and older will double (2.1 billion).

With over 600 million people aged 65 and above globally expected by 2025, the rising senior citizen demographic presents a strong growth opportunity for chiropractic services.

Market Concentration and Competitive Landscape

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In today's fast paced work culture, the risk of musculoskeletal disorders from prolonged sitting, repetitive motions, and improper ergonomics has increased substantially. Occupations that involve heavy lifting, manufacturing tasks, and construction work carry higher odds of developing back, shoulder or wrist complaints over time. Chiropractic care is gaining acceptance as an important part of workplace wellness programs with its focus on early intervention, injury prevention through education about ergonomics and lifestyle changes, as well as treatment of both acute and chronic work-related issues. Many employers are recognizing chiropractic care's ability to deliver a good return on investment through reducing absenteeism costs and boosting productivity levels of employees by helping them stay active and functional on the job. The growing corporate emphasis on proactively managing the health of physical workforce points to strong upside for chiropractic services market for work-related conditions.

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The chiropractic care market faces several challenges. With rising healthcare costs and economic uncertainty, many people are cutting back on discretionary wellness spending such as chiropractic treatment. Additionally, some medical doctors remain skeptical of chiropractic techniques. Younger generations also increasingly favor alternative medicine options. Player consolidation within the chiropractic industry has made it harder for solo and smaller practitioners to compete. Further education is needed to demonstrate treatment effectiveness to both patients and physicians.

Market Opportunities – Increasing demand for back and joint pain relief:

However, the market also presents opportunities. Populations are aging worldwide, increasing demand for back and joint pain relief. Promoting cost-effectiveness compared to surgery or long-term pharmaceutical use can gain more acceptance. A greater emphasis on sports injuries and enhancing athletic performance, as well as increased use of online booking, telemedicine, and marketing, boosts awareness and provides for a broader geographic reach.

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The treatment type segment includes chiropractic adjustments, exercises and stretches, joint bracing/taping, soft-tissue therapy, and others. Chiropractic adjustments is expected to account for 26.4% of the market share in 2024, owing to the comfort and convenience it offers to patients. Chiropractic adjustments are a gentle and non-invasive method to alleviate pain caused due to musculoskeletal issues. The procedure involves trained chiropractors manually manipulating the spine and other joints to correct misalignments and boost range of motion. Unlike other treatments, chiropractic adjustments do not require ingesting any medications and have minimal risk of side effects. Due to this safe nature, patients prefer them as a first line treatment for common back, neck, and joint pains. Additionally, chiropractic adjustments provide near instant relief and can be performed in short sessions. This convenient format fits well into fast paced modern lifestyles and addresses issues like back pain caused due to prolonged sitting in offices or classrooms. Overall, chiropractic adjustments have gained popularity as a effective non-drug option that can be used as a preventive treatment as well as for acute conditions.

Insights, By Pain Type: Back pain tops the chart due to sedentary lifestyles

The pain type segment includes back pain, neck pain, headache, strains & sprains, arthritis, and others. In terms of pain type, back pain is anticipated to account for 23.8% of the market share in 2024. Modern sedentary lifestyles have made back pain a widespread issue. People routinely spend long hours sitting in offices, classrooms, cars, or in front of screens with poor posture. This puts immense pressure on the back muscles and vertebrae over time leading to issues like slipped or herniated discs. Additionally, factors like heavy lifting, strenuous sports, and genetics also contributes to predisposition for certain individuals. As backs do not get adequate movement, support and strengthening as required. Chiropractic care provides a holistic solution to back issues through techniques restoring proper alignment and improving mobility. It targets the root cause of pain unlike medication treating only symptoms.

Insights, By Age Group: Work stresses drive adult population towards chiropractic care

The age group segment consists of pediatric, adults, and geriatric. The adult segment is estimated to account for 49.5% of the market share in 2024. Adults are frequently exposed to stress both at work as well as in their personal lives. In today's competitive work environments individuals endure both mental and physical stresses. Prolonged periods of sitting, working on computers and poor posture add to muscle strain. At the same time stresses of responsibilities, finances, and relationships take a toll on physical wellbeing. Additionally, injuries from accidents or sports are also more common in active adulthood years. The cumulative effect of daily wear and tear over years often starts manifesting as back, neck or joints issues in this age group. Chiropractic care provides a cost-effective treatment best suited to alleviate prolonged work stresses and injuries commonly found in adults.

Regional Insights

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The North America region is expected to hold 38.9% of the market share in 2024. Countries such as the U.S. has a strong presence of chiropractic practices and highly developed chiropractic infrastructure. Chiropractors have been recognized as primary healthcare providers in many states, allowing them to directly access patient insurance benefits. This has boosted the affordability of chiropractic services and further increased their demand across both urban and rural areas in the country. In addition, there is a growing public awareness about chiropractic treatments for pain management and overall wellness in the U.S. Various chiropractic associations have also adopted aggressive marketing campaigns to promote chiropractic care as a drug-free alternative to manage back, neck and muscle pains.

The Asia Pacific region is witnessing the fastest growth in the global chiropractic care market. Countries like China, India, Japan and South Korea are emerging as highly lucrative markets. This can be attributed to rising health consciousness, growing elder population suffering from orthopedic issues and expanding medical tourism sector. Chiropractic is slowly gaining acceptance as a primary care model in several large Asia Pacific countries. Governments in the region have also become more open towards integrating alternative treatments like chiropractic into public healthcare systems. This provides great opportunities for practitioners from Western countries to set up clinics in partnership with local investors. Overall, Asia Pacific's large population base, increasing affluence and gradual shift towards preventive healthcare makes it the future growth driver for global chiropractic services.

Market Report Scope

Key Developments

• In August, 2023, The Joint Corp., the largest provider of chiropractic services through The Joint Chiropractic network, announced the opening of its 900th clinic, marking a significant milestone less than a year after celebrating 800 location openings in September 2022. The Joint Chiropractic's growing national footprint is meeting the increased demand for a healthier lifestyle.
• n March 2023, The Joint Corp., the largest provider of chiropractic care through The Joint Chiropractic network, announced the signing of its first franchise deal outside the continental U.S. Dr. Jason Comerford, D.C., and Major Jeanette Comerford will open two The Joint clinics in the US territory of Puerto Rico, focusing on South San Juan and Guaynabo. The first facility is set to open in fall 2023.

Definition: The chiropractic care market involves services provided by licensed chiropractors to help patients manage musculoskeletal conditions through manual spinal manipulation and other alternative treatment methods without the use of drugs or surgery. Chiropractors focus on diagnosing and treating mechanical disorders of the spine and musculoskeletal system, particularly relating to joint misalignment which can create nerve or musculoskeletal impairments affecting overall health.

Market Segmentation

•  Treatment Type Insights (Revenue, USD Bn, 2019 - 2031)
  • Chiropractic adjustments
  • Exercises and stretches
  • Joint bracing/taping
  • Soft-tissue therapy
  • Others
•  Pain Type Insights (Revenue, USD Bn, 2019 - 2031)
  • Back pain
  • Neck pain
  • Headache
  • Strains & sprains
  • Arthritis
  • Others
•  Age Group Insights (Revenue, USD Bn, 2019 - 2031)
  • Pediatric
  • Adults
  • Geriatric
• Regional Insights (Revenue, USD Bn, 2019 - 2031)
  • North America
    • U.S.
    • Canada
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
  • Europe
    • Germany
    • U.K.
    • Spain
    • France
    • Italy
    • Russia
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
  • Middle East
    • GCC Countries
    • Israel
    • Rest of Middle East
  • Africa
    • South Africa
    • North Africa
    • Central Africa
• Key Players Insights
  • Chiro One Wellness Center
  • Chiropractic Strategies Group, Inc.
  • ProHealth Chiropractic Wellness Center
  • The Joint Corp.
  • Landmark Healthcare Services, Inc.
  • American Chiropractic Clinics
  • OPTIMAL HEALTH CHIROPRACTOR LIMITED
  • HealthQuest Chiropractic & Physical Therapy
  • ATLAS CHIROPRACTIC & WELLNESS
  • NJSSW 
  • Pure Wellness 
  • Align Chiropractic
  • City Chiropractic
  • Aarhus Chiropractic
  • MaxLiving