Cotton pads are made from raw cotton and are widely used in cosmetics and medical sectors across the globe. These pads are majorly used for face cleansing and to prevent bleeding from skin cuts and injuries. Moreover, usage of cotton pads for makeup application and removal has gained traction since the last few years.
The Global Cotton Pads Market is estimated to surpass US$ 1185.07 Mn by the end of 2030 in terms of revenue exhibiting a CAGR of 5.71% during the forecast period (2023 to 2030).
Rising Awareness for Personal Care
Rising awareness among the millennial population about personal care and hygiene is expected to boost demand for cotton pads in the coming years. Furthermore, long fiber cotton with the ability to absorb more oil and other liquid make them well-suited for several cosmetic applications.
Moreover, increasing disposable income of the working population has fueled demand for cosmetics products, thereby generating high demand for cotton pads. For instance, according to the Organization for Economic Co-operation and Development, per capita, disposable income in European Union was valued at US$ 33,399 in 2020, which increased to US$ 34,355 in 2022.
Figure 1. Cotton Pads Market Value Share (%), By Region, 2022
Rising Adoption of Alternative Materials
The increasing number of substitutes for cotton pads available is expected to hamper the market growth to some extent. Alternatives such as flannel, bamboo, and other microfiber pads are witnessing a surge in demand across the cosmetics and personal care industry. Moreover, a research study conducted by the U.S. EPA (Environmental Protection Agency) in 2022 stated that fine microfiber (0.38 mm or less in diameter) can remove 98% of bacteria and 93% of viruses, while cotton can only remove 30% of bacteria and 23% viruses. Rising adoption of these materials is expected to hinder demand for cotton pads in the near future.
|Base Year:||2022||Market Size in 2022:||US$ 760.00 Mn|
|Historical Data for:||2017-2021||Estimated Year:||2023|
|Forecast Period 2023 to 2030 CAGR:||5.71%||Forecast Period:||2023-2030|
CMC Consumer Medical Care GMBH, Cotton Club, Groupe Lemoine Sanitars, Shiseido Co. Ltd., Sisma S.P.A, TZMO SA, L&R USA Inc., Unicharm Corporation, and PT Cottonindo Ariesta Tbk.
|Restraints & Challenges:||
On account of excessive water consumption by cotton plants, the adoption of reusable cotton pads is gaining traction across the cosmetics and pharmaceutical sectors. For instance, according to an article published on February 7, 2017, by Water Footprint Calculator, the water footprint for 1 pound of cotton is around 1,320 gallons. Thus, players operating in this market are expected to develop advanced reusable cotton pads with varied properties, depending upon their end application.
Figure 2. Global Cotton Pads Market Revenue Share (%), By Distribution Channel, 2022
Global Cotton Pads Market - Impact of Coronavirus (COVID-19) Pandemic
The global market for cotton pads has been impacted due to the COVID-19 pandemic. Several governments across the globe have imposed nationwide lockdowns to limit the spread of the virus, which resulted in the shutting down of businesses and ceasing of several economic activities. According to the International Monetary Fund’s 2020 report, the global economy was expected to contract sharply by 3.0% in 2022 which is worse than the 2008-09 financial crisis. Moreover, reduced demand for cosmetics has indirectly led to low demand for cotton pads across the cosmetics sector. For instance, in 2020, L'Oréalwitnessed a sharp decline of 7.7%, 4.8%, and 3.7% in growth across Western Europe, North America, and Asia Pacific regions.
Cotton pads are made by processing raw cotton obtained from cotton farms. These pads are widely used for household applications and body cleansing for newborn babies. It provides better cleaning for babies as these are soft, chemical-free, and free from harmful substances such as alcohol, lint, fragrance, dye, and ink. Cotton pads are ideal for a full-body clean-up and bathing of newborn babies. Moreover, its usage in the application of various cosmetics, it is promoting its demand across the globe.
Cotton pads are derived from 100% organic cellulose that is biodegradable and has a higher tolerance to sunlight. Thus, they are generally used for makeup removal, when bleach or face lotions are applied to the face. Moreover, its long fibers and ability to absorb more oil and other liquids make them well-suited for several other cosmetic applications. For instance, the liquid absorption capacity of 200 gsm cotton pads is around 0.76 as that compared to 200 gsm polypropylene pads, which is 0.5.
Round or square cotton pads are also used for dressing purposes or wound covering after a certain injury. For instance, the use of fine cotton pads in the process of gauze dressing is well-known across the globe. In this type of dressing, the cotton pad is placed above the wound using tape or a gauze strip (bandage) to prevent dust and bacteria from entering the human body.
However, higher costs and one-time usage associated with conventional cotton pads are restricting their demand. Thus, few players have started developing reusable cotton pads from alternative materials such as bamboo, and microfiber. For instance, the ENR047 Cotton Pad produced by an Australia- based manufacturer of natural spill solutions and spill absorbent products, Enertech, is made up of reinforced wood fiber rayon and thus is reusable. As these materials are abundantly available at lower prices, their adoption is expected to hamper the cotton pads market growth over the forecast period.
Major players operating in the cotton pads market are focusing on various strategies such as mergers and acquisitions to widen their global reach. For instance, in November 2016, Groupe Lemoine acquired Albasa, a company producing pads, pleats, and balls in Saint Vicenc de Castellet, Spain.
Key features of the study:
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