Impact Analysis of Covid-19
The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.
Greenhouse Soil Market – Insights
Greenhouse is a structure used for growing crops under fully or partially controlled environmental conditions, in order to get maximum output and optimum growth. Greenhouse soil is used for cultivation of crops in greenhouse farming. On the basis of product type, the greenhouse soil market is segregated into potting mix, garden soil, mulch, and top soil. Potting mixes is modified mixtures of soil, organic, and inorganic materials that are used for growing greenhouse plants.
Top soil is the top layer of the soil that is used in greenhouse cultivation, and it can be anywhere between 2 to 12 inches. It is used as a portion of mixture and is combined with other materials such as compost to improve aeration and water holding capacity of the potting soil. Potting mixes are used to start seeds, and are very light with higher water and air holding capacity. Top soil is rich in nutrients and minerals, microorganisms, and organic matter that helps in the growth of plants.
Greenhouse soil consists of organic materials which includes composting bark, wood chips, and shredded leaves. The market growth is driven by benefits associated with greenhouse soil ingredients along with increasing application of greenhouse soil in lawn & landscaping, greenhouse, and indoor gardening. Middle East is witnessing an increasing trend of greenhouse farming owing to extreme weather conditions and scarcity of water. Moreover, next-generation agricultural solutions in the Middle East include hydroponics, which is a technique for growing plants and vegetables using perlite, peat, rockwool, and others without soil.
The use of organic raw materials such as decaying plant materials and microorganisms in greenhouse soil is expected to drive growth of the market during the forecast period. For instance, the use of peat, bark, hulls, and coconut coir is increasing demand for these materials among farmers owing to the decomposing properties.
Moreover, effective use of lighting in greenhouse for vertical farming is one of the factors which is expected to drive the greenhouse soil market growth. Usage of lighting in greenhouse maintains balance in temperature and fulfills light requirement of the plants.
Therefore, use of efficient LEDs and switching inorganic media components such as perlite, sand, and others with organic raw materials is expected to boost growth of the greenhouse soil market.
The global greenhouse soil market was valued at US$ 5,160.5 Mn in 2018, and is expected to exhibit a CAGR of 3.8%, in terms of revenue over the forecast period (2019-2027), and reach US$ 7,180.5 Mn by 2027.
Figure 1. Global Greenhouse Soil Market Share (%), By Region, 2018

Source: Coherent Market Insights, 2018-19
Among region, Europe accounted for the largest revenue share of 38.4% in the global greenhouse soil market in 2018, and it is expected to hold its dominance over the forecast period. Increasing trend of greenhouse farming, adoption of modern agriculture technology, and growing demand for organic food is increasing demand for different soil solutions including greenhouse soil.
Moreover, Middle East & Africa is expected to witness significant growth over the forecast period (2019 to 2027), and exhibit a CAGR of 5.2%. The weather conditions in Middle East & Africa are not favorable for growth of vegetables, thus, majority of vegetables are grown in greenhouses, thereby, propelling demand for greenhouse soil in the region.
Increasing number of greenhouse facilities in the Middle East & Africa region is expected to boost growth of the greenhouse soil market during the forecast period. For instance, in 2016, Abu Dhabi-based Shorooq Investments announced the launch of a high-tech, commercial scale greenhouse for UAE-based Pure Harvest Smart Farms. The former company bought 3.3 hectares land in Nahel, UAE.
Figure 2. Global Greenhouse Soil Market Share (%), By Application, 2018

Source: Coherent Market Insights, 2018-19
Based on application, greenhouse segment accounted for the largest revenue share of 45.1% in 2018 in the global greenhouse soil market. The segment is expected to witness significant growth over the forecast period as a result of growing trend for vertical and rooftop farming, coupled with reduced arable land for cultivation.
Major players operating in the global greenhouse soil market include Klasmann-Deilmann, ScottsMiracle-Gro., Sun Gro Horticulture, Premier Tech, ASB Greenworld, Florentaise, Lambert Peat Moss, Westland Horticulture, Michigan Peat Company, FoxFarmSoil & Fertilizer Company, Southeast Soils Peat Company Inc., and Espoma Organic.
Key players are focusing on strategies such as mergers & acquisitions, as well as product launches to strengthen their position in the global market. For instance, in August 2015, Westland Horticulture acquired William Sinclair, a U.K.-based horticulture company. The acquisition includes Ellesmere Port manufacturing facility of William Sinclair and brands such as Sinclair’s brands, J. Arthur Bowers, New Horizon, Growing Success, Deadfast, Silverperl, and professional growing media businesses. This acquisition has helped Westland Horticulture to expand its greenhouse soil segment in Europe.