Global Learning Management System Market, By Deployment Model (Cloud, On-Premises), Application (Content Management, Performance Management, Communication and Collaboration, Administration, Learner Management), Delivery Mode (Distance Learning, Instructor-Led Training), User Type (Academic, Corporate), Vertical (Healthcare, Retail, Government, Banking, Manufacturing, (IT and Telecom), Consulting), and Geography - Insights, Size, Share, Opportunity Analysis, and Industry Forecast till 2025

Learning Management System (LMS) Market: Increasing adoption of LMS for corporate training 

A learning management system (LMS) is a software solution which is used for the reporting, tracking, documentation, administration, training programs and delivery of educational courses. The learning management system venders are focused on providing online courses and various hybrid courses such as flipped classrooms and blended learning. The LMS also manages instructional content, online course administration and assessment of student work have increased the demand for LMS in academics. Moreover, the LMS are also adopted by corporate bodies for training purpose. The implementation of training management system helps to manage instructor-led training and learning records store to store and track the data. In addition, the implementation of performance management systems in LMS offers the options of multi-rater assessments, succession planning, skills gap analysis, and competency management increased the demand for learning management system in various industries.

The global learning management system market was valued at US$ 5,100 million in 2016 and is estimated to witness a CAGR of 23% during the forecast period (2016 – 2025).

Figure 1. Global learning management system market share, by deployment model (%)

learning management system market

Source: Coherent Market Insights Analysis (2017)

Increasing adoption of wearable devices provides growth opportunity for the market

The increasing sales of wearable devices has become one of the key drivers for the growth of the learning management system market globally. According to Coherent Market Insights, over 275 million wearable devices were sold in 2016, from 232 million devices in 2015 and is expected to reach up to the sales of 323 million by 2017. The in-depth training program is one of the major advantages for the use of wearable devices for training purpose. Conventional training material consists of hard copies as well as visual presentation of the subject. Wearable devices are used in organizations, with the help of which employees are able to see three dimensional examples of products, view it from different angles, and tap on different elements of the product to view its benefits. This helps employees acquire in-depth knowledge about various products, further helping them provide the information to their customers and seal the deal, in turn fulfilling their job duties.

Implementation of virtual reality technology and gamification provides advanced features to the learning management system market.

The implementation of emerging technologies such as gamification and virtual reality provide advance features to the learning management system products. Gamification is a platform with a goal to maximize the entertainment and engagement of the learners by capturing their interest and motivating them to continue learning. There are various benefits of gamification learning such as opportunities for collaborative problem solving, social connection, fun and much more. With the help of gamification and virtual reality technology, wearable devices such as smart glasses make imaginary stories or situations seem more real Thus, helping employees interact with the characters, and take their decisions based on body language and environmental factors. This helps the employees to increase their learning ability and more effectively implement their learning or information to their job.

North America holds a dominant position in the global learning management system market. 

According to Coherent Market Insights, the learning management system market in North America held the dominant position in 2016 with a CAGR of 52.9%. The United States and Canada are the major countries driving the market of learning management system in North America region. The growing adoption of "bring-your-own-device" culture in various companies and growing presence of LMS companies in the United States have provided a massive growth opportunity to the learning management system market in North America.

Learning management system is a software used for reporting, tracking, documentation, and administration, providing training programs and educational courses. The implementation of modern user interface, gamification, mobile ready features and social integration characters have led to the advancement of products. . Moreover, the learning management system is expected to become more personalized and provides advanced functions such as 3D learning. Virtual technology is expected to increase the prominence of gamification by offering virtual learning.

Market Dynamics

The increasing adoption of virtual reality and gamification technology in various industries has become the key driver promoting growth of the global learning management system market. Moreover, the increasing implementation of bring your own device (BYOD) culture by various larger scale industries has also played a major role in the contribution of growth for learning management system market globally. Due to high advantages such as employees satisfaction and retention, increase in innovation & productivity and cost saving have increased the implementation of bring your own device culture by various corporate managements. This increasing BYOD culture has provided immense opportunity for growth of the learning management system market globally.

Market Taxonomy

This report segments the global learning management market on the basis of deployment model, application, delivery mode, user type, verticals and geography. For comprehensive understanding of market dynamics, the market is analyzed across key geographical regions namely North America, Europe, Asia Pacific, Latin America, Africa, and Middle East. Each of these regions is analyzed based on the market findings across major countries in these regions for a macro-level understanding of the market.

Key features of the study:

  • This report provides in-depth analysis of the learning management market and provides market size (US$ Million) and CAGR (%) for the forecast period: 2017 – 2025, considering 2016 as the base year
  • It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by the leading players
  • It profiles leading players in the global learning management market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
  • Key companies covered as a part of this study include Cornerstone Ondemand Inc., Xerox Corporation, IBM Corporation, Netdimensions Ltd., SAP SE, Blackboard, Inc., SABA Software, Inc., Mcgraw-Hill Companies, Pearson PLC, and D2L Corporation
  • Insights from this report will allow marketers and management authorities of companies to make informed decisions with respect to their future product launch, technology upgrades, market expansion, and marketing tactics
  • Various strategy matrices used in analyzing the learning management market would provide stakeholders vital inputs to make strategic decisions accordingly

Detailed Segmentation:

  • Global Learning Management System Market, By Deployment Model:
    • Cloud
    • On-Premises
  • Global Learning Management Market, By Application
    • Content Management
    • Performance Management
    • Communication and Collaboration
    • Administration
    • Learner Management
    • Others
  • Global Learning Management System Market, By Delivery Mode
    • Distance Learning
    • Instructor-Led Training
    • Others
  • Global Learning Management System Market, By User Type
    • Academic
    • Corporate
  • Global Learning Management System Market, By Vertical
    • Healthcare
    • Retail
    • Government
    • Banking, Financial Services, and Insurance
    • Manufacturing
    • IT and Telecom
    • Consulting
    • Others
  • Global Learning Management System Market, By Geography:
    • North America
      • By Country
        • U.S.
        • Canada
      • By Segment
        •  Deployment Model
          • Cloud
          • On-Premises
        •  Application
          • Content Management
          • Performance Management
          • Communication and Collaboration
          • Administration
          • Learner Management
          • Others
        •  Delivery Mode
          • Distance Learning
          • Instructor-Led Training
          • Others
        •  User Type
          • Academic
          • Corporate
        •  Vertical
          • Healthcare
          • Retail
          • Government
          • Banking, Financial Services, and Insurance
          • Manufacturing
          • IT and Telecom
          • Consulting
          • Others
    • Europe
      • By Country
        • Germany
        • UK
        • France
        • Italy
        • Spain
        • Russia
        • Rest of Europe
      • By Segment
        • Deployment Model
          • Cloud
          • On-Premises
        •  Application
          • Content Management
          • Performance Management
          • Communication and Collaboration
          • Administration
          • Learner Management
          • Others
        •  Delivery Mode
          • Distance Learning
          • Instructor-Led Training
          • Others
        •  User Type
          • Academic
          • Corporate
        •  Vertical
          • Healthcare
          • Retail
          • Government
          • Banking, Financial Services, and Insurance
          • Manufacturing
          • IT and Telecom
          • Consulting
          • Others
    • Asia Pacific
      • By Country
        • China
        • India
        • Japan
        • Australia
        • South Korea
        • ASEAN
        • Rest Of Asia Pacific
      • By Segment
        •  Deployment Model
          • Cloud
          • On-Premises
        •  Application
          • Content Management
          • Performance Management
          • Communication and Collaboration
          • Administration
          • Learner Management
          • Others
        •  Delivery Mode
          • Distance Learning
          • Instructor-Led Training
          • Others
        •  User Type
          • Academic
          • Corporate
        •  Vertical
          • Healthcare
          • Retail
          • Government
          • Banking, Financial Services, and Insurance
          • Manufacturing
          • IT and Telecom
          • Consulting
          • Others
    • Latin America
      • By Country
        • Brazil
        • Mexico
        • Rest Of Asia Pacific
      • By Segment
        • Deployment Model
          • Cloud
          • On-Premises
        •  Application
          • Content Management
          • Performance Management
          • Communication and Collaboration
          • Administration
          • Learner Management
          • Others
        •  Delivery Mode
          • Distance Learning
          • Instructor-Led Training
          • Others
        •  User Type
          • Academic
          • Corporate
        •  Vertical
          • Healthcare
          • Retail
          • Government
          • Banking, Financial Services, and Insurance
          • Manufacturing
          • IT and Telecom
          • Consulting
          • Others
    • Africa
      • By Country
        • South Africa
        • Central Africa
        • North Africa
      • By Segment
        • Deployment Model
          • Cloud
          • On-Premises
        •  Application
          • Content Management
          • Performance Management
          • Communication and Collaboration
          • Administration
          • Learner Management
          • Others
        •  Delivery Mode
          • Distance Learning
          • Instructor-Led Training
          • Others
        •  User Type
          • Academic
          • Corporate
        •  Vertical
          • Healthcare
          • Retail
          • Government
          • Banking, Financial Services, and Insurance
          • Manufacturing
          • IT and Telecom
          • Consulting
          • Others
    • Middle East
      • By Country
        • GCC
        • Israel
        • Rest Of Middle East
      • By Segment
        • Deployment Model
          • Cloud
          • On-Premises
        •  Application
          • Content Management
          • Performance Management
          • Communication and Collaboration
          • Administration
          • Learner Management
          • Others
        •  Delivery Mode
          • Distance Learning
          • Instructor-Led Training
          • Others
        •  User Type
          • Academic
          • Corporate
        •  Vertical
          • Healthcare
          • Retail
          • Government
          • Banking, Financial Services, and Insurance
          • Manufacturing
          • IT and Telecom
          • Consulting
          • Others
  • Company Profiles
      • Cornerstone Ondemand, Inc. *
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Xerox Corporation
      • IBM Corporation
      • Netdimensions Ltd.
      • SAP SE
      • Blackboard, Inc.
      • SABA Software, Inc.
      • Mcgraw-Hill Companies
      • Pearson PLC
      • D2L Corporation

“*” marked represents similar segmentation in other categories in the respective section.

Table of Contents

  1. Research Objective and assumption
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet By Deployment Model
      • Market Snippet By Application
      • Market Snippet By Delivery Mode
      • Market Snippet By User Type
      • Market Snippet By Vertical
      • Market Snippet By Region
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
        • Supply Side Drivers
        • Demand Side Drivers
        • Economic Drivers
      • Restraints
      • Market Opportunities
      • Regulatory Scenario
      • Industry Trend
      • Epidemiology/Prevalence/Incidence
      • Merger and Acquisitions
      • New Product Approvals/Launch
      • Promotion and Marketing Initiatives
    • Cost Tier Down Analysis
  4. Global Learning Management System Market, By Deployment, 2014 - 2025 (USD Million)
    • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Y-O-Y Growth Analysis, 2014 - 2025
      • Segment Trends
    • Cloud
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • On-Premises
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
  5. Global Learning Management System Market, By Application, 2014 - 2025 (USD Million)
    • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Y-O-Y Growth Analysis, 2014 - 2025
      • Segment Trends
    • Content Management
      • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Y-O-Y Growth Analysis, 2014 - 2025
    • Performance Management 
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Communication and Collaboration 
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Administration 
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Learner Management
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Others 
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
  6. Global Learning Management System Market, By Delivery Mode, 2014 - 2025 (USD Million)
    • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Y-O-Y Growth Analysis, 2014 - 2025
      • Segment Trends
    • Distance Learning
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Instructor-Led Training 
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Others
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
  7. Global Learning Management System Market, By User Type, 2014 - 2025 (USD Million)
    • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Y-O-Y Growth Analysis, 2014 - 2025
      • Segment Trends
    • Academic
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Corporate 
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
  8. Global Learning Management System Market, By Vertical, 2014 - 2025 (USD Million)
    • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Y-O-Y Growth Analysis, 2014 - 2025
      • Segment Trends
    • Banking, Financial Services, and Insurance 
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Healthcare 
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Retail
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Government
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Manufacturing
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • IT and Telecom
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Consulting
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
    • Others
      • Introduction
      • Market Size and Forecast, and Y-O-Y Growth, 2014 - 2025, (USD Million)
  9. Global Learning Management System Market, By Regions, 2014 - 2025 (USD Million)
    • Introduction
      • Market Share Analysis, By Region, 2016 and 2025 (%)
      • Y-O-Y Growth Analysis, For Regions, 2014 - 2025
    • North America
      • By Country
        • U.S.
        • Canada
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Delivery Mode, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By User Type, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Vertical, 2014 - 2025 (USD Million)
    • Europe
      • By Country
        • Germany
        • UK
        • France
        • Italy
        • Spain
        • Russia
        • Rest of Europe
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Delivery Mode, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By User Type, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Vertical, 2014 - 2025 (USD Million)
    • Asia Pacific
      • By Country
        • China
        • India
        • Japan
        • Australia
        • South Korea
        • ASEAN
        • Rest Of Asia Pacific
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Delivery Mode, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By User Type, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Vertical, 2014 - 2025 (USD Million)
    • Latin America
      • By Country
        • Brazil
        • Mexico
        • Rest Of Asia Pacific
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Delivery Mode, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By User Type, 2014 - 2025 (USD Million)
      • Market Size and Forecast, By Vertical, 2014 - 2025 (USD Million)
    • Africa
      • By Country
        • South Africa
        • Central Africa
        • North Africa
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Delivery Mode, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By User Type, 2014 - 2025 (USD Million)
      • Market Size and Forecast, By Vertical, 2014 - 2025 (USD Million)
    • Middle East
      • By Country
        • GCC
        • Israel
        • Rest Of Middle East
      • By Segment
        • Market Size and Forecast, By Deployment Model, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Application, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Delivery Mode, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By User Type, 2014 - 2025 (USD Million)
        • Market Size and Forecast, By Vertical, 2014 - 2025 (USD Million)
  10. Competitive Landscape
    • Company Profiles
      • Cornerstone Ondemand, Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Xerox Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • IBM Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Netdimensions Ltd.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • SAP SE
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Blackboard, Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • SABA Software, Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Mcgraw-Hill Companies
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Pearson PLC
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • D2L Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
    • Analyst Views
  11. Section
    • References
    • Research Methodology
    • About us and Sales Contact

*Browse all the market data tables and figures on "Learning Management System (CGM) Market - Global forecast to 2025”.

Research Methodology

Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:

  • Primary Research (Trade Surveys and Experts Interviews)
  • Desk Research
  • Proprietor Data Analytics Model

In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.


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Coherent Market Insights desk research is based on a principle set of research techniques:

  • National level desk research: It Includes research analysis of regional players, regional regulatory bodies, regional trade associations, and regional organization.
  • Multinational level desk research: The research team keeps a track of multinational players, global regulatory bodies, global trade associations, and global organization.

Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:

  • Governmental bodies, National and international social welfare institutions, and organizations creating economic policies among others.
  • Trade association, National and international media and trade press.
  • Company Annual reports, SEC filings, Corporate Presentations, press release, news, and specification sheet of manufacturers, system integrators, brick and mortar - distributors and retailers, and third party online commerce players.
  • Scientific journals, and other technical magazines and whitepapers.

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Preliminary Data Mining

The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.

Data Standardization:

Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.

Coherent Statistical model

We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:

  • Micro-economic indicators
  • Macro-economic indicators
  • Environmental indicators
  • Socio-political indicators
  • Technology indicators

Data Processing

Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.

Data Validation

This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:

  • It provides first-hand information on the market dynamics, outlook, and growth parameters.
  • Industry experts validates the estimates which helps the company to cement the on-going research study.
  • Primary research includes online surveys, face-to face interviews, and telephonic interviews.

The primary research is conducted with the ecosystem players including, but not limited to:

  • Raw Material Suppliers
  • Manufacturers
  • System Integrators
  • Distributors
  • End-users

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