low-calorie food is an excellent option to speed up the weight loss by regulating overall weight management. These food are not only low in calorie content but are also a rich source of protein and fibers that give the feeling of fullness and reduce hunger. low-calorie food is also a rich source of various vitamins and minerals that promote the overall health of the individual. Moreover, low-calorie food improves digestion and also maintain the blood-sugar level in order to prevent carving and hunger for fast food. Greek yogurt, oats, berries, soup, eggs, chia seeds, and fish are some of the low-calorie food that are consumed worldwide.
Global low-calorie food market was valued at US$ 11.3 Billion in 2021 in terms of revenue, exhibiting a CAGR of 6.1% during the forecast period (2022 to 2030).
Drivers
Rising cases of obesity along with the associated disease with the obesity around the globe is expected to drive the market growth of the low-calorie food. According to the World Health Organization, in 2016, more than 1.9 billion adults, 18 years and older, were overweight. Of these over 650 million were obese. Moreover, globally, 38 million children under the age of 5 were overweight or obese in 2019. Growing cases of obesity around the globe is a major factor augmenting the market growth of low-calorie food over the forecast period.
Growing health wellness awareness among consumers is accelerating the adoption of a healthy lifestyle thus fueling the market growth of the low-calorie food. Increasing adoption of healthy practices such as yoga, gym, and consumption of healthy food is further propelling the market growth of the low-calorie food. Moreover, low calories foods are also gaining huge demand with the increasing prevalence of disease associated with an unhealthy lifestyle. This is expected to foster the market growth.
According to the studies conducted by organizations such as the World Health Organization (WHO), obesity is the root cause of ailments such as heart diseases, diabetes, and blood pressure. The number of overweight people is increasing day by day and this factor has given rise to demand for low-calorie food products. The outbreak of COVID-19 has created a great impact in the current scenario. The importance of immunity building for resistance against the virus has led to a major shift in diet and various low-calorie products are becoming popular.
Figure 1. Global low-calorie Food Market Value Share (%), By Region, 2021
Market Restraints
Taste is a major factor that limits the consumption of low-calorie food. Moreover, the high price of low-calorie beverages is also expected to hamper the market growth of low-calorie food over the forecast period. Moreover, the presence of artificial preservatives in low-calorie food is expected to act as a challenge for the low-calorie food market. Processed food and ready-to-eat food claims to have few potential health hazards and this is expected to hamper the market growth of the low-calorie food over the forecast period.
Report Coverage | Details | ||
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Base Year: | 2021 | Market Size in 2021: | US$ 11.3 Bn |
Historical Data for: | 2017-2020 | Estimated Year: | 2022 |
Forecast Period 2022 to 2030 CAGR: | 6.1% | Forecast Period: | 2022-2030 |
Geographies covered: |
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Segments covered: |
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Companies covered: |
PepsiCo, Inc., Nestle SA, The Coca-Cola Company, Groupe Danone, Abbott Laboratories, Bernard Food Industries, Inc, Zydus Wellness Ltd., Dr. Pepper Snapple Group Inc., McNeil Nutritionals LLC, Cargill, Incorporated, and Ajinomoto Co., Inc |
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Growth Drivers: |
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Restraints & Challenges: |
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Market Trends
Increasing demand for low-calorie snacks among consumers is projected to foster the market growth of the low-calorie food over the forecast period. Growing demand for a sugar substitute in confectionery food products is expected to be a major trend. The sugar substitute is widely used in the healthcare & dairy products, baked, snacks, and dietary beverages. Out of which dairy products are gaining traction in the market. Moreover, changing food patterns in youth and children is another major trend that is expected to augment the demand for healthy food. All these factors are projected to augment market growth over the forecast period.
Figure 2. Global low-calorie Food Market Value Share (%), By Application, 2021
On the basis of application, beverages dominated the global low-calorie food market in 2021 with around 43% of market share in terms of revenue, followed by food and health care, respectively.
Recent Developments
Competitive Section
Major players operating in the global low-calorie food market include PepsiCo, Inc., Nestle SA, The Coca-Cola Company, Groupe Danone, Abbott Laboratories, Bernard Food Industries, Inc, Zydus Wellness Ltd., Dr. Pepper Snapple Group Inc., McNeil Nutritionals LLC, Cargill, Incorporated, and Ajinomoto Co., Inc
The global market of low-calorie food is growing at substantial rate, owing to the rise in elderly population across the globe. In addition to this, adoption of healthy lifestyle and increasing health awareness among consumers is expected foster the growth of the market during the forecast period. low-calorie foods are available in various product types such as aspartame, sucralose, stevia, saccharin, cyclamates, and others.
Market Dynamics
The global low-calorie food market has witnessed significant growth in recent past years, owing to the rising health-conscious and adoption of a healthy lifestyle among consumers in the region. Moreover, growing awareness among consumers regarding health risks associated with excessive consumption of sugary beverages and foods which have high-calorie content. This scenario is expected to provide lucrative growth to the global low-calorie food market over the forecast period.
Major players in the global low-calorie food market are increasing their investment on innovative product launchings, research & development and marketing & promotional activities to capitalize on emerging trends in various end-use industries food & beverages, nutritional and pharmaceuticals. This scenario is expected to fuel the market during the forecast period.
Since most low-calorie and healthier foods need special ingredients, their prices are much higher in comparison with other convenience foods. Therfore, this is consider as the key restraint of the global market for low-calorie diet. Another restraining factor is that the producer specific to low-calorie and health foods are comparatively newer than the producers of convenience foods in the markets.
Key features of the study:
Detailed Segmentation:
“*” marked represents similar segmentation in other categories in the respective section
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