MIDDLE EAST FLOORING AND CARPET MARKET ANALYSIS

Middle East flooring and carpet market is projected to reach around US$ 14.55 Billion by 2030, in terms of revenue, exhibiting a CAGR of 7.2% during the forecast period (2023-2030).

Middle East Flooring and Carpet Market: Drivers

Rise in demand from construction industry

Growth in the construction industry due to growing residential as well as commercial spaces is expected to propel the market growth of Middle East flooring and carpet. Increasing investment in the construction industry by the government of the Middle East is another major factor augmenting the market growth of flooring and carpet. Changing lifestyle of consumers due to increasing disposable income is also expected to augment the market growth of flooring and carpet.

Growing demand from automotive and aviation industry

Apart from the construction sector manufacturer in the Middle East region are leveraging opportunities across other sectors such as automotive and aviation by introducing flooring solutions for this industry. Moreover, growth in sports events and other events in the region is again escalating demand for flooring solutions. Thus, the aforementioned emerging application of flooring and carpet is expected to foster market growth over the forecast period.

Middle East Flooring and Carpet Market: Restraints

Various alternatives available in the market

The availability of the substitute is expected to hinder the market growth of Middle East flooring and carpet. For example, machine-made flooring and carpets are creating challenges for handmade carpets and rugs. This is affecting the sale of handmade carpets and rugs, thus hampering the market growth of flooring and carpet. The fluctuating price of raw materials used rubbers, polymers, and ceramic is expected to restrict the market growth of flooring and carpet.

Middle East Flooring and Carpet Market: Opportunity

Increasing demand for advanced flooring solutions

Increasing adoption of machine-made carpets, laminates, rugs, and other flooring solutions in the region is expected to bring new market opportunities. Growing demand for advanced flooring solutions is also expected to foster the market growth of flooring and carpet. Moreover, the increasing population is creating demand for residential buildings which is further projected to bolster the market growth of flooring and carpet.

Middle East Flooring and Carpet Market: Trends

Shift among consumers toward home interior decoration

The growing popularity of carpet tiles and luxury products across commercial spaces is expected to bolster the market growth of flooring and carpet. The growing inclination of consumers toward home interior decoration and aesthetic flooring materials is also expected to stimulate market growth. This is attributed to the availability of advanced aesthetic flooring solutions in the Middle East region.

Demand for innovative style and designs

Advancement in printing technologies is enabling manufacturers to launch attractive and new visuals on carpets. This is expected to be a major trend in the market. Increasing demand for innovative styles and designs in carpet is encouraging manufacturers to launch products with different styles and designs, thus fueling the market growth of Middle East flooring and carpet over the forecast timeframe.

Middle East Flooring and Carpet Market: Key Developments

In November 2022, Act Global, a U.S.-based manufacturer of artificial turf, and Beaulieu International Group (B.I.G.) signed a deal under which Act Global will be fully acquired. Through this acquisition, B.I.G. increases its artificial grass market share, particularly in the sports industry.

In December 2021, Significant investment has been made in the next-generation Polyamide (PA) technology by Beaulieu International Group (B.I.G.) Yarns to help international carpet tile manufacturers meet the demands of the contract market.

In June 2021, in order to further solidify its position, Beaulieu International Group (B.I.G.) grow its largest, most organized, and professional distributor in the Russian and CIS region.

In March 2021, B.I.G. Yarns, a division of Beaulieu International Group, announced the development of EqoCycle, a fully recyclable PA6 yarn with 75% recycled content that offers the same high-quality performance as virgin PA6 yarn.

Middle East Flooring and Carpet Market: Regional Analysis

 In Kuwait and Qatar, the market is projected to expand over the forecast horizon. The hospitality sector is expected to experience a surge in demand in the near future due to the upcoming events such as the 2022 FIFA World Cup in Qatar, which is expected to stimulate the carpets and flooring industry in the Middle East. The flooring and carpets market in the Middle East is projected to expand rapidly over the forecast horizon, driven by the growing population, increasing hospitality and tourism demand, and the various developments in commercial, domestic, industrial and retail infrastructure.

Figure 1. Middle East Flooring and Carpet Market Share (%), By Countries, 2022

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Regionally, Saudi Arabia dominated the Middle East flooring and carpet market in terms of revenue with a 33% market share, in 2022, followed by UAE and Qatar, respectively.

Middle East Flooring and Carpet Market: Segmentation

The Middle East flooring and carpet market is segmented on the basis of product type, material type, and application. Further, it is divided on the basis of product type: carpets, rugs, artificial grass, carpet tiles, vinyl flooring and laminate parquet flooring, on the basis of material type: polypropylene, nylon, polyester, and others and on the basis of application: residential, commercial offices, retail, hospitality, healthcare and hospitals, education institutes, automotive, industrial and others.

Figure 2. Middle East Flooring and Carpet Market Share (%), By Product Type, 2022

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On the basis of product type, in 2022, the carpets accounted for the largest market share of 34% in terms of value, followed by the rugs and carpet tiles.

Middle East Flooring and Carpet Market: Impact of Coronavirus (COVID-19) Pandemic

The rapidly expanding coronavirus will have a significant impact on the market due to a decrease in mining and manufacturing activities. Major players have been temporarily suspended due to the contagiousness of the virus. The demand for polarization films decreased due to decreased demand from consumer electronics manufacturers. Production decreased due to the closure of manufacturing sectors, resulting in a decrease in consumption for catalytic converters and chemical production.

Middle East Flooring and Carpet Market: Key Companies

Key Companies operating in Middle East flooring and carpet market are Al Sorayai Group (Saudi Arabia), Abdullatif Carpets (Saudi Arabia), Al Mira Carpet Factory (Saudi Arabia), Abu Dhabi National Carpet Factory (UAE), Mac Carpet (Egypt), Prado Egypt For Carpet (Egypt), Gheytaran Carpet (Iran), Oriental Weavers (Egypt), Standard Carpets Ind.LLC., Saida Carpets (Jordan), Dormina (Turkey), International Players (Mohawk Industries, Interface Middle East, Beaulieu Flooring, Tarkett S.A., Balta Group, and Shaw Industries Group, Inc.)

*Definition: Flooring and carpet are essential parts of any household and can be used across other applications as well which include aviation, automobiles, and aerospace. Flooring and carpets are made up of wood, polymer staple fibers, carpets and rugs, and vinyl sheets, ceramic tiles.