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Market Insight- Global Off-highway Vehicle (OHV) Telematics Market

Market Overview

Telematics is the technology of receiving, sending, and storing information through the use of telecommunication devices. Telematics is typically used in road transport, electric engineering, road safety, and computer science. Telematics involves different technologies including global navigation satellite systems, integrated telecommunications and informatics, and the use of road vehicles with telematics. Practical applications of telematics include vehicle tracking, container tracking, trailer tracking, fleet management, telematics standards, car-sharing, emergency warning for cars, auto insurance, etc. Furthermore, off-highway vehicle (OVH) telematics refers to the integrated use of information and communication with telecommunications technology. OVH telematics finds applications in various sectors including agriculture, mining, constructions, etc.

The global off-highway Vehicle (OHV) telematics market is estimated to account for US$ 116.3 Mn in terms of value in 2019 and is expected to grow at a CAGR of 13.3% during the forecasted period 2019-27.

Market Dynamics- Drivers

  1. Gradual growth of construction industry after global economic recession is expected to drive growth of the global off-highway vehicle (OHV) telematics market during the forecast period

Growing construction activities in private as well as public sectors are expected to boost the market growth in the near future. There is a number of infrastructure-related projects underway or planned across the globe in countries such as India, Philippines, UAE, Saudi Arabia, Egypt, Nigeria, and the U.S. For instance, in the Union Budget 2014–15, the Government of India allocated a budget of US$ 1.12 billion for the current fiscal year as part of the ‘One Hundred Smart Cities’ project. Moreover, over the following 20 years, the government is expected to invest US$ 650 billion in various urban and infrastructure projects in the country. In the Middle East, various infrastructure projects are under development namely Jeddah Economic City (Saudi Arabia), Masdar City (UAE), and Dubailand (UAE). This rampant development in infrastructure projects is expected to boost the demand for construction equipment, which in turn, is expected to support growth of the market during the forecast period.

  1. Presence of regulatory policies to increase security and safety of off-highway vehicles is expected to propel the global off-high vehicle (OHV) telematics market growth over the forecast period

Governments across numerous countries are developing stringent policies to ensure safety and security of off-highway vehicles. This includes periodic inspection, timely servicing of brakes, and integration of electronic tools and communication systems in these vehicles. According to the U.S. Department of Labor’s work practice established for operation of heavy equipment, it is obligatory to check engine parts, service brakes and other accessories of heavy equipment such as dump trucks and loaders at the beginning of each shift, in order to ensure safety. Telematics system offers timely updates of engine and drives performance to the fleet operator and also works as a mode of communication. Moreover, installation of telematics in heavy equipment minimizes labor and time required for manual checking of equipment. Therefore, strict government policies are expected to boost the global off-high vehicle (OHV) telematics market growth over the forecast period.

North America region dominated the global off-highway Vehicle (OHV) telematics market in 2019, accounting for 63.7% share in terms of value, followed by Europe and Asia Pacific, respectively.

Off-highway Vehicle (OHV) Telematics  | Coherent Market Insights

Source: Coherent Market Insights

Market Dynamics- Restraints

  1. Growing reluctance of end users to change business practices is expected to restrain growth of the global off-high vehicle (OHV) telematics market during the forecast period

Telematics systems facilitate real-time monitoring of off-highway vehicles and also drivers. Majority of fleet operators and drivers operating off-highway vehicles consider this to be an intrusion of privacy and are reluctant to install telematics systems in their fleets. Telematics systems collect and transmit information such as real-time tracking, vehicle diagnostics, changes in speed and harsh driving practice, among others. However, car rental companies are reluctant to provide such data of their fleet with third-party telematics solution providers. Moreover, growing uncertainty among fleet operators rewarding legal connotations related to installation of trackers is expected to hamper the global off-high vehicle (OHV) telematics market growth in the near future.

  1. Lack of training for the use in heavy equipment is expected to hinder the global off-high vehicle (OHV) telematics market growth over the forecast period

Slow adoption and lack of awareness among fleet owners for adoption of telematics systems are expected to reduce exposure of heavy equipment operators and OHV drivers to advanced telematics systems. However, educational training programs will facilitate them to understand benefits system and its effective use. Hence, these factors are expected to restrain the market growth in the near future.

Market Opportunities

  1. Significant market potential in emerging economies such as India and China

Although China and India are the largest market for off-highway equipment, the penetration of telematics is low in these countries as compared to North America and Europe. Increasing awareness regarding significance of telematics systems in OHV and rapid development in these countries is expected to provide major growth opportunities in the near future. Moreover, numerous manufacturers are launching OHV equipped with telematics systems, in order to capitalize on the lucrative market in the region. For instance, in 2015, JCB launched ‘JCB Livelink’, a telematics system that allows users to remotely track equipment, in the India market.

  1. Rising integration of Internet of Things (IoT) can provide major business opportunities

IoT has evolved through union of micro-electromechanical systems, internet, and wireless technologies. With IoT, fleet owners can remotely monitor the vehicle speed, tire air pressure, fuel consumption, and driver behavior, which in turn, can be used to improve efficiency of the vehicle and the driver. Telematics systems developers can integrate this technology to develop telematics solutions as per specific requirements in mining, agriculture and construction industries, where operational cost is significant. Moreover, it can be used to deliver specific telematics solutions to specific requirements of mining, agriculture, and construction industries sectors.

Off-highway Vehicle (OHV) Telematics  | Coherent Market Insights

Source: Coherent Market Insights

In global off-highway Vehicle (OHV) telematics market, by technology segment cellular sub-segment dominated the global off-highway Vehicle (OHV) telematics market in 2019, accounting for 73.3% share in terms of value, followed by satellite sub segment.

Off-highway Vehicle (OHV) Telematics  | Coherent Market Insights

Source: Coherent Market Insights

Market Trends

  1. Rising partnership and collaboration activities among OEMs and telematics providers

Major OEMs are focused on collaborating with telematics solution providers, in order to offer enhanced services and strengthen the market presence. For instance, Major OEMs such as JCB, Komatsu, John Deere, and Caterpillar collaborated with telematics companies such as Microlise, ORBCOMM, and Trimble to offer one-stop hardware and service solution for end users. Moreover, OEMs are focused on introducing off-highway vehicles equipped with telematics systems, in order to reduce the role of telematics system providers in the aftermarket.

  1. Growing adoption of telematics by equipment rental companies

Equipment rental companies play a crucial role in mining, construction, and oil & gas sectors across the globe. Telematics provides enhanced safety and security with lost-cost of ownership, performance monitoring of fleet, and precise billing of future or historic job. These factors are encouraging equipment rental companies to adopt telematics in the near future.

Value Chain Analysis

Off-highway Vehicle (OHV) Telematics  | Coherent Market Insights

Competitive Section

Key players operating in the global off-high vehicle (OHV) telematics market are TomTom International BV, Zonar Systems Inc., Harman International Industries Inc., Bridgestone Europe NV/SA, Trackunit A/S, ORBCOMM Inc., Omnitracs LLC, Topcon Corporation, Navman Wireless, Wacker Neuson SE, and MiX Telematics Limited.

Key Developments

  1. Key companies in the market are focused on mergers and acquisitions, in order to enhance the market presence. For instance, in April 2019, Bridgestone Europe NV/SA, a subsidiary of Bridgestone Corporation, acquired TomTom Telematics, a subsidiary of TomTom International BV for US$ 1 billion.
  2. Major players in the market are involved in product launches, in order to gain a competitive edge in the market. For instance, in April 2019, Harman International Industries Inc., a subsidiary of Samsung Electronics, introduced 5G-ready Telecommunication Control Unit (TCU).

A off-highway vehicle (OHV) telematics is a highly digitized and connected production facility that depends on smart manufacturing. The concept of the off-highway vehicle (OHV) telematics is considered a crucial outcome of the fourth industrial revolution, i.e. Industry 4.0. Manufacturing companies are the major adopters of smart factories where they employ cutting-edge technologies such as artificial intelligence, Internet of Things, big data, analytics, and robotics.

Market Dynamics

Rising adoption of IIoT and cyber-physical systems is the major factor driving the global off-highway vehicle (OHV) telematics market as adoption of industrial internet of things (IIoT) and cyber-physical systems (CPS) is expected to revolutionize the global off-highway vehicle (OHV) telematics market. Moreover these IIoT devices allows connectivity all along the value chain for better communication among manufacturers, wholesalers, retailers, and consumers. Furthermore, government initiatives and increasing investments in smart manufacturing by the large manufacturing companies is also expected to propel the marketFor instance, The European Commission is investing around US$ 2 Bn on “Factories of The Future 2020” initiative, along with The European Factories of the Future Research Association (EFFRA) in the form of a public-private partnership to develop the blueprint for the smart manufacturing sector in the European Union.

Market Taxonomy

This report segments the global off-highway vehicle (OHV) telematics market on the basis end-use application, construction, agriculture and mining. On the basis of technology the market is segmented into cellular and satellite. On the basis of sales channel, OEM and aftermarket and by Geography North America, Europe, Asia Pacific, and Latin America, Middle East & Africa.

Key features of the study:

  • This report provides an in-depth analysis of the global off-highway vehicle (OHV) telematics market and provides market size (US$ Million) and Compound Annual Growth Rate (CAGR %) for the forecast period (2019 – 2027), considering 2018 as the base year
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrix for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by leading players
  • It profiles leading players in the global off-highway vehicle (OHV) telematics market based on the following parameters – regulatory landscape, company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
  • Key players operating in the global off-high vehicle (OHV) telematics market are TomTom International BV, Zonar Systems Inc., Harman International Industries Inc., Bridgestone Europe NV/SA, Trackunit A/S, ORBCOMM Inc., Omnitracs LLC, Topcon Corporation, Navman Wireless, Wacker Neuson SE, and MiX Telematics Limited.
  • Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology up-gradation, market expansion, and marketing tactics
  • The global off-highway vehicle (OHV) telematics market report caters to various stakeholders in this industry including investors, suppliers, distributors, new entrants, and financial analysts.
  • Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the global off-highway vehicle (OHV) telematics market.

Detailed Segmentation:

  • Global Off-highway Vehicle (OHV) Telematics Market, By End-use Application:
    • Construction
    • Agricultural
    • Mining
  • Global Off-highway Vehicle (OHV) Telematics Market, By Technology:
    • Cellular
    • Satellite
  • Global Off-highway Vehicle (OHV) Telematics Market, By Sales Channel:
    • OEM
    • Aftermarket
  • Global Off-highway Vehicle (OHV) Telematics Market, By Geography:
    • North America
    • Europe
    • Asia Pacific
    • Latin America
    • Middle East and Africa
  • Company Profiles
    • TomTom International BV *
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments
      • Future Plans
    • Zonar Systems Inc.
    • Harman International Industries Inc.
    • Bridgestone Europe NV/SA
    • Trackunit A/S
    • ORBCOMM Inc.
    • Omnitracs LLC
    • Topcon Corporation
    • Navman Wireless
    • Wacker Neuson SE
    • MiX Telematics Limited

*Browse all the market data tables and figures on "Global Off-highway Vehicle (OHV) Telematics Market - Forecast to 2027”

Table of Contents

  1. Research Objective and Assumption
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet, By End-use Application
      • Market Snippet, By Technology
      • Market Snippet, By Sales Channel
      • Market Snippet, By Region
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
      • Restraints
      • Market Opportunities
      • Regulatory Scenario
      • Industry Trend
      • Merger and Acquisitions
      • New system Launch/Approvals
      • Value Chain Analysis
      • Porter’s Analysis
      • PEST Analysis
  4. Global Off-highway Vehicle (OHV) Telematics Market, By End-use Application, 2017-2027  (US$ Million)
    • Introduction
      • Market Share Analysis, 2017 and 2027 (%)
      • Segment Trends
    • Construction
      • Introduction
      • Market Size and Forecast, 2019–2027, (US$ Million)
        • Dump Trucks
        • Excavators
        • Loaders
        • Dozers
        • Cranes
        • Others
    • Agriculture
      • Introduction
      • Market Size and Forecast, 2019–2027, (US$ Million)
        • Tractors
        • Harvesters
    • Mining
      • Introduction
      • Market Size and Forecast, 2019–2027, (US$ Million)
      • Surface Mining Machinery
      • Underground Mining Machinery
  5. Global Off-highway Vehicle (OHV) Telematics Market, By Technology, 2017-2027  (US$ Million)
    • Introduction
      • Market Share Analysis, 2017 and 2027 (%)
      • Segment Trends
    • Cellular
      • Introduction
      • Market Size and Forecast, 2019–2027, (US$ Million)
    • Satellite
      • Introduction
      • Market Size and Forecast, 2019–2027, (US$ Million)
  6. Global Off-highway Vehicle (OHV) Telematics Market, By Sales Channel, 2017-2027  (US$ Million)
    • Introduction
      • Market Share Analysis, 2017 and 2027 (%)
      • Segment Trends
    • OEM
      • Introduction
      • Market Size and Forecast, 2019–2027, (US$ Million)
    • Aftermarket
      • Introduction
      • Market Size and Forecast, 2019–2027, (US$ Million)
  7. Global Off-highway Vehicle (OHV) Telematics Market, By Region, 2017-2027  (US$ Million)
    • Introduction
      • Market Share Analysis, By Region, 2017 and 2027 (%)
    • North America
      • Regional Trends
      • Market Size and Forecast, By End-use Application, 2019–2027 (US$ Million)
      • Market Size and Forecast, By Technology, 2019–2027 (US$ Million)
      • Market Size and Forecast, By Sales Channel, 2019–2027 (US$ Million)
      • Market Share Analysis, By Country, 2019 and 2027 (%)
        • U.S.
        • Canada
    • Europe
      • Regional Trends
      • Market Size and Forecast, By End-use Application, 2019–2027 (US$ Million)
      • Market Size and Forecast, By Technology, 2019–2027 (US$ Million)
      • Market Size and Forecast, By Sales Channel, 2019–2027 (US$ Million)
      • Market Share Analysis, By Country, 2019 and 2027 (%)
        • U.K.
        • Germany
        • Italy
        • France
        • Russia
        • Rest of Europe
    • Asia Pacific
      • Regional Trends
      • Market Size and Forecast, By End-use Application, 2019–2027 (US$ Million)
      • Market Size and Forecast, By Technology, 2019–2027 (US$ Million)
      • Market Size and Forecast, By Sales Channel, 2019–2027 (US$ Million)
      • Market Share Analysis, By Country, 2019 and 2027 (%)
        • China
        • India
        • Japan
        • ASEAN
        • Australia
        • South Korea
        • Rest of Asia Pacific
    • Latin America
      • Regional Trends
      • Market Size and Forecast, By End-use Application, 2019–2027 (US$ Million)
      • Market Size and Forecast, By Technology, 2019–2027 (US$ Million)
      • Market Size and Forecast, By Sales Channel, 2019–2027 (US$ Million)
      • Market Share Analysis, By Country, 2019 and 2027 (%)
        • Brazil
        • Argentina
        • Mexico
        • Rest of Latin America
    • Middle East and Africa
      • Regional Trends
      • Market Size and Forecast, By End-use Application, 2019–2027 (US$ Million)
      • Market Size and Forecast, By Technology, 2019–2027 (US$ Million)
      • Market Size and Forecast, By Sales Channel, 2019–2027 (US$ Million)
      • Market Share Analysis, By Country, 2019 and 2027 (%)
        • Israel
        • GCC Countries
        • South Africa
        • Rest of the Middle East and Africa
  8. Competitive Landscape
    • Company Profiles
      • TomTom International BV
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Zonar Systems Inc
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Harman International Industries Inc
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Bridgestone Europe NV/SA
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Trackunit A/S
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • ORBCOMM Inc
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Omnitracs LLC
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Topcon Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Navman Wireless
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Wacker Neuson SE
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • MiX Telematics Limited
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
    • Analyst Views
  9. Section
    • References
    • Research Methodology
    • About us and Sales Contact

*Browse market data tables and figures on "Off-highway Vehicle (OHV) Telematics Market - Global forecast to 2027”.

Frequently Asked Questions

This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, and recent developments in both historic and present contexts.
• By End-Use Application • By Technology • By Sales Channel • By Region
The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
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