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Impact Analysis of Covid-19

The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.

Market Overview

There are different types of machinery involved in poultry keeping including climate control, drinking, feeding, incubator equipment, egg collection & handling, broiler harvesting, slaughtering, and hatchery equipment. Feeding equipment includes feed troughs with a hopper and a drive unit, which is set up at the base of the poultry farms or suspended trough. Drinking equipment and machinery consist of an integrated nipple drinking system to ensure a continuous supply of water. Climate control equipment entails equipment and machinery to maintain humidity and control the temperature of poultry farms.

The global poultry keeping machinery market is estimated to account for US$ 4,866.90 Mn in terms of value by the end of 2020

Market Dynamics- Drivers

  1. Robust growth of the economy is expected to drive growth of the global poultry keeping machinery market during the forecast period

According to the International Monetary Fund (IMF), World Economic Outlook January 2016 – the global economy grew by 3.1% Y-o-Y in 2015 and is expected to grow by 3.4% and 3.7% in 2016 and 2017 respectively. According to the same source, developed countries are expected to witness moderate growth, while emerging economies are expected to witness major growth opportunities during the forecast period. As a result of this, there are higher income levels, thereby supporting the consumption of poultry products. Therefore, these factors are expected to drive growth of the global poultry keeping machinery market during the forecast period.

  1. Increasing global population and rising per capita income is expected to propel the global poultry keeping machinery market growth over the forecast period

According to the United Nations Department of Economic and Social Affairs, in 2015, the global population was 7.3 billion, which is expected to reach 8.5 billion by 2030. This is expected to create significant demand for healthy dietary products, and poultry products being an affordable source of protein, a high upsurge in demand for poultry products is expected. This in turn demand improved infrastructure and facilities for the management of livestock. Furthermore, an increase in household income, changes in food consumption habits, and changing consumer preference towards value-added food, etc. Thus, these factors are expected to propel the global poultry keeping machinery market over the forecast period.

North America region dominated the global poultry keeping machinery market in 2020, accounting for 27.4% share in terms of volume, followed by Western Europe and Latin America, respectively

Figure 1: Global Poultry Keeping Machinery Market Share (%), in terms of Value, By Region, 2020

Poultry Keeping Machinery  | Coherent Market Insights

Market Dynamics- Restraint

  1. Strict regulatory norms are expected to restrain growth of the global poultry keeping machinery market during the forecast period

There are major regulatory norms that have been imposed by regulatory bodies and NGOs with respect to keeping and transportation of poultry livestock. Furthermore, there is increased public emphasis on animal welfare and business operations in order to ensure the quality of life of poultry birds and protect them from diseases such as Avian Influenza.  These regulations control management conditions, transport, housing, and slaughter practices. Thus, these factors are expected to restrain growth of the global poultry keeping machinery market during the forecast period.

  1. Higher cost and requirement of large land is expected to hinder the global poultry keeping machinery market growth over the forecast period

The higher costs incurred in installation, operation, maintenance, and service of poultry keeping machinery is an important factor restraining small poultry farm owners from making significant investments in technologically advanced products. As a result, small and mid-sized farm owners follow traditional poultry keeping practices. Hence, these factors are expected to hinder the global poultry keeping machinery market over the forecast period.

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Poultry Keeping Machinery Market Report Coverage

Report Coverage Details
Base Year: 2020 Market Size in 2019: US$ 4,866.90 Mn
Historical Data for: 2016 to 2019 Forecast Period: 2021 to 2028
Forecast Period 2021 to 2028 CAGR: 3.4% 2027 Value Projection: US$ 6,359.9 Mn
Geographies covered:
  • North America: U.S., Canada
  • Latin America: Brazil, Argentina, Mexico, Rest of Latin America
  • Europe: Germany, U.K., Spain, France, Italy, Russia, Rest of Europe
  • Asia Pacific: China, India, Japan, Australia, South Korea, ASEAN, Rest of Asia Pacific
  • Middle East: GCC Countries, Israel, Rest of Middle East
  • Africa: South Africa, North Africa, Central Africa
Segments covered:
  • By Product Type: Feeding, Drinking, Climate Control
    • Hatchery, Breeding and Management: Incubator Equipment, Hatchery Equipment, Egg Collection, Handling and Management Equipment
    • Broiler Harvesting and Slaughtering
    • Residue and Waste Management
    • Others (Vaccination, Flooring, Scales, nest, cages)
Companies covered:

Jansen Poultry Equipment, Petersime NV, Vencomatic Group, Big Dutchman International GmbH, Valco Companies, Inc., TEXHA PA LLC, Hartmann Lebensmitteltechnik Anlagenbau GmbH, and HAMEX-GROUP.

Growth Drivers:
  • Robust growth of the economy is expected to drive growth of the global poultry keeping machinery market during the forecast period
  • Increasing global population and rising per capita income is expected to propel the global poultry keeping machinery market growth over the forecast period
Restraints & Challenges:
  • Strict regulatory norms are expected to restrain growth of the global poultry keeping machinery market during the forecast period
  • Higher cost and requirement of large land is expected to hinder the global poultry keeping machinery market growth over the forecast period

Market Opportunities

  1. Introduction of novel technologies can present lucrative growth opportunities in the global poultry keeping machinery market

With the ongoing technological advancements in farm and agricultural equipment over the years, automation is anticipated to emerge as the future of poultry keeping machinery market. The increasing consumption of poultry meat has attracted massive investment in the poultry sector which in turn raises the demand for the development of cost-efficient and productive poultry keeping machinery. To capitalize on this opportunity, a high inclination of industry leaders towards the development of novel and cost-efficient technologies has been witnessed.

  1. High investments in poultry sector due to increased consumption can provide major business opportunities in the global poultry keeping machinery market

The demand for poultry products has increased in the recent past since it is an efficient source of protein at an affordable price. Therefore, the consumption of poultry meat is expected to increase in the near future. Poultry meat is expected to remain the more preferred form of animal protein in the near future due to its cost-effectiveness and rich protein content. Furthermore, it requires shorter preparation time as compared to other meats thus making poultry meat a favorite day-to-day dish among consumers.

Figure 2: Global Poultry Keeping Machinery Market Value (US$ Mn), 2017 - 2028

Poultry Keeping Machinery  | Coherent Market Insights

Global poultry keeping machinery market was valued at US$ 4,866.90 Mn in 2020 and is forecast to reach a value of US$ 6,359.9 Mn by 2028 at a CAGR of 3.4% between 2015 and 2025

Market Trends

  1. Partnerships and collaborations with institutions for product and technology development

Key equipment manufacturers are collaborating with educational and technology institutions, in order to develop innovative products as well as technology. For instance, in September 2016, Vencomatic Group collaborated with Wageningen University, Netherlands to perform a project aimed at developing a method for predicting eggshell damage in the egg handling process. Furthermore, in August 2016, Vencomatic Group participated in a meeting with researchers from various Universities in the U.S. and Europe, to discuss the upcoming challenges in North America Poultry Industry.

  1. Growing focus on providing turnkey solutions is another key trend

A large number of players in the global poultry keeping machinery market are more focused on providing turnkey solutions to poultry farm owners. Such companies supply poultry keeping types of machinery and also provide a complete range of services which includes installation of equipment, operations, maintenance, repair & supply of spare parts. For instance, TEXHA PA LLC is a manufacturer of poultry equipment, which also offers solutions for the automation of poultry life support systems and also provide technical support services.

Value Chain Analysis

Poultry Keeping Machinery  | Coherent Market Insights

Competitive Section

Key players operating in the global poultry keeping machinery market are Jansen Poultry Equipment, Petersime NV, Vencomatic Group, Big Dutchman International GmbH, Valco Companies, Inc., TEXHA PA LLC, Hartmann Lebensmitteltechnik Anlagenbau GmbH, and HAMEX-GROUP.

Global Poultry keeping machinery Market- Impact of Coronavirus (Covid-19) Pandemic

Owing to the disturbance in supply chain and demand scenario various industries such as construction & mining, government, transportation & logistics, utility, and others in world were hampered by COVID- 19 pandemic. Furthermore, uncertainty in buying behavior of consumer, limitations for non-essential services during the COVID-19, liquidity shortfall, and cash crunch are factors restraining the growth of market in period of COVID-19 pandemic.

Key Developments

Key players are focused on mergers and acquisitions, in order to enhance the market presence. For instance, in January 2020, Vencomatic Group, a developer of sustainable poultry systems, acquired Van Gent Laying nests from Renswoude.

There are different types of machinery involved in poultry keeping including climate control, drinking, feeding, incubator equipment, egg collection & handling, broiler harvesting, slaughtering, and hatchery equipment. Feeding equipment includes feed troughs with a hopper and a drive unit, which is set up at the base of the poultry farms or suspended trough. Drinking equipment and machinery consist of an integrated nipple drinking system to ensure a continuous supply of water. Climate control equipment entails equipment and machinery to maintain humidity and control the temperature of poultry farms.

Market Dynamics

The demand for poultry products has increased in the recent past since it is an efficient source of protein at an affordable price. Therefore, the consumption of poultry meat is expected to increase in the near future. Poultry meat is expected to remain the more preferred form of animal protein in the near future due to its cost-effectiveness and rich protein content. Furthermore, it requires shorter preparation time as compared to other meats thus making poultry meat a favorite day-to-day dish among consumers.

Owing to the disturbance in supply chain and demand scenario various industries such as construction & mining, government, transportation & logistics, utility, and others in world were hampered by COVID- 19 pandemic. Furthermore, uncertainty in buying behavior of consumer, limitations for non-essential services during the COVID-19, liquidity shortfall, and cash crunch are factors restraining the growth of market in the period of COVID-19 pandemic.

Market Taxonomy

This report segments the global Poultry Keeping Machinery market on the basis of product type and region. On the basis of product type, the global Poultry Keeping Machinery market is segmented into on Feeding, Drinking, Climate Control, Hatchery, Breeding and Management,  (Incubator Equipment, Hatchery Equipment, Egg Collection, Handling and Management Equipment), Broiler Harvesting and Slaughtering; Residue and Waste Management and others. On the basis of region, the global Poultry Keeping Machinery market is segmented into North America, Europe, Asia-Pacific, Latin America, Middle East and Africa.

Key features of the study:

  • This report provides an in-depth analysis of the global Poultry Keeping Machinery market and provides market size (US$ million) and compound annual growth rate (CAGR %) for the forecast period (2021-2028), considering 2020 as the base year.
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrix for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by leading players
  • It profiles leading players in the global Poultry Keeping Machinery market based on the following parameters – regulatory landscape, company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
  • Key companies covered in the global Poultry Keeping Machinery market are Jansen Poultry Equipment, Petersime NV, Vencomatic Group, Big Dutchman International GmbH, Valco Companies, Inc., TEXHA PA LLC, Hartmann Lebensmitteltechnik Anlagenbau GmbH, and HAMEX-GROUP.
  • The market players are focusing on strategic collaborations to innovate and launch new products to meet the increasing needs and requirements of consumers.
  • Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology upgradation, market expansion, and marketing tactics
  • The global Poultry Keeping Machinery market report caters to various stakeholders in this industry including investors, suppliers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the global Poultry Keeping Machinery market.

Detailed Segmentation:

  •  Global Poultry Keeping Machinery Market, By Product Type:
    • Feeding
    • Drinking
    • Climate Control
    • Hatchery, Breeding and Management
      • Incubator Equipment
      • Hatchery Equipment
      • Egg Collection, Handling and Management Equipment
    • Broiler Harvesting and Slaughtering
    • Residue and Waste Management
    • Others (Vaccination, Flooring, Scales, nest, cages)
  • Global Poultry Keeping Machinery Market, By Region:
    • North America
    • Europe
    • Asia Pacific
    • Latin America
    • Middle East and Africa
  • Company Profiles
    • Jansen Poultry Equipment*
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments
      • Future Plans
    • Petersime NV
    • Vencomatic Group
    • Big Dutchman International GmbH
    • Valco Companies, Inc.
    • TEXHA PA LLC
    • Hartmann Lebensmitteltechnik Anlagenbau GmbH
    • HAMEX-GROUP.

 *Browse all the market data tables and figures on “Global Poultry Keeping Machinery Market- Forecast to 2028”

Table of Contents

  1. Research Objectives and Assumptions
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet, By Product Type
      • Market Snippet, By Region
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
      • Restraints
      • Market Opportunities
    • Regulatory Scenario
    • Industry Trend
    • Merger and Acquisitions
    • New System Launch/Approval
  4. Global Poultry Keeping Machinery Market - Impact of Coronavirus (Covid-19) Pandemic
    • Short Term and Long Term Impact, By Region
      • North America
      • Latin America
      • Europe
      • Asia-Pacific
      • Latin America
      • MEA
  5. Global Poultry Keeping Machinery Market, By Product Type, 2017-2028 (US$ Million)
    • Introduction
      • Market Share Analysis, 2020 and 2028 (%)
      • Segment Trends
    • Feeding
      • Introduction
      • Market Size and Forecast, 2021–2028, (US$ Million)
    • Drinking
      • Introduction
      • Market Size and Forecast, 2021–2028, (US$ Million)
    • Climate Control
      • Introduction
      • Market Size and Forecast, 2021–2028, (US$ Million)
    • Hatchery, Breeding and Management
      • Introduction
      • Market Size and Forecast, 2021–2028, (US$ Million)
        • Incubator Equipment
        • Hatchery Equipment
        • Egg Collection, Handling and Management Equipment
    • Broiler Harvesting and Slaughtering
      • Introduction
      • Market Size and Forecast, 2021–2028, (US$ Million)
    • Residue and Waste Management
      • Introduction
      • Market Size and Forecast, 2021–2028, (US$ Million)
    • Others
      • Introduction
      • Market Size and Forecast, 2021–2028, (US$ Million)
  6. Global Poultry Keeping Machinery Market, By Region, 2017-2028  (US$ Million)
    • Introduction
      • Market Share Analysis, By Region, 2020 and 2028 (%)
    • North America
      • Regional Trends
      • Market Size and Forecast, By Product Type, 2021–2028 (US$ Million)
      • Market Share Analysis, By Country, 2020 and 2028 (%)
        • U.S.
        • Canada
    • Europe
      • Regional Trends
      • Market Size and Forecast, By Product Type, 2021–2028 (US$ Million)
      • Market Share Analysis, By Country, 2020 and 2028 (%)
        • U.K.
        • Germany
        • Italy
        • France
        • Russia
        • Rest of Europe
    • Asia Pacific
      • Regional Trends
      • Market Size and Forecast, By Product Type, 2021–2028 (US$ Million)
      • Market Share Analysis, By Country, 2020 and 2028 (%)
        • China
        • India
        • Japan
        • ASEAN
        • Australia
        • South Korea
        • Rest of Asia Pacific
    • Latin America
      • Regional Trends
      • Market Size and Forecast, By Product Type, 2021–2028 (US$ Million)
      • Market Share Analysis, By Country, 2020 and 2028 (%)
        • Brazil
        • Argentina
        • Mexico
        • Rest of Latin America
    • Middle East and Africa
      • Regional Trends
      • Market Size and Forecast, By Product Type, 2021–2028 (US$ Million)
      • Market Share Analysis, By Country, 2020 and 2028 (%)
        • GCC Countries
        • South Africa
  7. Competitive Landscape
    • Company Profiles
      • Jansen Poultry Equipment
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Petersime NV
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Vencomatic Group
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Big Dutchman International GmbH
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Valco Companies, Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • TEXHA PA LLC
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
      • Hartmann Lebensmitteltechnik Anlagenbau GmbH
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Key Strategies
        • Recent Developments/Updates
  8. Section
    • References
    • Research Methodology
    • About Us and Sales Contact

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Frequently Asked Questions

The market size was valued at US$ 4,866.90 million in 2020 and is estimated to exhibit a CAGR of 3.4% between 2021 and 2028
Broiler Harvesting and Slaughtering, segment held the major market share in 2020.
Major factor driving the growth of the market during the forecast period are Robust growth of the economy is expected to drive growth of the global poultry keeping machinery market during the forecast period and increasing global population and rising per capita income is expected to propel the global poultry keeping machinery market growth over the forecast period.
Major factor hampering the growth of the market during the forecast period is strict regulatory norms are expected to restrain growth of the market during the forecast period.
North America poultry keeping machinery market is expected to generate the highest revenue during the forecast period.
Some of the key players operating in the market are Jansen Poultry Equipment, Petersime NV, Vencomatic Group, Big Dutchman International GmbH, Valco Companies, Inc., TEXHA PA LLC, Hartmann Lebensmitteltechnik Anlagenbau GmbH, and HAMEX-GROUP.
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