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Impact Analysis of Covid-19

The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.

Wireless speakers are majorly being adopted from past few years, allowing users to stream audio from a various devices to speakers using a wireless connection. Recently, along with developments in Bluetooth specification and the standardization of A2DP (Advanced Audio Distribution Profile), there has been a significant rise in popularity of Bluetooth speakers.

Rising implementation of wireless audio devices in commercial sector such as events, shows, call centers, and others are the key driving factors of the global wireless audio device market. For instance, according to Coherent Market Insights analysis, several countries are showing significant growth rate in number of events organized, the average growth rate was around 40%. In addition, the marketing budgets of organizations in several European countries such as Germany, the U.K., are rising at a CAGR between 4% and 13%, which is expected to boost the adoption of wireless audio devices.

Global Wireless Audio Devices Market - Impact of Coronavirus (Covid-19) Pandemic

COVID-19 pandemic had a significant impact on the global wireless audio devices market. Several countries across the globe such as India, Italy, the U.K., and others imposed nationwide lockdown in 2020. European countries such as Germany, Spain, and the U.K. also faced the second wave of the COVID-19.

COVID-19 pandemic has impacted the revenue of wireless audio device manufacturers in the first half of 2020. However, the demand of wireless audio devices is getting increased from second half of 2020, owing to reopening of economic activity, across the countries. Moreover, in second half of year 2020, the annual shipments of several consumer electronics including audio devices, got increased.   

North America is expected to hold dominant position in the global wireless audio devices market during the forecast period.

Statistics:

North America held dominant position in the global wireless audio devices market in 2020, accounting for 41.32% share in terms of value, followed by Europe, and Asia Pacific

Figure 1: Global Wireless Audio Devices Market Share (%), By Region, 2020

Wireless Audio Devices  | Coherent Market Insights

North America region held the highest market share in year 2020, and is expected to retain its dominance over the forecast period. The growth of wireless audio devices in North American region is boosted due to high adoption of electronic devices, and higher disposable income of consumers in the region. For instance, according to Organization for Economic Co-operation and Development (OECD), in year 2019, the U.S. is one of the leading per capita income countries across the globe, which is further expected to boost the adoption of wireless devices in the region.

Major companies operating in the global wireless audio devices market include: Apple Inc., Bose Corporation, Cisco Systems, Inc., Jabra, HARMAN International, Logitech, Sennheiser electronic GmbH & Co. KG, Shure Incorporated, Sonos, Sony Corporation, Sound United, VIZIO, Inc., VOXX International Corp, and Zound Industries International AB.

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Wireless Audio Devices Market Report Coverage

Report Coverage Details
Base Year: 2020 Market Size in 2021: US$ 67.60 Bn
Historical Data for: 2017 to 2020 Forecast Period: 2021 to 2028
Forecast Period 2021 to 2028 CAGR: 16.70% 2028 Value Projection: US$ 199.27 Bn
Geographies covered:
  • North America: U.S. and Canada
  • Latin America: Brazil, Argentina, Mexico, and Rest of Latin America
  • Europe: Germany, U.K., Spain, France, Italy, Russia, and Rest of Europe
  • Asia Pacific: China, India, Japan, Australia, South Korea, ASEAN, and Rest of Asia Pacific
  • Middle East and Africa: GCC Countries, South Africa, and Rest of Middle East and Africa
Segments covered:
  • By Technology: Bluetooth, Wi-Fi, Airplay, Others (Sonos and SKAA)
  • By Product: Wireless Speaker Systems, Headphones, Sound Bars, Microphones, Others
  • By Application: Automotive, Home Application, Commercial Application 
Companies covered:

Major companies operating in the global wireless audio devices market include: Apple Inc., Bose Corporation, Cisco Systems, Inc., Jabra, HARMAN International, Logitech, Sennheiser electronic GmbH & Co. KG, Shure Incorporated, Sonos, Sony Corporation, Sound United, VIZIO, Inc., VOXX International Corp, and Zound Industries International AB

Growth Drivers:
  • Rising disposable income of consumers
Restraints & Challenges:
  • Health issues associated with wireless audio devices

Among technology segment, the Bluetooth sub-segment is expected to dominate the market during the forecast period owing to the possibility of rich connectivity and interoperability with high-level security.

Bluetooth technology is getting used in wide range of applications from wireless audio devices to home automation devices to smart audio. Bluetooth technology is able to transfer superior sound quality to other devices. Moreover, Bluetooth technology is used in wireless audio speakers, headsets, and sound bars.

In addition, rising adoption of Bluetooth technology for headsets is expected to drive the growth of Bluetooth technology market over the forecast period. For instance, according to Coherent Market Insights analysis, the adoption of wireless Bluetooth headsets is expected to grow with a CAGR of around 11% over the forecast period (2021 – 2028).

Figure 2: Global Wireless Audio Devices Market Value (US$ Bn), 2017 - 2028

Wireless Audio Devices  | Coherent Market Insights

The global wireless audio devices market was valued at US$ 56.31 Bn in 2020 and is expected to reach US$ 199.27 Bn by 2028 at a CAGR of 16.70% between 2021 and 2028.

Wireless audio device uses platforms such as Bluetooth, Wi-Fi, infrared and radio frequency, and airplay for the music streaming from audio enabled device. Bluetooth connectivity system drives the adoption of wireless headphones as well as wireless speakers, and it allows to wirelessly connect the stereo system, or sound bar to a smartphone.

Market Dynamics

Increase in demand of the infotainment devices such as mobile phones, laptops, computers, sound bars, and advantages associated with wireless audio devices such as portability, remote accessibility, and compatibility with most of the infotainment devices, are boosting the demand of wireless audio devices, globally. In addition, increasing technological propagation of wireless audio products for a range of applications such as consumer, commercial, and automotive, are few factors that are boosting the adoption of wireless audio devices. 

For instance, according to Coherent Market Insights analysis in year 2016, the total number of shipments for laptops globally was around 155 million, which got increased up to 220 million in year 2020, and it is expected that by the year 2025 globally the total number of laptops shipments will be increased up to 270 million, which is expected to increase adoption wireless audio devices over the forecast period.

Wireless audio devices need to comply with various emission regulations set by the various regulatory bodies across the globe, furthermore, several negative impacts on children such as hearing loss or headache, owing to usage of wireless audio device for a longer period of time, is expected to hamper the growth of wireless audio devices over the forecast period.

Market Taxonomy

This report segments the global wireless audio devices market on the basis of technology, application, product, and region. On the basis of technology, the global wireless audio devices market is segmented into Bluetooth, Wi-Fi, airplay, and others (Sonos and SKAA). On the basis of product, the global wireless audio devices market is segmented into wireless speaker systems, headphones, sound bars, microphones, and others. On the basis of application, the global wireless audio devices market is segmented into automotive, home application, and commercial application. On the basis of region, global wireless audio devices market is segmented into North America, Latin America, Europe, Asia Pacific, and Middle East & Africa.

Key features of the study:

  • This report provides an in-depth analysis of the global wireless audio devices market and provides market size (US$ Billion) and compound annual growth rate (CAGR %) for the forecast period (2021-2028), considering 2020 as the base year.
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrix for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by leading players
  • It profiles leading players in the global wireless audio devices market based on the following parameters – regulatory landscape, company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
  • Major companies operating in the global wireless audio devices market include: Apple Inc., Bose Corporation, Cisco Systems, Inc., Jabra, HARMAN International, Logitech, Sennheiser electronic GmbH & Co. KG, Shure Incorporated, Sonos, Sony Corporation, Sound United, VIZIO, Inc., VOXX International Corp, and Zound Industries International AB.
  • These key market players are focusing on collaboration strategy with other market leaders to innovate and launch new products to meet the increasing needs and requirements of consumers
  • Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology up gradation, market expansion, and marketing tactics
  • The global wireless audio devices market analysis report caters to various stakeholders in this industry including investors, suppliers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the global wireless audio devices market analysis

Detailed Segmentation:

  • Global Wireless Audio Devices Market, By Technology:
    • Bluetooth
    • Wi-Fi
    • Airplay
    • Others (Sonos and SKAA)
  • Global Wireless Audio Devices Market, By Product:
    • Wireless Speaker Systems
    • Headphones
    • Sound Bars
    • Microphones
    • Others
  • Global Wireless Audio Devices Market, By Application:
    • Automotive
    • Home Application
    • Commercial Application
  • Global Wireless Audio Devices Market, By Region:
    • North America
    • Latin America
    • Europe
    • Asia Pacific
    • Middle East and Africa
  • Company Profiles
    • Apple Inc.**
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Key highlights
    • Bose Corporation
    • Cisco Systems, Inc.
    • Jabra
    • HARMAN International
    • Logitech
    • Sennheiser electronic GmbH & Co. KG
    • Shure Incorporated
    • Sonos
    • Sony Corporation
    • Sound United
    • VIZIO, Inc.
    • VOXX International Corp
    • Zound Industries International AB

**All the pointers will also be provided for the rest of the companies.

Browse all the market data tables and figures on ‘Global Wireless Audio Devices Market - Forecast to 2028’

Table of Contents

  1. Research Objectives and Assumptions
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet, By Technology
      • Market Snippet, By Product
      • Market Snippet, By Application
      • Market Snippet, By Region
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
      • Restraints
      • Market Opportunities
    • Regulatory Scenario
    • Solutions Trend
    • Merger and Acquisitions
    • New system Launch/Approvals
  4. Global Wireless Audio Devices Market - Impact of Coronavirus (Covid-19) Pandemic
    • Short Term
    • Long term
  5. Global Wireless Audio Devices Market, By Technology, 2017-2027 (US$ Billion)
    • Introduction
      • Market Share Analysis, Y-o-Y Growth Analysis, 2017 and 2028 (%)
      • Segment trends
    • Bluetooth
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
    • Wi-Fi
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
    • Airplay
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
    • Others (Sonos and SKAA)
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
  6. Global Wireless Audio Devices Market, By Product, 2017-2027 (US$ Billion)
    • Introduction
      • Market Share Analysis, Y-o-Y Growth Analysis, 2017 and 2028 (%)
      • Segment trends
    • Wireless Speaker Systems
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
    • Headphones
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
    • Sound Bars
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
    • Microphones
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
    • Others
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
  7. Global Wireless Audio Devices Market, By Application, 2017-2027 (US$ Billion)
    • Introduction
      • Market Share Analysis, Y-o-Y Growth Analysis, 2017 and 2028 (%)
      • Segment trends
    • Automotive
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
    • Home Application
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
    • Commercial Application
      • Introduction
      • Market Size and Forecast, Y-o-Y Growth Analysis, 2021–2028, (US$ Billion)
  8. Global Wireless Audio Devices Market, By Region, 2017-2027  (US$ Billion)
    • Introduction
      • Market Share Analysis, Y-o-Y Growth Analysis, 2017 and 2028 (%)
    • North America
      • Regional Trends
      • Market Size and Forecast, By Technology, 2021–2028 (US$ Billion)
      • Market Size and Forecast, By Product, 2021–2028 (US$ Billion)
      • Market Size and Forecast, By Application, 2021–2028 (US$ Billion)
      • Market Share Analysis, By Country, 2019 and 2028 (%)
        • U.S.
        • Canada
    • Europe
      • Regional Trends
      • Market Size and Forecast, By Technology, 2021–2028 (US$ Billion)
      • Market Size and Forecast, By Product, 2021–2028 (US$ Billion)
      • Market Size and Forecast, By Application, 2021–2028 (US$ Billion)
      • Market Share Analysis, By Country, 2019 and 2028 (%)
        • U.K.
        • Germany
        • Italy
        • France
        • Spain
        • Russia
        • Rest of Europe
    • Asia Pacific
      • Regional Trends
      • Market Size and Forecast, By Technology, 2021–2028 (US$ Billion)
      • Market Size and Forecast, By Product, 2021–2028 (US$ Billion)
      • Market Size and Forecast, By Application, 2021–2028 (US$ Billion)
      • Market Share Analysis, By Country, 2019 and 2028 (%)
        • China
        • India
        • Japan
        • ASEAN
        • Australia
        • South Korea
        • Rest of Asia Pacific
    • Latin America
      • Regional Trends
      • Market Size and Forecast, By Technology, 2021–2028 (US$ Billion)
      • Market Size and Forecast, By Product, 2021–2028 (US$ Billion)
      • Market Size and Forecast, By Application, 2021–2028 (US$ Billion)
      • Market Share Analysis, By Country, 2019 and 2028 (%)
        • Brazil
        • Argentina
        • Mexico
        • Rest of Latin America
    • Middle East and Africa
      • Regional Trends
      • Market Size and Forecast, By Technology, 2021–2028 (US$ Billion)
      • Market Size and Forecast, By Product, 2021–2028 (US$ Billion)
      • Market Size and Forecast, By Application, 2021–2028 (US$ Billion)
      • Market Share Analysis, By Region/Country, 2019 and 2028 (%)
        • GCC Countries
        • South Africa
        • Rest of the Middle East and Africa
  9. Competitive Landscape
    • Company Profiles
      • Apple Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • Bose Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • Cisco Systems, Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • Jabra
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • HARMAN International
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • Logitech
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • Sennheiser electronic GmbH & Co. KG
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • Shure Incorporated
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • Sonos
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • Sony Corporation
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • Sound United
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • VIZIO, Inc.
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • VOXX International Corp
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
      • Zound Industries International AB
        • Company Overview
        • Product Portfolio
        • Financial Performance
        • Recent Developments/Updates
  10. Section
    • References
    • Research Methodology
    • About us and Sales Contact

*Browse market data tables and figures on ‘Global Wireless Audio Devices Market -forecast to 2028’

FAQgrowicon

Frequently Asked Questions

The global wireless audio devices market is expected to reach US$ 78.89 billion by 2022.
The market is expected to witness a CAGR of 16.70% during the forecast period (2021-2028).
Increasing consumer’s disposable income is expected to drive growth of the market during the forecast period.
The Bluetooth segment held the largest market share among technology segment, contributing around 50% in terms of value in 2020.
North America held the largest share in the market in 2020, accounting for 41.32% share in terms of value.
Major companies operating in the market include: Apple Inc., Bose Corporation, Cisco Systems, Inc., Jabra, HARMAN International, Logitech, Sennheiser electronic GmbH & Co. KG, Shure Incorporated, Sonos, Sony Corporation, Sound United, VIZIO, Inc., VOXX International Corp, and Zound Industries International AB.
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