Brach's®, America's favorite brand of conversation hearts, announced to introduce a new version called Sweet Bright Conversation Hearts this Valentine's Day. These hearts have a crunchy texture and come in tasty, citrus flavors. They also feature messages on both sides, with fun as well as modern sayings like "SWEETIE" and "CUTIE."
Over 80% of people who celebrate Valentine's Day use conversation hearts, and more than half want messages on both sides. These new hearts give you the best of both: yummy flavors and double-sided messages that make sharing love even sweeter.
What's new with Brach's Sweet Bright Conversation Hearts?
- Dual-Sided Messages: Each heart consists of two sayings, like "SWEETIE" on one side and "CUTIE" on the other.
- Tasty Flavors: Enjoy six unique flavors, include Blue Raspberry, Fruit Punch, Lemon-Lime, Orange, Cherry, as well as Pineapple.
- Perfect for Gifting: These hearts come in boxes of 1, 4, or 8, so you can share them with friends, utilize them for baking, or just enjoy them right away.
- New Ways to Say "I Love You": The hearts now feature the American Sign Language (ASL) symbol for "I love you" and fun emojis like a winking face.
As the top maker of conversation hearts in the U.S., Brach's makes about 3 million pounds of these treats each year. The company continues to bring new ideas to keep the tradition of sending sweet messages alive.
Along with the new Sweet Bright Conversation Hearts, you can also find Brach's classic hearts, Large Conversation Hearts, Wisecracks! Conversation Hearts, and Conversation Hearts Go Global, plus other seasonal treats like Strawberry Cupcake Glitter Lollipops.
You can buy these treats online or find them at stores near you using Brach's product locator.
Executive Statement
According to Kelly Peyser, Director of Brach's and Seasonal Marketing at Ferrara Candy Company, there is no better way to celebrate the Valentine's Day season than with new Brach's Sweet Bright Conversation Hearts. With all the charm of the original but now with modern, dual-sided sayings, like 'YAAAS' and 'QUEEN', Sweet Bright Conversation Hearts are here to make every Valentine's Day message pop. Because nothing says 'I <3 U' like a heart that tastes as sweet as its message.