Polyvinyl Butyral (PVB) Films & Sheets Market - Size, Share, Outlook, and Opportunity Analysis, 2019 – 2027

  • To Be Published : Jul 2019 |
  • Format : CMI Insight PPT Format CMI Insight PDF Format

Polyvinyl butyral (PVB) films & sheets are made from specialty resin PVB, which are used as raw materials for glass sheets. PCB is formed by condensation reaction of polyvinyl alcohol with butyraldehyde. Some of the properties exhibited by PVB sheets and films include impact resistance, high tensile strength, and elasticity, which makes it suitable for manufacturing safety glass. It finds applications in architecture, automotive, solar modules, and colors. These sheets and films are available in various colors for applications in architecture for the production of laminated glass. Some of the common trade-names for PVB films include Trosifol, S-Lec, WINLITE, Butacite, GlasNovations, and Saflex.

Market Dynamics

The global polyvinyl butyral films & sheets market is expected to exhibit impressive CAGR during the forecast period (2019-2027). Increasing application of polyvinyl butyral films & sheets in various end-use industries is expected to drive growth of the global polyvinyl butyral films & sheets market over the forecast period. One of the major applications of these are in window covering, as it efficiently saves energy and helps in reducing noise in the house. Moreover, increasing production of automobiles is expected to result in rising demand for polyvinyl butyral sheets and films globally.

However, factors such as high cost of storage, less shelf life of PVB films and sheets, and stringent government regulations about use of polyvinyl are expected to hinder growth of the global polyvinyl butyral films and sheets market over the forecast period.

Market Outlook

On the basis of region, the global polyvinyl butyral films and sheets market is segmented in to North America, Latin America, Europe, Asia Pacific, Middle East, and Africa. Asia Pacific is expected to hold dominant position in the global polyvinyl butyral films and sheets market over the forecast period, owing to growth of automotive and construction industries in emerging economies such as China and India. In 2014, 35% volume share of the global PVB films and sheets market was contributed by Asia Pacific. In addition, demand for PVB sheets and films is expected to increase due to growth ground transportation industry in the region. In North America and Europe, the market is expected to witness accountable growth due to recovery from economic slowdown.

Key Players

Some of the key players operating in the global polyvinyl butyral (PVB) films and sheets market include Kuraray Co., Ltd, Zhejiang Bisheng Plastics Co. Ltd., Chang Chung Petrochemicals Co. Ltd, E. I. du Pont de Nemours and Company, Eastman Chemical Company, Sekisui Chemical Co., Ltd., Perry Chemical Corporation, and Sonepa Plastics.

Research Methodology

Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:

  • Primary Research (Trade Surveys and Experts Interviews)
  • Desk Research
  • Proprietor Data Analytics Model

In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.


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Coherent Market Insights desk research is based on a principle set of research techniques:

  • National level desk research: It Includes research analysis of regional players, regional regulatory bodies, regional trade associations, and regional organization.
  • Multinational level desk research: The research team keeps a track of multinational players, global regulatory bodies, global trade associations, and global organization.

Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:

  • Governmental bodies, National and international social welfare institutions, and organizations creating economic policies among others.
  • Trade association, National and international media and trade press.
  • Company Annual reports, SEC filings, Corporate Presentations, press release, news, and specification sheet of manufacturers, system integrators, brick and mortar - distributors and retailers, and third party online commerce players.
  • Scientific journals, and other technical magazines and whitepapers.
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Preliminary Data Mining

The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.

Data Standardization:

Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.

Coherent Statistical model

We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:

  • Micro-economic indicators
  • Macro-economic indicators
  • Environmental indicators
  • Socio-political indicators
  • Technology indicators

Data Processing

Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.

Data Validation

This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:

  • It provides first-hand information on the market dynamics, outlook, and growth parameters.
  • Industry experts validates the estimates which helps the company to cement the on-going research study.
  • Primary research includes online surveys, face-to face interviews, and telephonic interviews.

The primary research is conducted with the ecosystem players including, but not limited to:

  • Raw Material Suppliers
  • Manufacturers
  • System Integrators
  • Distributors
  • End-users

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