The global bulk SMS marketing services market is expected to grow with a CAGR of 7.2% over the forecast period, according to Global Bulk SMS Marketing Services Market Report, by Component (Software and Services), by Deployment Type (On-premise and SaaS), by Enterprise Size (SMEs and Large Enterprises), by Terminal Type (Mobile-based and Desktop-based), by Type of SMS (Transactional SMS, Promotional SMS, Alert SMS, and Personalize SMS), by End User (Advertising & Event Management BFSI, Cab Aggregator, Media & Entertainment, Retail, Hotel & Resorts, and Others), and by Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa), published by Coherent Market Insights.
Bulk SMS services are convenient means of communication for organizations with customers using mobile devices or computer connected devices, as bulk SMS is the latest convenient way to promote a business. In bulk SMS marketing, content of the message varies for every customer, which increases customer engagement with the company that is offering a particular product or service.
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