The Collagen Supplements Market is estimated to be valued at USD 2.34 Billion in 2024, exhibiting a CAGR of 5.5% over the forecast period (2024-2031). Factors such as increasing health consciousness and growing application of collagen supplements in food & beverages is expected to propel the demand. Furthermore, rising geriatric population and surge in the adoption of anti-aging products are anticipated to offer lucrative opportunities in the coming years.
Growing health awareness across the globe regarding skincare and joint health has significantly propelled the demand for collagen supplements in recent years. Collagen acts as building blocks of skin, joints, and muscles, thereby the consumption of collagen supplements helps to maintain youthful skin, reduce joint pain, and support muscle growth. Additionally, the expanding application of collagen peptides in food & beverages such as bakery & confectionary, dairy products, non-alcoholic beverages, and others is another major factor driving the collagen supplements market. Collagen aids in texturizing processed food products and offers attributes such as thickening, gelling, and stabilizing food products without changing the taste and nutrition composition. This growing demand from the food & beverage industry is estimated to fuel the market growth during the forecast period.
Increasing Awareness about Skin and Joint Health is Driving the Collagen Supplements Market
The popularity of anti-aging products and supplements has been steadily rising in the past few years. As people are becoming more conscious about looking and feeling younger, they are exploring various options to maintain healthy skin and joints. Collagen supplements offer several benefits like reducing wrinkles, improving skin elasticity and hydration, strengthening nails and hair, and supporting joint mobility. Various celebrity endorsements and social media influencers highlighting the benefits of collagen intake have increased awareness among consumers. Several bloggers and vloggers creating content around anti-aging and wellness are driving traffic towards collagen supplements. The growing health and wellness trends and focus on preventive healthcare are fueling the demand in the market.
Growing Popularity of Nutraceuticals is Fueling the Adoption of Collagen Supplements
With rising health issues like arthritis, osteoporosis, diabetes, etc., people are showing more interest in maintaining overall well-being with the help of nutraceuticals and dietary supplements. Collagen supplements are now categorized as functional foods that provide specific health benefits beyond basic nutrition. The positive perception of supplements supporting various body functions like bone, skin, and joint health is encouraging people to incorporate collagen products in their routine. The trend of clean labels and organic ingredients is further attracting consumers. Manufacturers emphasizing on quality certifications and third-party validation are building consumer trust in these supplements.
High Research and Production Costs act as a Roadblock
Collagen is extracted from animal sources like bovine, marine which involves high costs. The production of hydrolyzed collagen involves multiple processing steps like defatting, solubilizing, sterilizing, etc. which increases overall costs. Moreover, R&D investment is required to develop innovative formulas, delivery mechanisms and applications. This significantly drives up the product price making it unaffordable for some customer segments. The prices also vary widely across private label brands and corporate giants. This price disparity brings uncertainty in customer minds regarding value and quality. High entry barriers due to capital requirements restrict new players and limit competition in the market.
Limited Clinical Research acts as a Brake on Wider Adoption
Despite various claimed benefits, scientific evidence supporting long term effectiveness of collagen supplements is still inadequate. More rigorous human studies are required to prove cause-effect relationships. Existing research majorly focuses on short term outcomes and does not provide conclusive findings on chronic health issues like joint pains. Lack of standardized quality parameters and testing methods also raise concerns about consistency and safety. Some customer segments demand validated health claims before regular usage. Absence of robust clinical data weakens product proposition and trust among such customer groups. It restricts wider recommendation and adoption by medical professionals.
Growing Geriatric Population Offers Huge Growth Opportunities
As life expectancy increases globally, the percentage of aged population is rising significantly. Old age inevitably brings health concerns like arthritis, brittle bones, joint stiffness, etc. The need for supplements supporting mobility and joint function is growing rapidly. With generation baby boomers actively looking for anti-aging options, collagen supplements perfectly fit their requirements. Their increased healthcare spending also makes this group an attractive target segment. If substantiated with proper clinical research, the growing geriatric population offers huge sales potential for collagen supplements over the coming decade.
Increasing Popularity of Sports and Gym Culture Spurs Opportunities
The popularity of fitness regimen, yoga, sports, etc. has grown tremendously in the last few years. Youngsters and gym enthusiasts frequently suffer from joint strains, muscle pulling, etc. due to rigorous activities. Collagen supplements are promoted as an effective way to support quicker muscle recovery, reduce aches as well as build ligament and tendon strength over time. Sports personalities endorsing these products further boosts credibility. Besides, increasing lifestyle diseases have spurred preventive health-seeking behavior among young consumers as well. If marketed appropriately towards the fitness segment, collagen supplements can penetrate this highly addressable customer group as well.
Link - https://www.coherentmarketinsights.com/market-insight/collagen-supplements-market-5131
Key Developments
- In 2023, Designs for Health, a leading provider of professional-grade nutritional supplements, launched two new collagen formulas to support healthy skin, hair, nails, and joints
- In 2023, Revive Collagen, a leading collagen supplement brand, announced its international expansion with the launch at Saks Fifth Avenue, a renowned luxury department store
- In May 2021, Nestlé Health Science China, a subsidiary of the global food and beverage company, Nestlé, opened a flagship store on Tmall, China's largest e-commerce platform, for its Vital Proteins brand
- In June 2020, Nestlé Health Science, a wholly-owned subsidiary of Nestlé, announced its acquisition of a majority stake in Vital Proteins, a leading collagen brand and lifestyle and wellness platform
Key Players
Fermentis Life Sciences, Optimum Nutrition, Inc, BioTechUSA, TCI CO., LTD, Further Food, Vital Proteins LLC, Shiseido Co. Ltd, The Clorox Company, Codeage LLC, Everest NeoCell LLC, The Clorox Company, The Bountiful Company, Glanbia Plc, Hunter & Gather Foods Ltd., Vitaquest International LLC., SMP Nutra, Nutrabytes, Absolute Collagen, A M Nutratech Private Limited, and Eucare Pharmaceuticals Private Limited.
