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Market Size and Trends

The global tourist visa service market is estimated to be valued at US$ 3,041.3 Mn in 2024 and is expected to reach US$ 8,133.9 Mn by 2031, exhibiting a compound annual growth rate (CAGR) of 15.1% from 2024 to 2031.

Tourist Visa Service Market Key Factors

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The Tourist Visa Service Market is poised for robust growth over the forecast period, driven by the easing of post-COVID-19 travel restrictions worldwide and the surge in pent-up demand for travel. Additionally, the increasing number of bilateral visa waivers and visa agreements between countries is facilitating hassle-free travel, further fueling the expansion of the overall tourist visa market size during the forecast period.

Increasing globalization and exposure to different cultures

As globalization increases worldwide, people are becoming more connected and exposed to different cultures from around the world. Advancements in technology like cheap international flights, internet access from mobile devices, and social media have shrunk the world and increased people's wanderlust. Many people now want to experience different countries, meet new people, learn new languages and immerse themselves in foreign cultures. The exposure to diverse lifestyles and ways of living through media and connectedness with others globally have made travelling and understanding 'the other' more desirable. Furthermore, the steady rise of middle-class populations in emerging countries is adding to the pool of global travelers who can afford to visit multiple destinations for leisure and business purposes. The growing enthusiasm to see the world beyond one's own country and broaden cultural perspectives is contributing to the rising demand for tourist visas that allow people to fulfil their travel aspirations.

Market Concentration and Competitive Landscape

Tourist Visa Service Market Concentration By Players

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Changing demographics and evolving travel patterns

The evolving demographic landscape is significantly impacting global travel trends and fueling growth in the Tourist Visa Service Market. In developed economies, the rising population of retirees and elderly with more flexible schedules are traveling more frequently, utilizing their retirement savings to fulfill bucket list experiences by exploring new international destinations.

Concurrently, the millennial generation, now in their prime working years, is spending considerably more on travel and experiences compared to previous generations of the same age due to their lifestyle priorities. Millennials are allocating larger portions of their budgets towards visiting diverse global locations, trying new cuisines, and immersing themselves in different cultural activities.

Even families with young children are increasingly opting for international vacations to expose their kids to cultural diversity. These shifting travel patterns across demographic segments, characterized by more frequent leisure and multi-city business travel, are positively influencing the worldwide demand for tourist visa services.

Key Takeaways from Analyst:

The global tourist visa service market is experiencing steady growth driven by rising international tourism and demand for seamless travel. Growing ambitions of travel among millennial population along with increasing travel affordability is fueling the need for efficient visa services across key markets. However, political uncertainties and stringent visa norms followed by certain countries continues to restrain the growth potential of the market.

North America is dominating the market overall considering the large consumer base and established visa infrastructure. Meanwhile, countries across Europe and Middle East are making conscious efforts to digitalize and streamline their visa application process in order to attract more foreign visitors.

The Asia Pacific region is the fastest growing market for tourist visa service. Emerging economies like China and India are major contributors to the rising tourism revenues in the region. Moreover, initiatives like tourism promotion campaigns by various Asia Pacific governments are further boosting the growth.

Tourism boards and allied associations collaborating with visa service providers present significant opportunities. Adoption of new technologies like AI, Blockchain, and biometrics also allows players to enhance visibility and operational efficiency. Hybrid service models that merge physical and online channels could help players gain an edge. Strategic partnerships with affiliated industries will be critical for players to consolidate their market position.

Market Challenges: Political instability in major tourist destinations

Political instability in major tourist destinations around the world has negatively impacted the growth of the global tourist visa service market in recent years. Countries that heavily relied on the tourism industry have witnessed a decline in the number of foreign tourist arrivals during times of domestic political turmoil, conflict, and unrest. When there is a threat to personal safety and security, travelers become apprehensive and reconsider or defer their travel plans.

Market Opportunities: Emergence of new tourist destinations

The emergence of new tourist destinations around the world provides huge opportunities for the global tourist visa service market to tap into. As travelers explore lesser-known regions, there will be a rising demand for visas that enables visits to these places. Some of the newer areas that are gaining popularity include the mountainous regions in Central Asia such as Kyrgyzstan and Georgia. The pristine natural beauty and cultural riches of these areas are drawing more adventurous travelers every year.

Obtaining the necessary visa documentation can be one of the biggest roadblocks for exploring such new tourist hotspots. This is where companies offering tourist visa services can facilitate visits by handling all aspects of the application process. They will need to work closely with the immigration authorities of these nations to streamline requirements.

Tourist Visa Service Market By Type

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Insights By Type: Short-term visa contributes the highest share of the market owing to growing tourism and business travel

The short-term visa segment dominates the global tourist visa service market. This segment is expected to account for 61.3% of the market share in 2024, due to increasing tourism and short business trips across the world. Short-term visas are highly popular among leisure travelers who want to explore different destinations for periods of less than six months. The tourism industry has seen tremendous growth over the past decade as rising incomes and better connectivity have made international travel more accessible. Many countries have also eased visa requirements for tourist visits from emerging economies like China, India, and Brazil, fueling the demand for short-stay permits.

Short-term visas are also the preferred choice for frequent business travelers who visit client sites or attend conferences worldwide. With the globalization of business activities, cross-border dealings have multiplied, resulting in greater needs for operational and sales visits. Since these work trips are temporary in nature spanning only a few weeks, short-term visas match the requirements well. Several nations have introduced multiple-entry visas to cater to regular corporate travelers, boosting the segment's popularity.

The hospitality industry and travel agencies/operators widely promote short-haul vacation packages targeting leisure tourists. As independent travel becomes more common, do-it-yourself travel planning involving internet research has risen tremendously. Various online platforms provide easy visa application services for short stays, enhancing segment growth. The travel and tourism sector is expected to thrive post-pandemic, cementing short-term visas' strong position in the market.

Insights By Applications: Individual contributes the highest share of the market owing to rising middle class affordability and solo travel trend

Within the global tourist visa service market based on applications, the individual segment is expected to hold 46.1% of the market share in 2024. This is mainly due to expanding middle-class affordability in emerging nations as well as the rising trend of solo travel worldwide. A rapidly growing middle and affluent population in countries like China, India, and Indonesia now have increased spending power to afford independent leisure trips abroad. At the same time, many young travelers, especially Millennials and Gen Z, prefer exploring foreign destinations alone or with a single friend instead of large groups.

Solo travel provides more flexibility in terms of designing customized itineraries and adjusting travel schedules than traveling with groups. It also encourages travelers to immerse themselves in local culture through experiences like interacting with residents and staying in smaller guesthouses. The growth of sharing economy platforms has made individual accommodation and transportation options more accessible globally. Online travel agencies and travel blogs have also inspired more individuals to undertake independent vacations confidently.

The individual tourist segment is likely to stay robust with evolving travel patterns. While family travel remains important, solo travel is expected to surge as digital nomads and remote working gain ground. Post-pandemic, many travelers may prefer independent, self-guided journeys with fewer fellow tourists around to maintain safe distances. This will further reinforce the leading position of the individual applicant category worldwide.

Regional Insights

Tourist Visa Service Market Regional Insights

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North America is projected to dominate the market, and it is expected to account for a market share of 40.5% in 2024. This can be attributed to the high demand for tourist visas from travelers visiting the region, particularly the U.S. and Canada. The well-established tourism industry and the presence of major service providers in North America contribute to the region's leading position in the tourist visa service market.

In contrast, the Asia Pacific region is expected to be the fastest-growing market for tourist visa services. The search results indicate that countries like China, Japan, South Korea, and Southeast Asian nations are witnessing a surge in outbound tourism, driving the demand for efficient and streamlined visa application processes. The growing middle-class population, increasing disposable incomes, and the desire to explore international destinations are the key factors fueling the rapid expansion of the tourist visa service market in the Asia Pacific region.

Overall, the global tourist visa service market is poised for significant expansion, with North America leading the charge and the Asia Pacific region emerging as the fastest-growing market. The industry's growth is closely tied to the evolving travel patterns, economic conditions, and the ability of service providers to cater to the changing needs of both individual and corporate travelers.

Market Report Scope

Tourist Visa Service Market Report Coverage

Report Coverage Details
Base Year: 2023 Market Size in 2024: US$ 3,041.3 Mn
Historical Data for: 2019 To 2023 Forecast Period: 2024 To 2031
Forecast Period 2024 to 2031 CAGR: 15.1% 2031 Value Projection: US$ 8,133.9 Mn
Geographies covered:
  • North America: U.S. and Canada
  • Latin America: Brazil, Argentina, Mexico, and Rest of Latin America
  • Europe: Germany, U.K., Spain, France, Italy, Russia, and Rest of Europe
  • Asia Pacific: China, India, Japan, Australia, South Korea, ASEAN, and Rest of Asia Pacific
  • Middle East & Africa: GCC Countries, Israel, and Rest of Middle East & Africa
Segments covered:
  • By Type: Long-term Visa and Short-term Visa
  • By Applications: Individual, Tourist Group, and Others 
Companies covered:

Anatolia Travel Services, Astons, BLS International, CIBT, Civitas Capital Group, CMB Regional Centers, CS Global Partners, GDIT, Huriya Private, KPMG, OIS, Planejamento, Primex Immigration, Silver Fern Immigration Services, and VFS Global

Growth Drivers:
  • Increasing globalization and exposure to different cultures
  • Changing demographics and evolving travel patterns
Restraints & Challenges:
  • Political instability in major tourist destinations
  • Stringent visa rules and regulations

Key Developments

  • On April 20, 2024, Sri Lanka launched a new e-visa system, replacing the previous Electronic Travel Authorization (ETA) method. This initiative streamlines the visa application process for travelers visiting the country for tourism, business, or transit purposes.
  • In October 2023, CIBT, a leading global provider of corporate travel visa and immigration services, introduced a new digital travel brand and platform called Entriva. The platform is designed to simplify the visa and passport application process for individual travelers and travel advisors, providing a user-friendly interface and real-time status updates on applications.

*Definition: The global tourist visa service market provides visa application assistance and visa processing services to individuals travelling across international borders for tourism purposes. The market offers services like visa application form filling, document collection and submission, biometric data collection and submission, visa processing tracking and status updates and ensuring on-time visa delivery. The services help simplify and expedite the tourist visa application process for travelers visiting multiple countries globally.

Market Segmentation

  •  Type Insights (Revenue, US$ Mn, 2019 - 2031)
    • Long-term Visa
    • Short-term Visa
  •  Applications Insights (Revenue, US$ Mn, 2019 - 2031)
    • Individual
    • Tourist Group
    • Others
  • Regional Insights (Revenue, US$ Mn, 2019 - 2031)
    • North America
      • U.S.
      • Canada
    • Latin America
      • Brazil
      • Argentina
      • Mexico
      • Rest of Latin America
    • Europe
      • Germany
      • U.K.
      • Spain
      • France
      • Italy
      • Russia
      • Rest of Europe
    • Asia Pacific
      • China
      • India
      • Japan
      • Australia
      • South Korea
      • ASEAN
      • Rest of Asia Pacific
    • Middle East & Africa
      • GCC Countries
      • Israel
      • South Africa
      • Rest of Middle East & Africa
  • Key Players Insights
    • Anatolia Travel Services
    • Astons
    • BLS International
    • CIBT
    • Civitas Capital Group
    • CMB Regional Centers
    • CS Global Partners
    • GDIT
    • Huriya Private
    • KPMG
    • OIS
    • Planejamento
    • Primex Immigration
    • Silver Fern Immigration Services
    • VFS Global

Frequently Asked Questions

The CAGR of the global tourist visa service market is projected to be 15.1% from 2024 to 2031.

Increasing globalization and exposure to different cultures and changing demographics and evolving travel patterns are the major factors driving the growth of the global tourist visa service market.

Political instability in major tourist destinations and stringent visa rules and regulations are the major factors hampering the growth of the global tourist visa service market.

In terms of type, short-term visa is estimated to dominate the market revenue share in 2024.

Anatolia Travel Services, Astons, BLS International, CIBT, Civitas Capital Group, CMB Regional Centers, CS Global Partners, GDIT, Huriya Private, KPMG, OIS, Planejamento, Primex Immigration, Silver Fern Immigration Services, and VFS Global are the major players.

North America is expected to lead the global tourist visa service market in 2024.

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