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Global Aroma Chemicals Market - Insights

Aroma chemicals are a mixture of synthetic or natural ingredients that are added to various substances to obtain the desired fragrance. These chemical compounds help substantially in manufacture of flavorants used in the preparation of food for the enhancement of flavor. Aroma chemicals have wide range of application and are mostly found in food, spices, wine, perfumes, detergents, soaps, and fragrance oils. These chemicals are also added to odorless gases to incorporate distinct smell.

The growing demand for cosmetics, healthcare products, food, personal care, and household products throughout the globe is a major factor driving the growth of aroma chemicals market. The growing consumer preferences coupled with growth in the retail sector in emerging economies has augmented the cosmetics and healthcare products, which in turn is driving growth of aroma chemicals market globally. The increasing demand for processed food globally is also adding to the market growth.

On the basis of region, the global aroma chemicals market is segmented into North America, Latin America, Europe, Asia Pacific, Middle East, and Africa. In 2016, Europe was the leading region, followed by North America and Asia Pacific in the global aroma chemicals market in terms of revenue, and is expected to remain dominant over the forecast period. However, North America held the largest share in the market with a CAGR of 24%, followed by Asia Pacific (18.40 %) in 2016. The major factors such as increasing disposable income has generated demand for cosmetic and healthcare products, which in turn fuels the growth of aroma chemicals market. Widespread awareness of consumers along with developing retail sector especially in India and China has boosted the demand for homecare and fragrance products in Asia Pacific, which increases the market demand.

 For instance, according to Indian Brand Equity Foundation (IBEF),a trust established by the Department of Commerce, Ministry of Commerce and Industry, Government of India, the retail market in India generated a revenue of US$ 600 billion in 2015 and is expected to nearly double to US$ 1 trillion by 2020, owing to income growth, urbanization, and attitudinal shifts. Asia Pacific is expected to exhibit a CAGR of 7.15% over the forecast period and is expected to reach US$ 1.40 billion by 2025.

Europe is the largest region in terms of value and was valued at US$ 1.41 billion in 2016. The growing demand for personal care and cosmetics in the region is the major factor triggering the demand for aroma chemicals. According to the European Trade Association, the cosmetic and personal care was valued at US$ 90.4 billion at retail sale price in 2016. Moreover, the increased use of aroma chemicals in wine has furthermore augmented the market. According to the EU, Europe produced 165600 hectoliters of wine between 2016 and 2017. The European economies of Germany, UK, France, and Italy are highly lucrative markets for aroma chemicals.

Figure 1. Global Aroma Chemicals Market Share Application 2016.

aroma chemicals market

Source: Coherent Market Insights 2017

Based on the application, cosmetics and toiletries are the largest segment in 2016 and is expected to show the same trend during the forecast years. Cosmetics and toiletries hold a revenue of US$ 1.35 billion and are expected to grow at a CAGR of 5.80% from 2017 - 2025. The increasing awareness about health and wellness coupled with the rise in the personal disposable income is the major factor driving the growth of cosmetics and toiletries segment.

Major Players in the Global Aroma Chemicals Market

Major players operating in the global aroma chemicals market include Agilex flavors and fragrances INC, BASF, Aromatech flavorings INC, Bell Flavors & Fragrances Company, Flavorchem Corporation, and Vigon International INC.

Aroma Chemical are compounds that are primarily used for incorporation of fragrance to variety of End-use products. The major source of these chemicals is from essential oil isolates and from the petrochemical industry. The various use of aroma chemicals in the end-use industries such as food and beverage, cosmetics, and pharmaceuticals is driving the growth of aroma chemicals market. However, the changing customer preferences and high cost of research and developments are a major restraint to the global aroma chemicals market.

Market Dynamics

Europe was the largest market for aroma chemicals in 2016 and is expected to retain its dominance during the forecast period, expanding at a CAGR of 5.95%. The growing demand for cosmetics and processed food in the region is the major trigger to the aroma chemicals market. Moreover, the increased usage of these chemicals in wine fermenting to enhance fragrance is another factor contributing to the market growth.

Key Features of the Study:

  • This report provides an in-depth analysis of the aroma chemicals market, market size (US$ Bn), and Cumulative Annual Growth Rate (CAGR) (%) for the forecast period (2017 – 2025).
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrix for this market. It provides valuable insights about market drivers, restraints, opportunities, new product launches or approval, pipeline products, regional outlook, and competitive strategy adopted by the leading players.
  • It profiles leading players in the global Aroma Chemicals Market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, key developments, and future plans.
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decisions with respect to their future product launch, market expansion, and marketing tactics.
  • The global Aroma Chemicals Market report caters to various stakeholders in this industry, including investors, product developers, distributors, healthcare companies, research institutes, new entrants, and financial analysts.
  • Stakeholders would greatly benefit in decision-making through the various strategy matrices used in analyzing the Aroma Chemicals Market.

Detailed Segmentation:

  • Global Aroma Chemicals Market, By Composition:
    • Esters
      • Geranyl Acetate
      • Methyl Acetate
      • Methyl Formate
      • Methyl Propionate
      • Others
    • Amines
      • Trimethylamine
      • Cadadverine
      • Pyridine
      • Others
    • Linear Terpenes
      • Geraniol
      • Myrcene
      • Citronellol
      • Others
    • Cyclic Terpenes
      • Camphor
      • Menthol
      • Eucalyptol
      • Others
    • Aromatic
      • Eugenol
      • Vanillin
      • Anisole
      • Benzaldehyde
      • Others
  • Global Aroma Chemicals Market, By Application:
    • Cosmetic and Toiletries
    • Food and Beverages products
    • Home care products
    • Fragrances
    • Soap and Detergents
    • Other
  • Global Aroma Chemicals Market, By Geography:
    • North America
      • U.S.
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
      • Canada
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
    • Europe
      • U.K.
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
      • Germany
        • By Composition:
          • Esters
            • Geranyl Acetate
              • Methyl Acetate
                • Methyl Formate
                • Methyl Propionate
                • Others
              • Amines
                • Trimethylamine
                • Cadadverine
                • Pyridine
                • Others
              • Linear Terpenes
                • Geraniol
                • Myrcene
                • Citronellol
                • Others
              • Cyclic Terpenes
                • Camphor
                • Menthol
                • Eucalyptol
                • Others
              • Aromatic
                • Eugenol
                • Vanillin
                • Anisole
                • Benzaldehyde
                • Others
          • By Application:
            • Cosmetic and Toiletries
            • Food and Beverages Products
            • Home Care Products
            • Fragrances
            • Soaps and Detergents
            • Other
        • Italy
          • By Composition:
            • Esters
              • Geranyl Acetate
              • Methyl Acetate
              • Methyl Formate
              • Methyl Propionate
              • Others
            • Amines
              • Trimethylamine
              • Cadadverine
              • Pyridine
              • Others
            • Linear Terpenes
              • Geraniol
              • Myrcene
              • Citronellol
              • Others
            • Cyclic Terpenes
              • Camphor
              • Menthol
              • Eucalyptol
              • Others
            • Aromatic
              • Eugenol
              • Vanillin
              • Anisole
              • Benzaldehyde
              • Others
          • By Application:
            • Cosmetic and Toiletries
            • Food and Beverages Products
            • Home Care Products
            • Fragrances
            • Soaps and Detergents
            • Other
        • France
          • By Composition:
            • Esters
              • Geranyl Acetate
              • Methyl Acetate
              • Methyl Formate
              • Methyl Propionate
              • Others
            • Amines
              • Trimethylamine
              • Cadadverine
              • Pyridine
              • Others
            • Linear Terpenes
              • Geraniol
              • Myrcene
              • Citronellol
              • Others
            • Cyclic Terpenes
              • Camphor
              • Menthol
              • Eucalyptol
              • Others
            • Aromatic
              • Eugenol
              • Vanillin
              • Anisole
              • Benzaldehyde
              • Others
          • By Application:
            • Cosmetic and Toiletries
            • Food and Beverages Products
            • Home Care Products
            • Fragrances
            • Soaps and Detergents
            • Other
        • Russia
          • By Composition:
            • Esters
              • Geranyl Acetate
              • Methyl Acetate
              • Methyl Formate
              • Methyl Propionate
              • Others
            • Amines
              • Trimethylamine
              • Cadadverine
              • Pyridine
              • Others
            • Linear Terpenes
              • Geraniol
              • Myrcene
              • Citronellol
              • Others
            • Cyclic Terpenes
              • Camphor
              • Menthol
              • Eucalyptol
              • Others
            • Aromatic
              • Eugenol
              • Vanillin
              • Anisole
              • Benzaldehyde
              • Others
          • By Application:
            • Cosmetic and Toiletries
            • Food and Beverages Products
            • Home Care Products
            • Fragrances
            • Soaps and Detergents
            • Other
        • Rest of Europe
          • By Composition:
            • Esters
              • Geranyl Acetate
              • Methyl Acetate
              • Methyl Formate
              • Methyl Propionate
              • Others
            • Amines
              • Trimethylamine
              • Cadadverine
              • Pyridine
              • Others
            • Linear Terpenes
              • Geraniol
              • Myrcene
              • Citronellol
              • Others
            • Cyclic Terpenes
              • Camphor
              • Menthol
              • Eucalyptol
              • Others
            • Aromatic
              • Eugenol
              • Vanillin
              • Anisole
              • Benzaldehyde
              • Others
          • By Application:
            • Cosmetic and Toiletries
            • Food and Beverages Products
            • Home Care Products
            • Fragrances
            • Soaps and Detergents
            • Other
    • Asia Pacific
      • China
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
      • India
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
      • Japan
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
      • ASEAN
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
      • Australia
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
      • South Korea
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
      • Rest of Asia Pacific
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
    • Latin America
      • Brazil
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
      • Argentina
        • By Composition:
          •  Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
      • Rest of Latin America
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Trimethylamine
            • Cadadverine
            • Pyridine
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Other
    • Middle East
      • GCC
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Drug Store
          • Others
      • Israel
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Others
      • Rest of Middle East
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Others
    • Africa
      • North AfricaBy Composition:
        • Esters
          • Geranyl Acetate
          • Methyl Acetate
          • Methyl Formate
          • Methyl Propionate
          • Others
        • Amines
          • Eugenol
          • Vanillin
          • Anisole
          • Benzaldehyde
          • Others
        • Linear Terpenes
          • Geraniol
          • Myrcene
          • Citronellol
          • Others
        • Cyclic Terpenes
          • Camphor
          • Menthol
          • Eucalyptol
          • Others
        • Aromatic
          • Eugenol
          • Vanillin
          • Anisole
          • Benzaldehyde
          • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Others
      • Central Africa
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Others
      • South Africa
        • By Composition:
          • Esters
            • Geranyl Acetate
            • Methyl Acetate
            • Methyl Formate
            • Methyl Propionate
            • Others
          • Amines
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
          • Linear Terpenes
            • Geraniol
            • Myrcene
            • Citronellol
            • Others
          • Cyclic Terpenes
            • Camphor
            • Menthol
            • Eucalyptol
            • Others
          • Aromatic
            • Eugenol
            • Vanillin
            • Anisole
            • Benzaldehyde
            • Others
        • By Application:
          • Cosmetic and Toiletries
          • Food and Beverages Products
          • Home Care Products
          • Fragrances
          • Soaps and Detergents
          • Others
  • Company Profiles
    • Agilex flavors and fragrances INC *
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments
      • Future Plans
    • BASF.
    • Aromatech flavorings INC
    • Bell Flavors & Fragrances Company.
    • Flavorchem Corporation
    • Vigon International INC

*” marked represents similar segmentation in other categories in the respective section.

Frequently Asked Questions

The global aroma chemicals market is estimated to surpass US$ 7.03 Billion by 2025
Major players operating in the global aroma chemicals market include Agilex flavors and fragrances INC, BASF, Aromatech flavorings INC, Bell Flavors & Fragrances Company, Flavorchem Corporation, and Vigon International INC
Among applications, cosmetics and toiletries segment held dominant position in the market in 2016 and is expected to retain its dominance throughout the forecast period
Growing demand for cosmetics, healthcare products, food, personal care, and household products globally is one of the major factors that is expected to propel growth of the market over the forecast period
The global aroma chemicals market is estimated to exhibit a CAGR of 6.21% over the forecast period
Among regions, Europe is estimated to hold dominant position in the market during the forecast period.

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