Global Baby Food Market-Insights
Baby food is soft and easily consumed food product, especially developed for infants to toddlers, aging between four months to two years, in order to fulfill their nutritional requirements. Based on the form, baby food is majorly classified into powder, liquid and solid. The powdered form of baby food is used by mixing it with water before feeding the infant and it is the least expensive form of baby food. Further, solid baby food include infant cereals and other bland fare.
The major factors propelling the growth of this market include rising health awareness to provide nutrition regarding the overall development of the baby. In addition to this, growing number of women in the workforce and lactating problems in women including breast engorgement and nipple infection caused by staphylococcus aureus, have propelled the adoption of baby food products across the globe. Furthermore, rapid urbanization and rising popularity of organic baby food, is supporting the growth of global baby food market.
However, the declining birth rate in developed countries is a major challenge to the market growth of baby food. According to the World Bank Group, birthrates around the world declined by 45% on average, between 1960 and 2013.
Based on source type, organic baby food is expected to record fastest growth, witnessing highest CAGR during the forecast period. This is majorly due to the increasing demand among parents to offer adequate and best nutrition for the babies. The organic baby food is gaining popularity worldwide, as parents are becoming more concerned about the harmful chemicals present in the inorganic baby foods, in the form of artificial colors, sweeteners, flavors, pesticides and fertilizers.
Based on distribution channel, the market is segmented into hypermarkets, supermarkets, drugstores, online channel, specialty stores and others. Supermarket, contributed the largest share in the global baby food market in 2016. However, the online channel is supposed to grow rapidly during the forecast period, owing to the technological advancements and increasing internet penetration in emerging economies.
In 2016, Asia Pacific dominated the baby food market in terms of revenue and accounted for a share of 37.66%, with China, India, New Zealand, Japan, Australia and Indonesia being the major contributor for baby food market growth in Asia Pacific. China dominated this market in 2016, owing to the increasing demand for safe and quality milk formula in the country. In addition to this, the growing birth rate in China is also expected to support the growth of baby food market. According to the National Health and Family Planning Commission of China, birth rate in China, had increased by 7.9% in 2016 due to the end of one-child policy that was first introduced in 1979 and formally phased out in 2015.
Figure1. Global Baby Food Market Share, By Region, 2016 (%)
Latin America is anticipated to be the fastest growing market for baby food, witnessing highest CAGR of 7.21% during the forecast period (2017 - 2025). In 2016, Brazil dominated the baby food market and was followed by Mexico and Argentina. According to the Coherent Market Insights, Brazil has the largest child population in the region and recorded a continuous increase in crude birth rate since 2009. The major factors propelling the growth of baby food market in Latin America, include the steadily developing primary and secondary health care applied to marginal urban and rural population. This in turn, reducing the infant mortality in Latin America and thereby contributing in the overall growth of this market in the region. According to the National Center for Biotechnology Information (NCBI), the numbers of deaths under age five years declined fastest in Latin America between 2000 and 2015.
Major companies operating in the global baby food market include Nestle S.A., Groupe Danone, Abbott Laboratories, Hain Celestial Group, Kraft Heinz Company, Bristol-Myers Squibb, Hero Group, Morinaga Milk Industry Co. Ltd., and Cargill Inc.
Baby food is a partial or total substitute for breast milk for infants and toddlers of under two years. It contains adequate amount of iron and proteins to ensure the proper growth and initial body development of a baby. Furthermore, baby food market is broadly classified as infant formula and baby food. Infant formula is a replacement of mother’s milk, whereas baby foods include soft minced and mashed fruits, cereals and vegetables etc.
Increasing number of women in the workforce and fast paced lifestyle is largely supporting the usage of packaged baby food worldwide. According to the World Bank, in 2015, approximately 39.42% women joined the labor force and this number is anticipated to witness consistent rise in the near future. In addition to this, the continuously growing concerns towards the requirement of adequate nutrition and overall development of a baby in their early stage growth is further aiding to the market growth of baby food at high pace.
Asia Pacific dominated the baby food market in 2016, owing to growing demand of organic baby foods. This is majorly due to the increasing awareness among people, regarding the presence of harmful chemicals in the inorganic baby food. In addition to this, emerging markets such as India, China and Indonesia are the major contributors in the growth of baby food market in Asia-Pacific.
Latin America is expected to project the fastest growth in the global baby food market during the forecast period, owing to the increasing awareness among people regarding the health benefits of feeding baby food to infants and babies. Furthermore, reduced infant mortality rate in Latin America, is also expected to propel the demand for baby food.
Key features of the study:
“*” marked represents similar segmentation in other categories in the respective section.
Table of Contents
* Browse 110 market data tables* and 80 figures* on "Baby Food Market” - Global forecast to 2025.
Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:
In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.
Coherent Market Insights desk research is based on a principle set of research techniques:
Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:
Preliminary Data Mining
The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.
Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.
Coherent Statistical model
We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:
Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.
This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:
The primary research is conducted with the ecosystem players including, but not limited to:
Finding it difficult to find the research that would cater to your business demands? Give us a chance to help you. One of our Research Consultants will connect to provide a customized solution.
Talk to our research consultant to design an exclusive report as per your research needs.
We aim to fulfil client's research demands with tailored research solutions.
We aim to provide research studies in quickest turnaround time and in a much cost effective manner.
We cover each industry from supply and demand side with an aim to provide a most holistic research study.
We strive to provide most accurate and reliable research findings in our research reports.