all report title image
  • Published On : Nov 2022
  • Code : CMI1043
  • Industry : Food and Beverages
  • Pages : 182
  • Formats :

Baby food is especially developed for infants and toddlers, aging between four months to two years. The soft and easily consumed food product fulfills nutritional requirement of infants and toddlers. Based on the form, baby food is majorly classified into powder, liquid and solid. The powdered form is the least expensive form of baby food and is used by mixing it with water before feeding the infant. Furthermore, solid baby food include infant cereals and other bland fare.

Global Baby Food Market was valued at US$ 45.31 Bn in 2021 in terms of revenue, exhibiting a CAGR of 5.54 % during the forecast period (2022 to 2030).

Drivers

Rising working women population and demand for baby food products

The demand for baby food is increasing as the number of working women increases and there is a rapid shift toward convenience foods, propelling the baby food market. The organization of modern households is changing, with most adults lacking time for home administration, particularly food preparation and cooking. As a result, demand for ready-to-eat or packaged foods has increased. Furthermore, working women, especially new mothers, prefer ready-to-eat meal options. These working mothers choose packaged food for their children because it saves them time and allows them to maintain a work-life balance while also caring for domestic responsibilities.

Benefits in brain development and memory enhancement

The high adoption of baby food as it aids in the development of the brain, muscles, and nervous system, among other things, and the rise in consumer awareness of the product's various benefits further influence the market. Furthermore, rapid urbanization, an increase in organized retail marketing, and malnutrition incidences positively impact the baby food market.

Despite the lockdowns put in place to ensure citizens' safety, key companies in the baby food market have seen high product demand during the COVID-19 period. People have become more concerned about their own and their children's health as a result of the pandemic, with several research studies claiming that people and children with low immunity and physical strength are more vulnerable to the disease. Parents all over the world are becoming more concerned about their infants' health, and as a result, they are investing more in organic and healthier supplements and food products for their children.

Figure 1. Global Baby Food Market Value Share (%), By Region, 2021

Baby Food  | Coherent Market Insights

Market Restraints

Concerns about the short shelf life, on the other hand, are expected to impede market growth. The absence of a proper regulatory framework is expected to pose a challenge to the baby food market during the forecast period.

This baby food market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the baby food market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

CMI table icon

Baby Food Market Report Coverage

Report Coverage Details
Base Year: 2021 Market Size in 2021: US$ 45.31 Bn
Historical Data for: 2017-2020 Estimated Year: 2022
Forecast Period 2022 to 2030 CAGR: 5.54 % Forecast Period: 2022-2030
Geographies covered:
  • Region : Asia Pacific, Latin America, Europe, RoW, 
Segments covered:
  • By Product Type : Dried Baby Food, Infant Milk Formula, Ready to Feed Baby Food, Infant Cereals and Others
  • By Source Type : Organic Baby Food and Inorganic Baby Food
  • By Form : Liquid, Solid and Powder
  • By Distribution Channel : Hypermarkets, Supermarkets, Drugstores, Online Channel, Specialty Stores and Others
Companies covered:

Nestle S.A., Groupe Danone, Abbott Laboratories, Hain Celestial Group, Kraft Heinz Company, Bristol-Myers Squibb, Hero Group, Morinaga Milk Industry Co. Ltd., and Cargill Inc.

Growth Drivers:
  • Emerging middle-class population along with increasing women employment
Restraints & Challenges:
  • Stringent government regulations impacting the product sales
  • Concerns associated with contamination of baby food and product recalls

Market Trends

Working Women are driving the Demand for RTE Baby Food

The demand for organic baby food is expanding due to an increase in the number of working women and a quick shift toward convenience foods, propelling the organic baby food market. There is a paradigm shift in the organization of modern households, with most adults lacking time for home administration, particularly food preparation and cooking. As a result, there has been a rise in the demand for ready-to-eat or packaged foods. Furthermore, working women, particularly new mothers, prefer ready-to-eat meal items. These working mothers choose packaged food items for their children as it saves time and allows them to maintain a work-life balance while still taking care of domestic obligations.

Figure 2. Global Baby Food Market value Share (%), By Source Type, 2021

Baby Food  | Coherent Market Insights

Recent Developments

  • In 2021, Danone launched the first ever formula milk in the U.K. which will be sold in a pre-measured format in order to provide an ease in preparation and provide greater convenience to the parents.
  • A plant-based baby food range which will provide a very high-quality vegan diet to babies was launched in April 2021 by the Kraft Heinz Company. It includes three types of products that are made up of Potato baked with green beans and sweet garden peas, risotto with chickpeas and pumpkin and saucy pasta stars with beans and carrot.
  • In November 2020, nestle launched frozen baby food with a simple ingredient and line of foods made of organic ingredients and home grains packed in the bowls. These products will come in combination with vegetables in five different types.

Competitive Section

Major players operating in the global baby food market include Nestle S.A., Groupe Danone, Abbott Laboratories, Hain Celestial Group, Kraft Heinz Company, Bristol-Myers Squibb, Hero Group, Morinaga Milk Industry Co. Ltd., and Cargill Inc.

Baby food is a partial or total substitute for breast milk for infants and toddlers of under two years. It contains adequate amount of iron and proteins to ensure the proper growth and initial body development of a baby. Furthermore, baby food market is broadly classified as infant formula and baby food. Infant formula is a replacement of mother’s milk, whereas baby foods include soft minced and mashed fruits, cereals and vegetables etc.

Market Dynamics

Increasing number of women in the workforce and fast paced lifestyle is largely supporting the usage of packaged baby food worldwide. According to the World Bank, in 2021, approximately 39.42% women joined the labor force and this number is anticipated to witness consistent rise in the near future. In addition to this, the continuously growing concerns towards the requirement of adequate nutrition and overall development of a baby in their early stage growth is further aiding to the market growth of baby food at high pace.

Asia Pacific dominated the baby food market in 2021, owing to growing demand of organic baby foods. This is majorly due to the increasing awareness among people, regarding the presence of harmful chemicals in the inorganic baby food. In addition to this, emerging markets such as India, China, and Indonesia are the major contributors in the growth of baby food market in Asia-Pacific.

Latin America is expected to project the fastest growth in the global baby food market during the forecast period, owing to the increasing awareness among people regarding the health benefits of feeding baby food to infants and babies. Furthermore, reduced infant mortality rate in Latin America, is also expected to propel the demand for baby food.

Key features of the study:

  • This report provides in-depth analysis of the global baby food market, market size (US$ Bn), and Cumulative Annual Growth Rate (CAGR %) for the forecast period (2021 – 2030).
  • It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market. It provides valuable insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by the leading players.
  • It profiles leading players in the global baby food market based on the following parameters–company overview, financial performance, product portfolio, geographical presence, key developments, and future plans.
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decisions with respect to their future product launch, market expansion, and marketing tactics.
  • The global baby food market report caters to various stakeholders in this industry, including investors, product developers, distributors, healthcare companies, research institutes, new entrants, and financial analysts.
  • Stakeholders would greatly benefit in decision-making through the various strategy matrices used in analyzing the global baby food market.

Detailed Segmentation:

  • Global Baby Food Market, By Product Type:
    • Dried Baby Food
    • Infant Milk Formula
    • Ready to Eat Baby Food
    • Infant Cereals
    • Others
  • Global Baby Food Market, By Source Type:
    • Organic Baby Food
    • Inorganic Baby Food
  • Global Baby Food Market, By Form:
    • Liquid
    • Solid
    • Powder
  • Global Baby Food Market, By Distribution Channel:
    • Hypermarkets
    • Supermarkets
    • Drug Stores
    • Online Channel
    • Specialty Stores
    • Others
  • Global Baby Food Market, By Geography:
    • North America
      • U.S.
      • Canada
    • Europe
      • U.K.
      • Germany
      • Italy
      • France
      • Spain
      • Russia
      • Rest of Europe
    • Asia Pacific
      • China
      • India
      • Japan
      • ASEAN
      • Australia
      • South Korea
      • Rest of Asia Pacific
    • Latin America
      • Brazil
      • Mexico
      • Argentina
      • Rest of Latin America
    • Africa
      • North Africa
      • Central Africa
      • South Africa
    • Middle East
      • GCC
      • Israel
      • Rest of Middle East
  • Company Profiles
    • Nestle S.A.*
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments
      • Future Plans
    • Groupe Danone
    • Abbott Laboratories
    • Hain Celestial Group
    • Kraft Heinz Company
    • Morinaga Milk Industry Co. Ltd.
    • Bristol-Myers Squibb
    • Hero Group
    • Cargill Inc.

Frequently Asked Questions

Global baby food market was valued at around US$ 45.31 Bn in 2021.
The market was valued at US$ 45.31 Bn in 2021 in terms of revenue, exhibiting a CAGR of 5.54 % during the forecast period (2022 to 2030).
The demand for organic baby food is expanding due to an increase in the number of working women and a quick shift toward convenience foods, propelling the market.
Increasing health awareness to provide nutrition about the overall development of the baby is one of the major factors that is expected to propel growth of the market.
Major companies operating in the market include Nestle S.A., Groupe Danone, Abbott Laboratories, Hain Celestial Group, Kraft Heinz Company, Bristol-Myers Squibb, Hero Group, Morinaga Milk Industry Co. Ltd., and Cargill Inc.
The is estimated to grow at around 5.54 % CAGR in the forecast period (2022-2030).

Related Reports

EXISTING CLIENTELE

Joining thousands of companies around the world committed to making the Excellent Business Solutions.

View All Our Clients
trusted clients logo