Baby food is especially developed for infants and toddlers, aging between four months to two years. The soft and easily consumed food product fulfills nutritional requirement of infants and toddlers. Based on the form, baby food is majorly classified into powder, liquid and solid. The powdered form is the least expensive form of baby food and is used by mixing it with water before feeding the infant. Furthermore, solid baby food include infant cereals and other bland fare.
Global Baby Food Market was valued at US$ 45.31 Bn in 2021 in terms of revenue, exhibiting a CAGR of 5.54 % during the forecast period (2022 to 2030).
Rising working women population and demand for baby food products
The demand for baby food is increasing as the number of working women increases and there is a rapid shift toward convenience foods, propelling the baby food market. The organization of modern households is changing, with most adults lacking time for home administration, particularly food preparation and cooking. As a result, demand for ready-to-eat or packaged foods has increased. Furthermore, working women, especially new mothers, prefer ready-to-eat meal options. These working mothers choose packaged food for their children because it saves them time and allows them to maintain a work-life balance while also caring for domestic responsibilities.
Benefits in brain development and memory enhancement
The high adoption of baby food as it aids in the development of the brain, muscles, and nervous system, among other things, and the rise in consumer awareness of the product's various benefits further influence the market. Furthermore, rapid urbanization, an increase in organized retail marketing, and malnutrition incidences positively impact the baby food market.
Despite the lockdowns put in place to ensure citizens' safety, key companies in the baby food market have seen high product demand during the COVID-19 period. People have become more concerned about their own and their children's health as a result of the pandemic, with several research studies claiming that people and children with low immunity and physical strength are more vulnerable to the disease. Parents all over the world are becoming more concerned about their infants' health, and as a result, they are investing more in organic and healthier supplements and food products for their children.
Figure 1. Global Baby Food Market Value Share (%), By Region, 2021
Concerns about the short shelf life, on the other hand, are expected to impede market growth. The absence of a proper regulatory framework is expected to pose a challenge to the baby food market during the forecast period.
This baby food market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the baby food market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
|Base Year:||2021||Market Size in 2021:||US$ 45.31 Bn|
|Historical Data for:||2017-2020||Estimated Year:||2022|
|Forecast Period 2022 to 2030 CAGR:||5.54 %||Forecast Period:||2022-2030|
Nestle S.A., Groupe Danone, Abbott Laboratories, Hain Celestial Group, Kraft Heinz Company, Bristol-Myers Squibb, Hero Group, Morinaga Milk Industry Co. Ltd., and Cargill Inc.
|Restraints & Challenges:||
Working Women are driving the Demand for RTE Baby Food
The demand for organic baby food is expanding due to an increase in the number of working women and a quick shift toward convenience foods, propelling the organic baby food market. There is a paradigm shift in the organization of modern households, with most adults lacking time for home administration, particularly food preparation and cooking. As a result, there has been a rise in the demand for ready-to-eat or packaged foods. Furthermore, working women, particularly new mothers, prefer ready-to-eat meal items. These working mothers choose packaged food items for their children as it saves time and allows them to maintain a work-life balance while still taking care of domestic obligations.
Figure 2. Global Baby Food Market value Share (%), By Source Type, 2021
Major players operating in the global baby food market include Nestle S.A., Groupe Danone, Abbott Laboratories, Hain Celestial Group, Kraft Heinz Company, Bristol-Myers Squibb, Hero Group, Morinaga Milk Industry Co. Ltd., and Cargill Inc.
Baby food is a partial or total substitute for breast milk for infants and toddlers of under two years. It contains adequate amount of iron and proteins to ensure the proper growth and initial body development of a baby. Furthermore, baby food market is broadly classified as infant formula and baby food. Infant formula is a replacement of mother’s milk, whereas baby foods include soft minced and mashed fruits, cereals and vegetables etc.
Increasing number of women in the workforce and fast paced lifestyle is largely supporting the usage of packaged baby food worldwide. According to the World Bank, in 2021, approximately 39.42% women joined the labor force and this number is anticipated to witness consistent rise in the near future. In addition to this, the continuously growing concerns towards the requirement of adequate nutrition and overall development of a baby in their early stage growth is further aiding to the market growth of baby food at high pace.
Asia Pacific dominated the baby food market in 2021, owing to growing demand of organic baby foods. This is majorly due to the increasing awareness among people, regarding the presence of harmful chemicals in the inorganic baby food. In addition to this, emerging markets such as India, China, and Indonesia are the major contributors in the growth of baby food market in Asia-Pacific.
Latin America is expected to project the fastest growth in the global baby food market during the forecast period, owing to the increasing awareness among people regarding the health benefits of feeding baby food to infants and babies. Furthermore, reduced infant mortality rate in Latin America, is also expected to propel the demand for baby food.
Key features of the study: