all report title image
  • Published On : Jul 2022
  • Code : CMI1317
  • Industry : Consumer Goods
  • Pages : 160
  • Formats :

Color cosmetics are a mixture of chemicals that are used to enhance the appearance or to divulge an aroma to the human body. Color cosmetics market is expected to witness growth, owing to increasing nail care segment. Introduction of various innovative color cosmetics products such as improved skin texture in facial makeup segment and other skin care benefits such as improvement in skin tone, moisturizing, and inclusion of anti-aging properties are expected to fuel growth of the color cosmetics market during the forecast period.  

Color Cosmetics market was valued at US$ 70.4 Billion in 2021 in terms of revenue, exhibiting a CAGR of 4.7% during the forecast period (2022 to 2030).

Drivers

Increasing inclination of women towards aesthetic appeal of beauty products is one of the major drivers for growth of color cosmetics market. Furthermore, new product launches such as new double wear foundation in 2020, increasing retail presence such as launch of new Sephora stores in Indian market are some of the factors playing a key role in market growth. For instance, Sephora, a premium cosmetics retailer opened over ten to twelve stores in 2018 across the Indian market. Furthermore, increasing disposable income of population across the globe coupled with increasing adoption of branded products are driving demand for premium color cosmetics products.  Some of the leading key players in the color cosmetics market include Coty, Chanel, Estee Lauder, LVMH, and Shiseido.

Among regions, North America held the dominant position, in terms of revenue, in the global color cosmetics market in 2021, and accounted for a market share of 30.47%. This is attributed to rapidly growing cosmetic industry in U.S. and Canada.

Figure 1. Global Color Cosmetics Market Value Share (%), By Region, 2021

Color Cosmetics  | Coherent Market Insights

Market Restraints

Lack of universal directives pertaining to applications of color cosmetics is expected to restrain market growth during the forecast period. Every country has different directives pertaining to use and applications of color cosmetics. Key players find it difficult to cope with such country wise regulations, which in turn is discouraging investment in the color cosmetics industry, thereby restraining market growth.  

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Color Cosmetics Market Report Coverage

Report Coverage Details
Base Year: 2021 Market Size in 2021: 70.4 Bn 
Historical Data for: 2017-2020 Estimated Year: 2022
Forecast Period 2022 to 2030 CAGR: 4.7% Forecast Period: 2022-2030
Geographies covered:
  • Region: North America, Latin America, Europe, Asia Pacific, and Middle East & Africa
Segments covered:
  • By Product Type: Nail care, Lip Care, Eye Make-up, Face Make-up
  • By Distribution Channel: Hypermarkets, Supermarkets, Specialty stores, Online Stores
Companies covered:

Beiersdorf, Krylon, Estee Lauder Companies Inc., Amway, Avon Products Inc., CHANEL, CIATÉ, Coty Inc, Estée Lauder Inc, Johnson & Johnson, KRYOLAN, L'Oréal S.A, Revlon, Inc., Shiseido Company, Limited and Unilever

Growth Drivers:
  • Increasing inclination of women towards aesthetic appeal of beauty products is one of the major driver for growth of color cosmetics market  
  • Growing sales of color cosmetics through online distribution channels is a key factor driving growth of market 
Restraints & Challenges:
  • Lack of universal directives pertaining to use and applications of color cosmetics is one of the major factors restraining growth of market 

Market Trends

Growing sales of color cosmetics through online distribution channels a is key factor driving growth of market. E-commerce platforms allow consumers to compare a wide range of products before buying them. For instance, online cosmetic sales in China accounted for around 39% sales in 2021.

Figure 2. Global Color Cosmetics Market Value Share (%), By Distribution Channel, 2021

Color Cosmetics  | Coherent Market Insights

Among distribution channels, hypermarkets segment held highest market share of global color cosmetics market in 2021 owing to growing number of hypermarkets across the globe. As per the data published by global retail association there were 63,419 hypermarket businesses in the US in 2021. Thus, growing number of hypermarkets is expected to boost sales of color cosmetics, which in turn is expected to boost market growth.

Global Color Cosmetics Market - Impact of Coronavirus (COVID-19) Pandemic

Market was negatively impacted by the effect of COVID-19 pandemic. Major manufacturers of color cosmetics such as Beiersdorf, Krylon, Estee Lauder Companies Inc., Amway, Avon Products Inc., CHANEL, CIATÉ operating in market have their manufacturing & supply chain facilities across the globe. These players had halted production of color cosmetics in first and second wave of COVID 19 due to lowered demand, lockdown measures, supply chain bottlenecks, and to protect the safety of their employees.  

Recent Developments

  • On 3 January 2020, the L’Oréal Group launched its beauty tech innovation to reinvent the entire hair coloration category: Colorsonic, a lightweight, handheld device that uses an innovative, mess-free process to mix hair color and apply it evenly, delivering consistent hair color results for consumers at home, and Coloright, an AI-connected hair color system for salon stylists that uses virtual try-on to project desired shades, and an algorithm that leads to an on-demand, customized hair color with more than 1,500 custom shade possibilities.
  • On 5 June 2022, The Estée Lauder Companies (ELC) have announced the opening of its new, state-of-the-art distribution center located in Galgenen, Switzerland to accommodate the dynamic and future growth of its global travel retail business. This new 300,000 square foot facility expands upon the company’s existing distribution footprint in Switzerland. Through this facility Estée Lauder Companies (ELC) will distribute its prestige beauty products and high-touch services to traveling consumers around the world.
  • In April 2022, Kryolan expands India presence with a store in Mumbai, India. German-based global professional make-up brand Kryolan has strengthened its retail presence in India with the opening of a new store in the city of Mumbai. Kryolan is a celebrated brand in the professional make-up space for binding science and beauty. Through this expansion Kryolan will enhance its business presence in India and adjoining areas.

Competitive Section

Major players operating in the global color cosmetics market include Beiersdorf, Krylon, Estee Lauder Companies Inc., Amway, Avon Products Inc., CHANEL, CIATÉ, Coty Inc, Estée Lauder Inc, Johnson & Johnson, KRYOLAN, L'Oréal S.A, Revlon, Inc., Shiseido Company, Limited, and Unilever.

Color cosmetics are the colorants and other ingredients of cosmetics, which enhance the looks and form of the human body. Global color cosmetics market is expected to grow at a higher rate due to increasing demand for organic and natural products of cosmetic products, effective distribution channels, which provides higher availability to consumers, and technological development such as customized color cosmetics. These factors are expected to propel growth of color cosmetics market over the forecast period.

Market Dynamics

Asia Pacific is projected to hold the dominant position in the global color cosmetics market, followed by Europe and North America over the forecast period, owing to increasing demand for cosmetic products from economies such as India, China, Australia, and Japan. Furthermore, increasing awareness among consumers towards natural and organic cosmetic products due to presence of toxic materials in conventional cosmetics is fueling growth of the color cosmetics market in this region. For instance, in China from 2017 to 2020, 43.1% of consumers shifted from chemical cosmetic products to organic cosmetic products. Several manufacturers are expanding their color cosmetics product portfolio through various strategies such as mergers and acquisitions.

Key features of the study:

  • This report provides an in-depth analysis of global color cosmetics market, and provides market size (US$ Billion) and compound annual growth rate (CAGR %) for the forecast period (2022-2030), considering 2021 as the base year
  • It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by key players
  • It profiles key players in the global color cosmetics market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
  • Key companies covered as a part of this study include Beiersdorf, Krylon, Estee Lauder Companies Inc., Amway, Avon Products Inc., CHANEL, CIATÉ, Coty Inc, Estée Lauder Inc, Johnson & Johnson, KRYOLAN, L'Oréal S.A, Revlon, Inc., Shiseido Company, Limited, and Unilever
  • Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology up gradation, market expansion, and marketing tactics
  • The global color cosmetics market report caters to various stakeholders in this industry including investors, suppliers, Color Cosmetics manufacturers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global Color Cosmetics market

Detailed Segmentation:

  • Global Color Cosmetics Market, By Product Type:
    • Nail care
    • Lip Care
    • Eye Make-up
    • Face Make-up
  • Global Color Cosmetics Market, By Distribution Channel:
    • Hypermarkets
    • Supermarkets
    • Specialty stores
    • Online Stores  
  • Global Color Cosmetics Market, By Region:
    • North America
      • By Country:
        • U.S
        • Canada
    • Latin America
      • By Country:
        • Brazil
        • Mexico
        • Argentina
        • Rest of Latin America
    • Europe
      • By Country:
        • Germany
        • U.K
        • France
        • Italy
        • Spain
        • Russia
        • Rest of Europe
    • Asia Pacific
      • By Country:
        • China
        • India
        • Japan
        • Australia
        • South Korea
        • ASEAN
        • Rest of Asia Pacific
    • Middle East & Africa
      • By Country/Region:
        • Middle East
        • Africa
  • Company Profiles
    • Beiersdorf
      • Company Overview
      • Product Portfolio
      • Key Strategies
      • Recent Developments
      • Future Plans
    • Krylon
    • Estee Lauder Companies Inc.
    • Amway
    • Avon Products Inc.
    • CHANEL
    • CIATÉ
    • Coty Inc
    • Estée Lauder Inc
    • Johnson & Johnson
    • KRYOLAN
    • L'Oréal S.A
    • Revlon, Inc.
    • Shiseido Company, Limited
    • Unilever

 “*” marked represents similar segmentation in other categories in the respective section

Frequently Asked Questions

Global color cosmetics market was valued at around US$ 70.4 Billion in 2021.
Increasing inclination of women towards aesthetic appeal of beauty products is one of the major drivers for growth of the market.
Growing sales of color cosmetics through online distribution channels is key factor driving growth of the market.  
Lack of universal directives pertaining to use and applications of color cosmetics is one of the major factors restraining growth of market. 
Major players operating in the market include Beiersdorf, Krylon, Estee Lauder Companies Inc., Amway, Avon Products Inc., CHANEL, CIATÉ, Coty Inc, Estée Lauder Inc, Johnson & Johnson, KRYOLAN, L'Oréal S.A, Revlon, Inc., Shiseido Company, Limited, and Unilever. 
The market is estimated to grow at around 4.7% CAGR in the forecast period (2022-2030).

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