Linear Alkylbenzene Sulfonate (LAS) Market, by Application (Household Detergents and Cleaners, Dish Washing Liquids, Personal Care Products, Industrial Cleaners, and Others), and by Region - Global Trends, and Forecast till 2025

  • Published On : Feb 2018 |
  • Pages : 322 Pages |
  • Format : CMI Insight PPT Format CMI Insight PDF Format

Linear Alkylbenzene Sulfonate Market – Insights

Linear alkylbenzene sulfonate (LAS) is an anionic surfactant that is biodegradable and cost-effective. It offers high solubility, emulsifying, moistening, foaming, and dispersing properties when compounded with other additives. It is thus, used in powder detergents, paste detergents, solid detergents, cleaners, concentration washing powder, and other civil detergents. It is also used in the rubber industry as an emulsifying agent, in the textile industry as a refining agent and as a coupling agent and emulsifier in the agricultural herbicides industry. LAS is used in emulsion polymerization and as an industrial wetting agent.

Increasing application of LAS as a surfactant due to its effectiveness coupled with growing demand for cleaning and sanitization products such as liquid dishwashing soaps and detergents are driving growth of the linear alkylbenzene sulfonate market. Furthermore, rising demand for cleaning and janitorial services such as window cleaning and vacuuming in residential and commercial sectors is fuelling growth of the LAS market. For instance, according to the International Association for Soaps, Detergents, and Maintenance Products, the expenditure on professional cleaning, hygiene products, and services accounted for US$ 8.18 billion in 2015, which increased to US$ 8.41 billion in 2016, in Europe. However, availability of substitutes such as alcohol ether sulfates is one of the challenge faced by the LAS market.

Household detergents and cleaners are the largest application in the global LAS market.  Demand for LAS surfactants is significantly increasing due to its growing application in laundry care, surface care, and other household detergents and cleaners, owing to its biodegradable and cost-effective nature. According to the International Association for Soaps, Detergents and Maintenance Products, laundry care products in Europe was valued at US$ 16 billion in 2016, which increased by 0.8% from 2015 in the household care sector. Also, surface care products increased by 0.6% from 2015 to US$ 7.11 billion in 2016, in Europe. The rising demand for laundry care and surface care products in the household care sector is in turn, propelling growth of the LAS market.

Asia Pacific holds the dominant position in the LAS market, owing to increasing demand for household cleaning and sanitization products in the region. Growing demand for industrial detergents and cleaning products in various industries such as food and dairy processing has further augmented growth of the LAS market in the region. For instance, according to India Brand Equity Foundation, the food processing market in India is estimated to reach US$ 482 billion by 2020. Also, Union Budget of 2017-2018 has set up a fund of US$ 1.2 billion for dairy processing in India.

North America experiences significant demand for LAS. According to the U.S. Food and Drug Administration (FDA) 21CFR173.315, LAS can be used to wash or assist lye peeling of vegetables and fruits. Europe is a lucrative market for LAS due to increasing demand for its application in detergents and cleaning products in the household care, professional cleaning, and hygiene sector. For instance, according to the International Association for Soaps, Detergents and Maintenance Products, household care, professional cleaning, and hygiene sector was valued at US$ 41.72 billion in Europe, in 2015, which increased to US$ 42.19 billion in 2016.

The global LAS market was valued at US$ 5,142.4 million in 2016 and is projected to register a CAGR of 5.5% in terms of revenue, over the forecast period (2017 – 2025).

Global LAS Market Share, by Region, 2016

las market

Source: Coherent Market Insights (2018)

Asia Pacific accounted for the highest market share of 42.36% in 2016 and is expected to hold a dominant position over the forecast period.

Key market players operating in the LAS market include BASF SE, Clariant Corporation, Croda International Plc, DowDuPont Inc., Evonik Corporation, Henkel AG & Co. KGaA, Huntsman Corporation, Galaxy Surfactants Ltd., Stepan Company, and Solvay S.A.

Linear alkylbenzene sulfonate (LAS) is an anionic surfactant obtained by sulfonation of linear alkylbenzene. It is used in detergents, soaps, and industrial cleaning products as wetting agents and emulsifiers. Linear alkylbenzene sulfonate are cost-effective, biodegradable, and offer excellent dissolution rate. Growing demand for biodegradable surfactants in dish washers, laundry, all-purpose cleaners, floor cleaners, hard surface cleaners, wax strippers, dairy cleaners, degreasers, and car wash among others is driving growth of the linear alkylbenzene sulfonate market. The availability of substitutes such as alcohol ether sulfates (AES) for linear alkylbenzene sulfonate is one of the major restraints for growth of the linear alkylbenzene sulfonate market.

Market Dynamics

Among applications, the household detergents and cleaners segment accounted for the highest share in 2016. This is due to increasing utilization of LAS as surfactant in detergents and cleaning products due to its biodegradable and environmentally-friendly properties. Asia Pacific holds the largest LAS market, followed by North America and Europe. Asia Pacific accounted for 42.36% market share in 2016 due to the growing demand for detergents, cleaning products and personal care products, especially in emerging economies such as China, India, and Indonesia. According to International Trade Association, Department of Commerce, U.S., the domestic sale of personal care products and cosmetic products accounted for around US$ 50 billion in 2015. This growth is expected to increase the demand for LAS in the personal care products segment in this region.

Key features of the study:

  • This report provides in-depth analysis of the LAS market, market size (US$ Million & kilo tones), and Cumulative Annual Growth Rate (CAGR %) for the forecast period (2017 – 2025), considering 2016 as the base year and 2015 as historical information
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by leading players
  • It profiles leading players in the global LAS market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
  • Key companies covered as a part of this study include BASF SE, Clariant Corporation, Croda International Plc, DowDuPont Inc., Evonik Corporation, Henkel AG & Co. KGaA, Huntsman Corporation, Galaxy Surfactants Ltd., Stepan Company, and Solvay  S.A..
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decision regarding their future product launch, market expansion, and marketing tactics
  • The global LAS market report caters to various stakeholders in this industry including investors, suppliers,  distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the LAS market

Detailed Segmentation:

  • Global LAS market, By Application:
    • Household Detergents and Cleaners
    • Dish Washing Liquids
    • Personal Care Products
    • Industrial Cleaners
    • Others
  • Global LAS market, By Geography:
    • North America
      • U.S.
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Canada
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
    • Europe
      • U.K.
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Germany
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Italy
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • France
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Russia
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Rest of Europe
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
    • Asia-Pacific
      • China
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • India
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Japan
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • ASEAN
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Australia
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • South Korea
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Rest of Asia Pacific
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
    • Latin America
      • Brazil
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Mexico
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Rest of Latin America
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
    • Middle East
      • GCC
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Israel
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Rest of Middle East
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
    • Africa
      • Northern Africa
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • Central Africa
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
      • South Africa
        • By Application:
          • Household Detergents and Cleaners
          • Dish Washing Liquids
          • Personal Care Products
          • Industrial Cleaners
          • Others
  • Company Profiles
    • BASF SE *
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments
      • Future Plans
    • Clariant Corporation
    • Croda International Plc
    • Huntsman Corporation
    • Stepan Company
    • Henkel AG & Co. KGaA     
    • Galaxy Surfactants Ltd.
    • Evonik Corporation
    • Solvay S.A.
    • DowDuPont Inc.

“*” marked represents similar segmentation in other categories in the respective section.

Table of Contents

  1. Research Objective and Assumptions
    • Research Objectives
    • Assumptions
    • Abbreviations
  2. Market Purview
    • Report Description
      • Market Definition and Scope
    • Executive Summary
      • Market Snippet, By Application
      • Market Snippet, By Region
    • Coherent Opportunity Map (COM)
  3. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
      • Restraints
      • Market Opportunities
      • Regulatory Scenario
      • Industry Trend
      • Merger and Acquisitions
      • New Product Type Approvals/Launch
      • Promotion and Marketing Initiatives
    • Cost Tier Down Analysis
  4. Global LAS  Market, By Application, 2017 - 2025, (US$ Million & kilo tones)
    • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Y-o-Y Growth  Analysis, 2017 - 2025
      • Segment Trends
    • Household Detergents and Cleaners
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2025, (US$ Million & kilo tones)
    • Dish Washing Liquids
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2025, (US$ Million & kilo tones)
    • Personal Care Products
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2025, (US$ Million & kilo tones)
    • Industrial Cleaners
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2025, (US$ Million & kilo tones)
    • Others
      • Introduction
      • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2025, (US$ Million & kilo tones)
  5. Global LAS  Market, By Region, 2017 - 2025, (US$ Million & kilo tones)
    • Introduction
      • Market Share Analysis, 2016 and 2025 (%)
      • Y-o-Y Growth  Analysis, For Regions, 2017 - 2025
    • North America
      • Market Share Analysis, By Country, 2017 and 2025 (%)
      • Y-o-Y Growth  Analysis, By Country, 2017 - 2025
        • U.S.
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Canada
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
    • Europe
      • Market Share Analysis, By Country, 2016 and 2025 (%)
      • Y-o-Y Growth  Analysis, By Country, 2017 - 2025
        • U.K.
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Spain
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Germany
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Italy
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • France
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Russia
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Rest of Europe
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
    • Asia Pacific
      • Market Share Analysis, By Country, 2016 and 2025 (%)
      • Y-o-Y Growth  Analysis, By Country, 2017 - 2025
        • China
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • India
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Japan
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • ASEAN
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Australia
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • South Korea
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Rest of Asia Pacific
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
    • Latin America
      • Market Share Analysis, By Country, 2016 and 2025 (%)
      • Y-o-Y Growth  Analysis, By Country, 2017 - 2025
        • Brazil
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Argentina
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Mexico
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Rest of Latin America
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
    • Middle East
      • Market Share Analysis, By Country, 2016 and 2025 (%)
      • Y-o-Y Growth  Analysis, By Country, 2017 - 2025
        • GCC
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Israel
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Rest of Middle East
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
    • Africa
      • Market Share Analysis, By Country, 2016 and 2025 (%)
      • Y-o-Y Growth  Analysis, By Country, 2017 - 2025
        • North Africa
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • Central Africa
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
        • South Africa
          • Country Trends
          • Market Size and Forecast, By Application, 2017 - 2025, (US$ Million & kilo tones)
  6. Competitive Landscape
    • Heat Map Analysis
    • Market Share Analysis (3x3 Matrix)
    • Company Profiles
      • BASF SE
        • Company Overview
        • Product Type Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Clariant Corporation
        • Company Overview
        • Product Type Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Croda International Plc
        • Company Overview
        • Product Type Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Huntsman Corporation
        • Company Overview
        • Product Type Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Stepan Company
        • Company Overview
        • Product Type Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Henkel AG & Co. KGaA
        • Company Overview
        • Product Type Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Galaxy Surfactants Ltd.
        • Company Overview
        • Product Type Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Evonik Corporation
        • Company Overview
        • Product Type Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • Solvay S.A.
        • Company Overview
        • Product Type Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
      • DowDuPont   Inc.
        • Company Overview
        • Product Type Portfolio
        • Financial Performance
        • Recent Developments/Updates
        • Future Plans
    • Analyst Views
  7. Section
    • References
    • Research Methodology
    • About Us and Sales Contact

* Browse 150 market data tables* and 60 figures* on "LAS Market” - Global forecast to 2025.

Research Methodology

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In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.


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The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.

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We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:

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