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Global Online Gambling and Betting Market

Online gambling and betting includes operators providing gambling and betting games such as poker, casino, lottery, bingo, and sports betting via digital platform. Fantasy league gaming platforms such as NFL Enterprises LLC, CBS Interactive, Fleaflicker, and Sideline Software, Inc. league offer a service for online betting on sports such as cricket, football, and horse riding.

Global online gambling and betting market is expected to witness significant growth during the forecast period (2018–2026). The market growth is majorly attributed to increasing population and increasing use of internet across the globe. Moreover, many countries such as Argentina, Australia, Brazil, Singapore, and Ghana are relaxing the laws and regulations for online gambling and betting. For instance, China allows betting only on approved sites and the Chinese Sports Lottery has the monopoly on all sports betting, in Japan, online betting for lottery, public sports, and football are allowed, and in Singapore, gambling is legalized but highly regulated.

Increasing internet penetration is expected to drive the market growth

Online gambling and betting market is expected to witness considerable growth during the forecast period, as online gambling platforms provide high level of accessibility to the user for gambling or betting at any time and at any place. Moreover, through mobile applications, large wagers can give offers and continuously update on betting rate.

According to Our World in Data, estimated number of internet users worldwide reached 3.4 billion in 2016. Increasing number of internet users is one of the major factors driving growth of the market, as an internet gambler can get access to vast number of betting options from providers’ website or gaming applications. Some of the countries in Asia Pacific such as India, China, and Indonesia have huge number of internet users.

Increasing use of virtual currencies is expected to boost growth of the online gambling and betting market

In the past few years, virtual currency and cryptocurrency have gained popularity. Currently, many gaming operators offer a variety of payment options such as visa casinos, check online casinos, neteller online casinos, and paypal casinos, however, virtual currency is mostly preferred among online casinos. Speedy deposit or withdrawal of money for online gambling is preferred by consumers. Bitcoin has become a popular payment method in online gambling, with some online casinos already accepting it as a standard payment method. According to a report published by “bitcoin.com” in January 2019, over 24.5 billion bets have been placed with bitcoins over the past 2 years.

Figure 1. Global Online Gambling and Betting Market Share, by Device Type (2017, %)

Online Gambling And Betting  | Coherent Market Insights

Source: Coherent Market Insights, 2017-18

Increasing use of mobile devices is expected to drive the market growth

According to a report published by Pew Research Center in February 2018, 77% of the adults in the U.S. are using smartphone and in 2011, this number was only 35%, as mobile phones offer features such as internet access, gaming applications, and social media. Gaming providers are offering easy to operate mobile applications for gambling with easy to transfer payment options.  

Figure 2. Global Online Gambling and Betting Market Share, by Region (2017, %)

Online Gambling And Betting  | Coherent Market Insights

Source: Coherent Market Insights, 2017-18

Asia pacific region is expected to witness a considerable growth rate over the forecast period

The online gambling and betting market in Asia Pacific region is expected to grow at a CAGR of 14% over the forecast period. Relaxation of laws, rising number of internet users, and availability of gambling and betting websites with attractive offers are factors driving growth of the online gambling and betting market in Asia Pacific region. Moreover, increasing use of internet-based devices and increasing trust on payment options are propelling growth of the online gambling and betting market across the region.

Key players operating in the global online gambling and betting industry include 888 Holdings, GVC Holdings, Kindred Group, Paddy Power, Betfair, William Hill, Bet365, Stars Group, Draft Kings, Betsson, and BetAmerica.

Online gambling and betting consists of games such as sports betting, lottery, bingo, poker and casino. Sports betting is majorly done on football, baseball, basketball, hockey, track cycling, boxing, and horse racing on online platforms such as Sinclair Broadcast Group, Inc. and bet365. The online gambling and betting games are mostly played on computer, mobile, tablet, and laptop. Gamblers prefer mobile devices over laptops, as mobile gamblers can bet any time from any place. According to a report published by the Gambling Commission, 61% of gambling operators’ revenue comes via mobile devices and 72% of betting stakes are from mobile devices. The money for online gambling and betting can be transferred from a credit card, electric check, certified check, money order or cryptocurrency. Many banks prohibit the use of their card for internet gambling and many electronic money services are available who offer accounts for funding of gambling.

Market trends:

Increasing disposable income of people across the globe, increasing young population in many countries such as India, Ethiopia, and Nigeria, increasing usage of smartphones and other smart devices, and high internet penetration across the globe are major factors driving growth of the online gambling and betting market. Stringent regulatory laws in many countries for online gambling, insufficient internet facility at many locations, and threat of cyber-attack are few restraints affecting the online gambling and betting market growth. Gambling is illegal in United Arab Emirates, Brunei, North Korea, and Qatar.

Key features of the study:

  • This report provides in-depth analysis of online gambling and betting market size (US$ Mn) and compound annual growth rate (CAGR%) for the forecast period (2018 – 2026), considering 2017 as the base year
  • It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategies adopted by the leading players
  • It profiles leading players in the global online gambling and betting market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, online gambling and betting market capital, key developments, strategies, and future plans
  • Companies covered as part of this study include 888 Holdings, GVC Holdings, Kindred Group, Paddy Power, Betfair, William Hill, Bet365, Stars Group, Draft Kings, Betsson, and BetAmerica. Insights from this report would allow marketers and the management authorities of the companies to make informed decision regarding their future product launches, product upgrades, market expansion, and marketing tactics
  • The global online gambling and betting market report caters to various stakeholders in this industry including investors, suppliers, manufacturers, distributors, new entrants, and financial analysts

Detailed Segmentation:

  • Global Online Gambling and Betting Market, By Gaming Type:
    • Poker
    • Casino 
    • Lottery
    • Bingo
    • Sports Betting
  • Global Online Gambling and Betting Market, By Device Type:
      • Desktop
      • Mobile
  • Global Online Gambling and Betting Market, By Region:
    • North America
      • By Gaming Type
      • By Device Type
      • By Country:
        • U.S.
        • Canada
    • Europe
      • By Gaming Type
      • By Device Type
      • By Country:
        • Germany
        • U.K.
        • France
        • Italy
        • Spain
        • Russia
        • Rest of Europe
    • Asia Pacific
      • By Gaming Type
      • By Device Type
      • By Country:
        • China
        • India
        • Japan
        • Australia
        • South Korea
        • ASEAN
        • Rest of Asia Pacific
    • Latin America
      • By Gaming Type
      • By Device Type
      • By Country:
        • Brazil
        • Mexico
        • Rest of Latin America
    • Middle East
      • By Gaming Type
      • By Device Type
      • By Country:
        • GCC Countries
        • Israel
        • Rest of Middle East
    • Africa
      • By Gaming Type
      • By Device Type
      • By Country:
        • Northern Africa
        • Central Africa
        • South Africa
  • Company Profiles
    • 888 Holdings.*
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments/ Updates
    • GVC Holdings,
    • Kindred Group,
    • Paddy Power,
    • Betfair,
    • William Hill,
    • Bet365,
    • Stars Group,
    • Draft Kings,
    • Betsson, BetAmerica

“*” marked represents similar segmentation in other categories in the respective section

 

Frequently Asked Questions

The global online gambling and betting market is estimated to surpass US$ 123.5 Billion by 2026.
Major players operating in the global online gambling and betting market include 888 Holdings, GVC Holdings, Kindred Group, Paddy Power, Betfair, William Hill, Bet365, Stars Group, Draft Kings, Betsson, and BetAmerica.
Stringent regulatory laws for online gambling, insufficient facility for internet operations, and threat of cyber-attackare some of the major factors that are expected to hamper growth of the market over the forecast period.
Increasing internet penetrationis one of the major factors that is expected to propel growth of the market over the forecast period.
The global online gambling and betting market is estimated to exhibit a CAGR of 11.4% over the forecast period (2018-2026).
Among regions, Europe held a dominant position in the online gambling and betting market in 2017.

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