PC GAMING PERIPHERAL MARKET ANALYSIS

The Global PC Gaming Peripheral Market size was valued at US$ 7.94 Billion in 2023 and is anticipated to witness a compound annual growth rate (CAGR) of 8.7% from 2023 to 2030. PC gaming peripheral are external hardware devices such as keyboard, mice, headsets, joysticks, and controllers that are used to play games in the systems. The increasing usage of PC’s and rise in internet penetration are the major factors that are expected to drive growth of the market. There are different type of PC gamers such as casual gamers, hard core gamers, and enthusiast gamers. Casual gamers spend less time on PC, while hard core gamers spend longer time on PC and are aware of the latest technologies used in gaming peripheral devices. Enthusiast gamers are only interested in playing games and do not spend more time on PC games. Therefore, increasing gaming aficionados is one of the factors that is expected to drive demand for PC gaming peripherals.

Global PC Gaming Peripheral Market: Regional Insights

The Global PC gaming peripheral market has been a dynamic and rapidly growing sector within the broader gaming industry. Different regions around the world have shown varying levels of interest and engagement in PC gaming, leading to diverse trends in the demand for gaming peripherals.

Figure 1: Global PC Gaming Peripheral Market Share (%), By Region, 2023

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North America has traditionally been a significant market for gaming peripherals of 30.1% due to the strong presence of gaming culture and esports. Countries like the United States and Canada have well-established gaming communities, contributing to robust demand for high-quality peripherals. Major gaming events, esports tournaments, and gaming conventions have also fueled the demand for advanced gaming gear.

Europe is another substantial market for PC gaming peripherals. Countries like the United Kingdom, Germany, France, and the Nordic countries have active gaming communities. Esports tournaments, gaming cafes, and online gaming platforms have driven the demand for peripherals like gaming mice, keyboards, headsets, and controllers.

The Asia Pacific region, particularly countries like China and South Korea, has been at the forefront of the global gaming industry. The popularity of esports is immense, leading to a massive demand for professional-grade gaming peripherals. In addition, countries like Japan have a strong gaming culture, further contributing to the demand for high-quality gaming peripherals.

Latin America has shown a growing interest in PC gaming, with countries like Brazil, Mexico, and Argentina emerging as key markets. As internet connectivity and access to gaming platforms improve in the region, the demand for gaming peripherals has been on the rise.

The Middle East and Africa have also exhibited an increasing interest in PC gaming, driven by improving technology infrastructure and greater access to gaming content. Countries like the United Arab Emirates and Saudi Arabia have seen a rise in gaming culture, leading to a demand for gaming peripherals.

Global PC Gaming Peripheral Market Drivers:

Growth of eSports and Competitive Gaming

The rise of eSports and competitive gaming has driven the demand for high-performance peripherals, such as gaming mice, keyboards, and headsets. Professional gamers and enthusiasts often seek specialized equipment to gain a competitive edge.

The rapid growth of eSports and competitive gaming has exerted a profound influence on the PC gaming peripheral market. As professional gaming tournaments and online competitive platforms gain immense popularity, the demand for high-performance peripherals designed to deliver precision, responsiveness, and customization has surged. Pro gamers and enthusiasts alike seek cutting-edge gaming mice, keyboards, headsets, and controllers to enhance their gameplay and gain a competitive edge. The market's focus on providing advanced technology, ergonomic designs, and customizable features aligns with the intense requirements of eSports and competitive gaming, shaping the landscape of PC peripheral innovation and driving its continuous expansion.

Customizability and Personalization

Gamers value the ability to customize their gaming experience. Peripherals with customizable buttons, macros, RGB lighting, and software profiles allow users to tailor their setup to their preferences and gameplay style.

Customizability and personalization have become central pillars driving the PC gaming peripheral market, empowering gamers to craft tailored experiences. Peripherals such as gaming mice, keyboards, and headsets offer an array of features, from programmable buttons and macros to customizable RGB lighting, enabling users to finely calibrate their devices to match their gameplay style and aesthetic preferences. This emphasis on individuality not only enhances immersion and performance but also fosters a deeper connection between gamers and their gear, resulting in a more engaging and satisfying gaming experience.

Global PC Gaming Peripheral Market Opportunities:

Growth in Streaming and Content Creation

Many gamers are also content creators who live-stream their gameplay or create video content. Peripherals that cater to the needs of content creators, such as high-quality microphones, webcams, and customizable macro keys, can tap into this growing segment.

The growth of streaming and content creation has had a significant impact on the PC gaming peripheral market. As gamers increasingly turn to platforms like Twitch, YouTube Gaming, and other streaming services to share their gameplay and create content, the demand for specialized peripherals tailored to the needs of content creators has risen.

Collaborations between peripheral manufacturers and popular content creators can provide mutual benefits. Sponsoring creators or providing them with customized peripherals can help showcase the product's capabilities to a wider audience.

As the streaming and content creation landscape continues to evolve, peripheral manufacturers have the opportunity to shape the market by catering to the unique needs of content creators. By focusing on enhancing audio and video quality, providing efficient tools, and fostering community engagement, companies can establish themselves as leaders in this niche segment of the PC gaming peripheral market.

Wireless Technology

The demand for wireless peripherals continues to grow due to the convenience and freedom they offer. Companies that can develop reliable, low-latency wireless solutions for gaming mice, keyboards, and headsets will likely find a receptive market. Wireless technology has been a significant driver of innovation and growth in the PC gaming peripheral market. It has brought greater freedom of movement, convenience, and flexibility to gamers, and its continued advancements offer numerous opportunities for both manufacturers and consumers.

Low latency is crucial for gaming peripherals to ensure that actions taken by the gamer are immediately reflected in the game. Wireless technology has made significant strides in reducing latency to levels that are often imperceptible to most gamers. This has helped alleviate concerns about wireless peripherals being slower than their wired counterparts.

Modern wireless gaming peripherals often use advanced connectivity standards such as Bluetooth Low Energy (BLE) or specialized wireless protocols designed for gaming, like Logitech's Lightspeed technology. These protocols offer stable connections with minimal interference, ensuring a reliable gaming experience.

Battery technology improvements have led to longer battery life in wireless peripherals. Many wireless mice, keyboards, and controllers can last for hours, if not days, of gameplay on a single charge. Some even offer rapid charging options to minimize downtime.

Global PC Gaming Peripheral Market Trends:

RGB Lighting and Aesthetics

RGB lighting became increasingly popular in gaming peripherals. Manufacturers started incorporating RGB lighting not just for functional purposes but also for aesthetic appeal. Many gamers enjoy the ability to synchronize lighting effects across different peripherals and even with other components in their setup.

RGB lighting allows gamers to customize the appearance of their peripherals according to their preferences. Users can choose from a wide range of colors and lighting effects to match their setup or even sync the lighting with in-game events.

Many peripheral manufacturers offer products with RGB lighting that can be synchronized across multiple devices. This means that a gaming keyboard, mouse, headset, and even PC case can all display coordinated lighting effects, creating a harmonious and unified visual theme.

Some games have integrated RGB lighting support, allowing in-game events or actions to trigger specific lighting effects on peripherals. This can provide additional immersion and feedback during gameplay.

Haptic Feedback

Haptic feedback in PC gaming peripherals involves the use of tactile sensations, vibrations, and forces to enhance the gaming experience. It aims to provide players with a more immersive and engaging feel of the virtual world by simulating physical sensations that correspond to in-game events.

Haptic feedback in gaming controllers, such as gamepads and joysticks, can simulate various sensations like the recoil of a gun, the rumble of a car engine, or the impact of a collision. This technology adds a layer of realism by allowing players to "feel" the game environment. More advanced haptic feedback systems can produce a wide range of vibrations, pulses, and even more complex sensations.

In the context of virtual reality (VR) gaming, haptic feedback is especially important. VR controllers use haptic technology to simulate touch and interactions with virtual objects. This can range from feeling the texture of objects to experiencing the sensation of hitting or grasping something.       

Global PC Gaming Peripheral Market Restraints:

Technological Plateaus

Gaming peripherals have experienced rapid advancements, but there might be moments where the technology plateaus, and significant new features are not introduced. This can result in a slower pace of innovation and potentially lead to less frequent upgrades by consumers.

Compatibility and Fragmentation

The rapid pace of technological advancement might result in compatibility issues with older gaming peripherals or incompatibility between different manufacturers' products. This could lead to a fragmented experience for gamers, where their peripherals might not work seamlessly across different platforms or games.

Covid-19 Impact Analysis:

The COVID-19 pandemic had a significant impact on various industries, including the gaming peripheral market. In the early stages of the pandemic, manufacturing and supply chains for electronics were disrupted due to lockdowns, restrictions, and labor shortages in many countries. This could have led to delays in production and availability of gaming peripherals. As people around the world were confined to their homes due to lockdowns and social distancing measures, there was a surge in demand for entertainment options, including video games. This likely led to an increased demand for PC gaming peripherals as more individuals turned to gaming for leisure.

With many people working and studying from home, there was also an increased demand for PCs and related accessories, including gaming peripherals, to support these activities. As a result, some gaming peripheral manufacturers may have seen an unexpected boost in sales from this trend.

Figure 2: Global PC Gaming Peripheral Market Share (%), in terms of Value, By Technology, 2023

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Global PC Gaming Peripheral Market Segmentation:

• PC Gaming Peripheral Market, by Product Type: Headsets, Keyboards, Joysticks, Mice, Gamepads, and Others.
• By Technology: Wired and Wireless.
• By Channel: Online and Offline.
• The wired segment within the PC gaming peripheral market is leading with 63.5% refers to gaming peripherals that are connected to a computer using physical cables. Despite the rise of wireless technology, wired peripherals remain popular among gamers due to their consistent and reliable connectivity, minimal input lag, and lower latency.
• The wireless segment within the PC gaming peripheral market refers to a category of gaming peripherals that operate without the need for wired connections. Wireless gaming peripherals have gained popularity due to their convenience, flexibility, and advancements in wireless technology.

Global PC Gaming Peripheral Market: Key Developments

• For instance in August 3, 2023 Glorious Gaming USA-based peripherals brand has announced to launch its PC gaming peripheral products in India with product portfolio keyboards, mouse, and other PC accessories
• For instance in June 21, 2023, GAMDIAS A leading PC gaming hardware brand has developed microphone PHEME M1 for streaming purpose, the microphone is designed to deliver transcendent audio in compact form, ENC mode and 192 kHz/24-bit resolution
• For instance in February 24, 2021, HP a multinational technology corporation has acquired HyperX a gaming accessories manufacturing division of kingston which will help hp to grow in gaming peripheral market
• For instance in Apr 11, 2023, Razer Prominent video game hardware and peripherals company now funding Web3 gaming to develop incubator

Global PC Gaming Peripheral Market: Key Companies Insights

Key companies operating in the PC gaming peripheral market include Alienware, Logitech Internation SA, Razer Inc., Mad Catz Global Limited, Corsair Components, Inc., Cooler Master Co., Ltd., Sennheiser electronic GmbH & Co. KG, HyperX, SteelSeries, Anker, Roccat, Reddragon, Thrustmaster, Turtle Beach Corporation, and others

*Definition: PC gaming peripherals are specialized input and output devices designed to enhance the gaming experience on personal computers. These peripherals are tailored to provide better control, responsiveness, comfort, and immersion for gamers engaging in various genres of video games. PC gaming peripherals encompass a wide range of devices that players use to interact with games, offering features that go beyond the basic functionalities of standard peripherals.