Soft Starter Market is estimated to be valued at USD 3,026.2 Mn in 2025 and is expected to reach USD 5,264.2 Mn in 2032, exhibiting a compound annual growth rate (CAGR) of 8.23% from 2025 to 2032.
The expansion of worldwide soft starter market is owed due to increase in adoption in industrial pumps, increase in demand for HVAC control systems, and increasing need for cost saving solutions with less space needs. Additionally, growing spending on R&D skills, with greater emphasis on energy conservation; and increased automation in different industries is also expected to drive growth of the market during the forecast period. Top market players in the global soft starter market are concentrating on innovation of new smart soft starter technology combined with electronic motor protection, IoT, and self-learning algorithms. These developments provide sophisticated protective functions and optimal motor control, which lead to improved operational control and system optimization.
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Current Events |
Description and its impact |
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Surge in Demand for Soft Starter Solutions |
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Growth in Industrial Automation and Smart Infrastructure
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Application of soft starters in various equipment like centrifuges, industrial pumps and conveyors enables the slow start and slow stop of systems. Application of these starters can avoid the mechanical shock, such as water hammer. Therefore, increased growth of industrial pumps is expected to propel the demand for soft starters. The use of industrial pumps is picking up with a number of different end-user industries that work with chemicals, water, wastewater, petroleum, food, slurry, sludge, or oil, thanks to their resistance against different noxious chemicals in addition to the hardness they show during use. The demand for the industrial pump also increases with increasing deliverable pressure in terms of time. Therefore, this in turn is anticipated to have a positive effect on the global soft starter market in the forecast period.
Application of soft starter in HVAC equipment provides efficiency and life improvement since it cuts down the inrush current needed to start compressors by 60%. This in turn decreases possible damage to compressors from mechanical shock hard-starting current spikes. The market of HVAC equipment is expanding in emerging economies as a result of an increase in the applications in end user market including data centre, construction business, etc. The ever-growing growth of HVAC equipment market further tends to increase demand for soft starters, thereby slated to fuel growth of the overall global soft starter market during the forecast period.
The demand for electrical energy is increasing for maintaining the global development, and it requires continuous heavy investments to produce power supply, which is propelling the applications of motors in the electricity segment. This also contributes to the positive impact on the soft starters. As per the International Energy Agency (IEA), the world energy demand jumped by 2.2% during 2024, almost two times the average of 1.3% per year seen over the period from 2013 to 2023. The increase was mainly fueled by a 4.3% increase in global electricity consumption.
Growing number of governments and regulatory authorities are introducing suitable regulations and policies to manage CO2 emissions and to meet the increasing demand for electricity, particularly in developing economies. This in turn is fuelling the demand for soft starters to lower the overall cost including repair and maintenance cost, and thus improving the overall efficiency. Different industries are increasingly using soft starters, and this is likely to boost growth of the global soft starter market during the forecast period.
Increased interest in the enhancement of utility factors in the current products is anticipated to present different growth opportunities in the soft starter market globally for the forecast period. Increasing innovation in the soft starter market is aimed at increasing the utility factor of products and enhancement of the performance of these current products along with building capabilities, which will increase their applications in niche markets. With increased application of AC and DC motors, the industry remains shifting towards the energy and utility industry. Therefore, these factors are expected to generate market growth opportunities in the next few years.
Increase in adoption of industrial automation for its numerous benefits is expected to contribute different business opportunities in the worldwide soft starter market throughout the forecast period. Industrial automation provides numerous advantages like, the cost of direct human labour lowered, high-quality products delivered, productivity increased, and product or process consistency improved. This helps in generating market demand for the soft starters utilized in electric motors in different applications of industrial automation. Therefore, increasing industrial automation will generate plenty of opportunities for the global market of soft starters throughout the forecasting period. Siemens AG announced a EUR 2 billion investment strategy to bolster growth, innovation, and resilience in digitalization, automation, and sustainability sectors. This includes establishing modern innovation labs and expanding manufacturing capacities in Southeast Asia.
Different substitutes for soft starters, like variable frequency drives (VFD) are gradually entering the market. Soft starters are used for power reduction supplied during start-up, whereas variable frequency drives can also be employed as a substitute for soft starter for performance improvement, energy conservation, downtime reduction, and system simplification. Therefore, presence of such promising substitutes is likely to hamper growth of the global soft starter market over the forecast period.
Soft starters are extensively adopted across different sectors, such as energy and utilities, water and wastewater treatment, automotive, and oil and gas, since they provide several benefits. The implementation of motor soft starters is generally a cost-saving measure. Such starters provide only minimal control regarding the speed of motors. In addition, soft starters are also restricted by limited accuracy, and these considerations will also affect their adoption, which is most likely to hinder growth of the global soft starter market over the forecast period. Nevertheless, with improving technological developments, the vendors are emphasizing the provision of soft starters with improved features, which is likely to support the growth of the market in the near term.
On the basis of End User Industry, the market is divided into Mining and Metal, Food and Beverage, Energy and Power, Oil and Gas, and Other End user Industries. Among those, Mining and Metal is anticipated to lead the global market throughout the forecast period and this is due to the increasing use of soft starters in the industry for improving productivity, smooth operation, energy efficiency, and so on. Furthermore, industrial acquisitions within the industry are contributing to the increase in demand of the soft starter in the mining and metal market.
Food and Beverage sector is also projected to experience growth in the upcoming future and that is due to the numerous uses of soft starters in the industry among many others. Soft starters applied in processing stage of the industry meet rigorous and specific needs in the industry such as meat, poultry, and fish, baking products, and dairy. Therefore, application of soft starter in the food and beverage industry is anticipated to spur growth of the market in the near future.
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North America is anticipated to exhibit high growth in the market for global soft starters throughout the forecast period due to increasing adoption of soft starters in a number of industries like meta and mining, oil and gas, power, energy among others. Additionally, the region is home to some of the key players in the market like Benshaw Inc. and Rockwell Automation Inc. In addition, more and more market vendors are emphasizing different growth strategies, like merger and acquisition, which will also boost the growth of the global soft starter market over the forecast period. For example, in December 2019, Benshaw Inc. declared to buy Aucom Electronics. Ltd., a soft starter manufacturer. Hence, these factors will boost growth of the market in the region over the forecast future.
In addition, Asia Pacific is anticipated to achieve significant share in the world's soft starter market over the forecast period. This may be due to increased industrialization in the developing countries in the region, including India and China among others. The expanding industries like power and cement is increasing in the region, which in turn is likely to increase the demand for soft starters. The use of industrial automation is on the rise in the region as a result of its benefits, and this is also likely to increase demand for start starters in the different industrial automation applications. These will be the factors that are expected to drive the growth of the market in Asia Pacific in the future.
The United States has a substantial market share in the soft starter market, primarily driven by the highly developed industrial infrastructure and the huge need for energy-efficient solutions in every sector. The U.S. manufacturing sector, particularly automotive, oil and gas, and HVAC applications, heavily employs soft starters in order to enhance motor efficiency and decrease operational expenditures. Furthermore, the increasing focus on automation and intelligent technologies also helps drive demand for soft starters within the region.
China is among the largest markets for soft starters, thanks to its accelerated industrialization and huge investments in infrastructure development. Being one of the world's largest manufacturing centres, China witnesses’ widespread application of soft starters in manufacturing, mining, and power generation industries. The government initiative towards energy-efficient systems and smart grid technologies also fuels the demand for soft starters in industrial processes, adding to China's leadership in the market.
As the industrial automation and manufacturing leader, Germany is the key player in the European market for soft starters. The strong industrial sector base of the country, including the automotive, chemical, and energy industries, needs high-performance motor control solutions like soft starters. Germany's energy efficiency and sustainability focus also drives demand for highly advanced soft starter solutions that assist industries in optimizing energy consumption and enhancing operational reliability.
India is increasingly becoming a critical player in the global soft starter market, fueled by its growing industrial base and heightened use of automation technologies. The rising demand for energy-efficient solutions within industries like textiles, mining, and water treatment is driving the uptake of soft starters. Also, India's emphasis on the integration of renewable energy, along with government programs to improve the efficiency of energy, is supporting the development of the soft starter market in the region.
Japan's high-tech industry base and advanced technology industry make it an important market for soft starters, especially in high-tech sectors such as robotics, automotive production, and electronics. The emphasis of the country on energy efficiency, along with its drive towards sustainable industrial processes, results in the extensive application of soft starters to maximize motor performance and minimize power consumption in numerous applications.
Soft Starter Market Report Coverage
| Report Coverage | Details | ||
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| Base Year: | 2024 | Market Size in 2025: | USD 3,026.2 Mn |
| Historical Data for: | 2020 To 2024 | Forecast Period: | 2025 To 2032 |
| Forecast Period 2025 to 2032 CAGR: | 8.23% | 2032 Value Projection: | USD 5,264.2 Mn |
| Geographies covered: |
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| Segments covered: |
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| Companies covered: |
Siemens AG, Aucom Electronics Ltd (Benshaw Inc.), Schneider Electric SE, IGEL Electric GmbH, Eaton Corporation PLC, Crompton Greaves Ltd., ABB Ltd., Toshiba Corporation, Rockwell Automation Inc., Fairford Electronics Inc. (Motortronics UK Ltd), and Danfoss Group |
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The global soft starter market is highly competitive. This is attributed to continuous launch of new technologies due to ongoing R &D and efforts by value chain participants. Moreover, key players are adopting various business growth strategies in order to expand their presence on regional as well as global basis.
Some of the key players in the global soft starter market are Siemens AG, Aucom Electronics Ltd (Benshaw Inc.), Schneider Electric SE, IGEL Electric GmbH, Eaton Corporation PLC, Crompton Greaves Ltd., ABB Ltd., Toshiba Corporation, Rockwell Automation Inc., Fairford Electronics Inc. (Motortronics UK Ltd), and Danfoss Group.
*Definition: Soft starters are solid-state devices that offer protection to AC electric motors against damage occurring from sudden power influxes, as they limit the large initial current inrush related to motor startup. A soft starter also provides a mild ramp up to full speed and is used at startup.
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About Author
Ankur Rai is a Research Consultant with over 5 years of experience in handling consulting and syndicated reports across diverse sectors. He manages consulting and market research projects centered on go-to-market strategy, opportunity analysis, competitive landscape, and market size estimation and forecasting. He also advises clients on identifying and targeting absolute opportunities to penetrate untapped markets.
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