Combined Insurance, a part of Chubb, has introduced a new brand called Chubb Benefits. This new brand makes it easier for people to understand and connects more closely with Chubb's global brand.
The Chubb Benefits brand will now include three services that offer different benefits to customers across North America. This reflects the company's focus on providing financial protection for individuals and benefit solutions for employers.
As part of the rebranding, Chubb Workplace Benefits (CWB) will now be known as Workplace Solutions, and the Combined brand for agency markets in the U.S. and Canada will be part of the Chubb Benefits family. This change includes new logos, updated colors, and new digital tools to show off the company’s history, expertise, and customer service.
Combined, a part of Chubb Benefits, provides benefits like accident, cancer, critical illness, life, disability, and hospital indemnity insurance. These products are sold through independent sales professionals in the U.S. and Canada. Combined has been around for over 100 years and is known for being one of the top-performing life-health insurance companies.
Workplace Solutions, also under Chubb Benefits, offers customized employee benefits and strategic solutions to help companies save money while supporting employees and their families. These benefits focus on improving employee health and delivering excellent service.
Executive Statement
According to Rich Williams, President of Chubb Benefits, this evolution of brand identity into Chubb Benefits is fitting as it represents their commitment to excellence. They are excited and inspired to serve their customers, clients, and broker partners with meaningful solutions to meet an ever-changing marketplace.
