Ambulatory Blood Pressure Monitors Market: Providing Hassle-free and Continuous Monitoring
Ambulatory blood pressure monitoring involves the monitoring of the blood pressure of the patient over a 24-hour period as he/she carries out daily activities. These allow for regular monitoring of blood pressure levels in the body at specific time intervals, usually ranging from 15 to 30 minutes. A compact and lightweight automated monitoring system is connected to a cuff on the patient’s upper arm, which inflates when measuring blood pressure. It provides detailed information about the blood pressure changes, correlating to the daily activities and sleeping patterns. Ambulatory blood pressure monitors are mainly used for indications such as white-coat hypertension, nocturnal hypertension, masked hypertension, and episodic hypertension. The devices are also used to monitor patients at major risk of cardiovascular and cerebrovascular events linked to hypertension. As compared to in-clinic and home blood pressure monitoring, ambulatory monitoring devices can recognize abnormal variations in blood pressure that may be unnoticed during routine checkup. Lower misdiagnosis chances, continuous monitoring and accurate blood pressure profiling are major advantages of the ambulatory devices in comparison with conventional blood pressuring techniques.
The global ambulatory blood pressure monitors market was valued at US$ 1,064.6 million in 2017 and is expected to witness a CAGR of 8.0% during the forecast period (2017 – 2025).
Figure 1. Global Ambulatory Blood Pressure Monitors Market Share, By Product Type (%)
Increasing prevalence of hypertension drives the growth of ambulatory blood pressure monitors market
Growing geriatric population and increasing adoption of unhealthy lifestyles, including alcohol consumption and smoking are major factors fueling market growth. This target population is highly prone to high blood pressure and are at risk of hypertension, in advertently driving demand for blood pressure monitors. As reported by the World Heart Federation, 970 million people worldwide suffered from elevated blood pressure in 2015. Of this, around 330 million people suffered from hypertension in developed countries, while the remaining 640 million were in emerging economies. Certain preventive measures accompanying regular monitoring of the blood pressure can make a significant difference in treatment of hypertension. The blood pressure supervision can be easily carried out with the use of wearable and ambulatory blood pressure monitoring devices, which will correspond to the growth of the global market. The market in Asia Pacific is expected to gain major traction over the forecast period, mainly due to favorable FDI policies in emerging economies such as India and China. However, high costs of the portable devices and unfavorable reimbursement scenario restrain market growth.
Increasing awareness of portable devices for blood pressure monitoring is a prominent factor to fuel the ambulatory blood pressure monitoring market
Increasing awareness levels and growing demand for personalized & portable devices for blood pressure monitoring are the factors contributing towards the market growth. North America, followed by Europe are the largest markets for ambulatory blood pressure monitors. Increasing prevalence of lifestyle associated diseases, higher adoption rate of advanced medical devices and implementation of awareness programs regarding hypertension contributes towards the growth of the market in North America. According to National Center for Chronic Disease Prevention and Health Promotion, 2017, various campaigns such as Million Hearts, Well-Integrated Screening and Evaluation for Women Across the Nation (WISEWOMAN) and Sodium Reduction in Communities Program (SRCP) were launched to reduce mortality rate of the population due to hypertension, which in turn is expected to favor the growth of the market in the near future. The key players are indulging in offering lucrative features offering more accurate and reliable data to their users for establishing global market presence. For instance, Ultralite offers choice of 5 cuff sizes further aids comfort while also maximizing accuracy. The reduction in air bag volume, conventional armband and innovative prediction algorithms enables painless monitoring of patients.
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