Market Introduction
Cycling sunglasses are majorly worn by cyclists during races and training sessions. Cycling sunglasses are made up of polycarbonate lenses, which helps protect the eyes from various potential eye disorders such as eye strain, bulging eyes, eye twitching, and cataract. Cycling sunglasses are highly adaptable to various climatic conditions, as the lens can be changed during monsoon, summer, and foggy weather to enhance clear vision while cycling. Likewise, these sunglasses vary in structure from normal sunglasses, as these pack the eyes properly and help prevent the entry of environmental contaminants and sun rays from the sides. These advantages of sunglasses over conventional glasses, is in turn increasing its demand among the populace. Furthermore, increasing awareness of consumers regarding optical health, is in turn, boosting growth of the global cycling sunglasses market.
Market Dynamics
Rising prevalence of eye disorders caused due to cycling is driving growth of the global cycling sunglasses market. By 2050, an estimated 7.32 million people in the United States will have Primary Open-Angle Glaucoma (POAG), according to U.S. government statistics.
According to National Eye Institute, 90% of sports-related eye injuries can be avoided with the use of protective eyewear, including safety glasses and goggles, safety shields, and eye guards designed for a particular sport. The adoption of these sunglasses is increasing so as to prevent exposure to UV rays, dust, and contaminants present in the air. According to Coherent Market Insights, the revenue in the sunglasses segment in Europe amounts to US$13,994 million in 2018 and is expected to increase to 254.69 million during the forecast period. The sunglass sector is thus offering lenses with 99 to 100 % UV rays blockage and shield or wraparound designs to block most of the UV rays.
According to Coherent Market Insights, the global sunglasses market is expected to exhibit a CAGR of 6.3% during the forecast period, majorly due to technological advancements. For instance, Oakley, Inc. improvised its cycling sunglass lenses by increasing its field of vision and enhancing wrap-around curvature, while keeping the weight down to a 22 g. This helps to completely cover the eye and the area around it, thereby preventing exposure to UV rays and other environmental contaminants.
Premiumization offered by brands, owing to high cost of manufacturing these sunglasses in turn, poses as a major factor hindering growth of the cycling sunglasses market.
Market Outlook
Europe holds the largest market for cycling sunglasses, owing to high number of cyclists in the region. According to Coherent Market Insights, 19.6 million bicycles were sold across Europe in 2016. Rising awareness about eye disorders amongst the populace is fueling growth of the cycling sunglasses market in the region.
In Belgium, cycling is the basic mode of transport and preferred by most citizens. As the climate in the country is extremely cold, cyclists prefer using anti-fog cycling sunglasses for a clear vision. Furthermore, according to Coherent Market Insights, Belgium plans to build 15 new cycling routes by 2025. This in turn, is expected to increase the number of cyclists in the region. Thus, boosting the demand for cycling wear and in turn, driving growth of the global cycling sunglasses market.
Likewise, Italy is the fastest growing market for cycling sunglasses owing to the cycling race competitions held in the region, for instance The Granfondo MILAN - SAN REMO cicloturistica which attracts a lot of potential cyclists to participate in it every year owing to which the cycling wear and cycling sunglasses are purchased in abundance. Hence, increasing adoption of cycling and participation of the citizens in racing competitions in the country is boosting the growth of the global cycling sunglasses market.
Key Players
Key strategies adopted by the global cycling sunglasses manufacturers include collaboration with sports event organizers, merger and acquisitions, partnerships, and product innovation. Kopin Corporation launched SOLOS Smart Glasses, which offers premium quality interchangeable lenses made from high impact safety rated Trivex polymer for ultimate clarity, detail, and protection, in addition to the anti-slip temple feature for a firmer grip for high training sessions. The Vista virtual screen helps cut down glare and shows high resolution color graphics in the sun. Solos Bike Glasses are even compatible with gadgets such as smartphones, to track and store a cyclist’s training data and progress for further reference and sharing.
Key players operating in the global cycling sunglasses market include Oakley, Inc., Topeak, Inc., Under Armour, Inc., Uvex Sports GmbH & Co., Nike, Inc., Specialized Bicycle Components, Inc., ASSOS of Switzerland GmbH, and Kopin Corporation.
Market Taxonomy
On the basis of distribution channel, the global cycling sunglasses market is segmented into:
On the basis of product type, the global cycling sunglasses market is segmented into:
Research Methodology
Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:
In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.
Coherent Market Insights desk research is based on a principle set of research techniques:
Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:
Preliminary Data Mining
The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.
Data Standardization:
Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.
Coherent Statistical model
We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:
Data Processing
Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.
Data Validation
This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:
The primary research is conducted with the ecosystem players including, but not limited to:
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