Meat Snacks Market, By Meat (Chicken, Beef, Seafood, Others), By Products type (Jerky, Ham Sausages, Meat Sticks, Others), By Flavor (Peppered, Original, Teriyaki, Others), and By Distribution Channels (Convenience Stores, Hypermarket, Supermarket, Others) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017-25

Meat snacks are the type of food that is made by marinating meat in a curing solution and drying it. Processing meat in such way gives a unique flavor and longer shelf life to meat snacks. Meat snacks have powerful flavor due to concentrating effect of the moisture removal process. The manufacturing process of meat snacks involves initial meat preparation, preparing the curing solution, meat processing and curing, and finally quality check and packaging. The curing solution has antimicrobial effects that prevent the growth of harmful bacteria.

Introduction of the new flavored products is the major driver for the growth of meat snacks market globally. Spicy, salty, and specific flavored snacks attract the consumers. Manufactures are focusing on producing Jalapeno, teriyaki, and habanero with flavored meat snacks namely cranberry and pineapple, which is driving the growth of meat snack market. To attract consumers, manufacturers have introduced small and innovative on-the-go packages, which are convenient and easy to eat. These environmental friendly and easy to carry packages are gaining popularity in the meat snacks market. Easy to access distribution channel play an important role in the meat snacks market, in turn fueling the growth of meat snacks market. Fluctuations in raw material prices and the high price of final products are major restraint of this market.   

Meat Snacks Market Taxonomy

On the basis of meat type, the meat snacks market is segmented into:

  • Chicken
  • Beef
  • Seafood
  • Turkey
  • Pork
  • Others

On basis of products type, the meat Snacks market segmented into:

  • Jerky
  • Ham Sausages
  • Meat Sticks
  • Pickled Sausages
  • Pickled Poultry Meat
  • Others

On the basis of flavors, the meat snacks market is segmented into:

  • Peppered
  • Original
  • Teriyaki
  • Smoked
  • Spicy
  • Hickory
  • Others

On the basis of distribution channels, the meat snacks market is segmented into:

  • Convenience Stores
  • Grocery Stores
  • Supermarket
  • Hypermarket
  • Restaurants
  • Others

Meat Snacks Market Outlook

  • North America holds the dominant position in meat snacks market. The U.S is the leading region for the production of beef and poultry. According to United State Department of Agriculture (USDA), out of worlds total production of the beef, the U.S. produces nearly 20% of meat snacks. Beef Jerkies have the largest market in the U.S, Canada, and Mexico. Import in snacks food from Canada has increased from US$ 384 million to US$ 674 million in 2010 to 2014. Canada’s meat sticks are the fastest growing product in meat snacks market. Conventional stores are the largest distribution channel for meat snacks market in this region. Advancement in the meat processing technology and strong distribution channel are fueling the growth of meat snacks market in this region.  
  • Europe is the fastest growing region in the meat snacks market. Germany, U.K, and France are the leading economies in this region. In 2016, Germany accounted over 16% of the market in meat snacks, due to the presence of major manufacturers. Supermarket and Hypermarket are the main distribution channels in the meat snacks market, which accounted the shares of about 40% in 2016 in meat snacks market. Europe has a high number of hotels and restaurants, which are the main distribution channels for the meat snacks market. Increased health awareness for protein food and strong distribution channel will boost the meat snacks market over the forecast period.
  • Asia Pacific is the fastest growing region in the meat snacks market. China and India are major countries in this region, owing to the high population and demand for meat products. According to The Organization for Economic Co-operation and Development (OECD), China is the major producer of pork meat with about 31.3 kg/capita pork meat is produced in 2016 followed by poultry and beef. India is a growing economy in the processed meat products in poultry meat products market. According to National Bureau of Statics of China, Specialty and convenience stores are the major retail distribution channels in China, which accounts for the main growth source for the meat snacks market.
  • The Middle East is the fastest growing region in the meat snacks market. Iran is the leading economy in the packaged food industry followed by Saudi Arabia and Egypt. According to the Agriculture and Agri-food Canada, Iran has about US$ 20.3 billion sales value in packaged food industry followed by Saudi Arabia having US$ 18.3 billion. Strong economy and increased demand for packaged food in this region are expected to boost the growth of meat snacks market over the forecast period.

 In 2014, Tyson Foods merged with Hillshire Brands Company. Tyson foods is the international leader in the food industry, mainly in beef, chicken, and pork while Hillshire brands is the major manufacturer and marketer of packaged meat and frozen products in retail food services market. By the acquisition of the Tyson group and Hillshire Company, they generate annual sales of US$ 40 billion and planned to prepare high margin branded foods.

Key player in Meat Snacks Market

The major players in the Meat Snacks market are Jack Link's, King Elite Snacks, Marfood USA, Hormel Foods, ConAgra Foods, Meatsnacks Group, Winterbotham Darby, Nutreco N.V., CampoFrio Foods Group, Oberto Sausage, Duke's Smoked Meats, and Wild Ride Beef Jerky.

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