mHealth stands for mobile health is the sub segment of eHealth that deals with the medicinal practice in favor of public health care, supported by mobile devices. The term mHealth is used to refer the use of mobile communication devices such as mobile phones, electronic tablets, PDAs and also comprises of wearable devices such as a smart watch for data collection and information about health care services. mHealth is applicable in wide areas, ranging from collection of community and clinical health data and delivery of healthcare information to medical personnel to real time monitoring of the patient by provision of direct care. In developed countries the patients and consumers extensively use mobile gadgets to search for healthcare services and access various kinds of healthcare information. Doctors, physicians and even nurses are found making use of mobile devices to access information about a patient from established databases and other resources. The mHealth market comprises of devices such as ECG monitors, blood glucose meters, multi parameter trackers, sleep apnea trackers, etc.
Robust penetration of smartphones in the developed as well as developing countries responsible to boost global mHealth market
According to World Health Organization (WHO), 112 member states participated in the module of survey, out of which 83% were reported to possess at least one mHealth initiative in their country. A majority of these member states reported implementation of 4 or more types of mHealth initiatives. As per the mHealthShare factsheet, 62% of smartphone owners in the U.S. have used their phone in 2014 to look up for health condition and information as compared to that of 52% in 2012. The rising interest and extensive use of mobile devices including tablets are widening the scope of global mHealth market.
The global mHealth market is segmented on the basis of equipment, service, therapeutics and geography.
On the basis of equipment, the global mHealth market is segmented as
Based on the service type, the global mHealth market is segmented as
Based on the therapeutic segment, the global mHealth market is segmented as
Asia Pacific is expected to show an accelerating global mhealth market mainly due to government initiatives in spreading healthcare awareness
On the basis of geography, the global mHealth market is segmented into North America, Latin America, Europe, Asia Pacific, Middle East and Africa. The mHealth market is spurred in the North America attributing to flourishing number of pilot projects and live health in the U.S. and Canada. The increase in number of wellness apps coupled with rising adoption of smartphones as well as increasing reliability on mobile phone apps for day to day routine is expected to accelerate the regional market in the coming forecast years. Further, rise in the rural population in countries such as Vietnam, Indonesia and India are also diligently involved in expansion of global mHealth market. Certain solutions such as bulk messaging to inform disease spread and awareness tips are commonly used in these countries. Use of local language to compose these text messages effectively helps in delivering the information to the rural population. Indian government has launched an official application named National Health Portal, India that is designed in a way to provide access and information about healthcare to a predominantly semi- literate or illiterate population.
Factors responsible to boost the mHealth market involves rising awareness among people regarding regular health updates
The primary factor responsible to drive the global mHealth market is the affordability and integration of wireless technologies which can cause a breakthrough in monitoring and diagnostics, mainly in the developing countries where smartphones are penetrating the market at a great speed. The rapid rise in the incidence of the chronic diseases as well as the advancing technologies in the mobile health apps that delivers information of personal healthcare on the regular basis are also responsible to fuel mHealth market. For instance, the in- build health app in the Apple phones provides insights about the activity, sleep, nutrition, everyday workout and even maintains reproductive health acting a smart assistant for the mobile phone users. Moreover, the mHealth devices such as glucometers and oximeters are applicable in the geriatric population of monitoring blood glucose levels and oxygen levels mainly in the diabetic population. However, lack of accuracy of these devices could restrain the market growth as many people complain about the extreme results displayed by these devices.
The key players involved in improvement of the mHealth devices to increase sales in the global mHealth market
The key players operating the mHealth market are Medtronic Inc., Apple Inc., Sanofi, Mobistante, Inc., AirStrip Technologies, Inc., AliveCor, Inc., LifeWatch AG, Koninklijke Philips N.V, Jawbone, Nike, Inc., Omron Corporation, Johnson and Johnson, Bio Telemetry Inc., Withings, AgaMatrix Inc., iHealth Lab Inc., Qualcomm, AT&T, Cerner Corporation and Cisco Inc. The mobile service provider companies are focusing to deliver uninterrupted healthcare services in the robust penetration of 3G and 4G networks across the world while several other companies manufacturing healthcare related technological devices are focusing towards providing devices with more precision and accuracy to the users by better optimization and improving the sensitivity of these devices.
Coherent Market Insights followsa comprehensive research methodology focused on providing the most precise market analysis. The company leverages a data triangulation model which helps company to gauge the market dynamics and provide accurate estimates. Key components of the research methodologies followed for all our market reports include:
In addition to this, Coherent Market Insights has access to a wide range of the regional and global reputed paid data bases, which helps the company to figure out the regional and global market trends and dynamics. The company analyses the industry from the 360 Degree Perspective i.e. from the Supply Side and Demand Side which enables us to provide granular details of the entire ecosystem for each study. Finally, a Top-Down approach and Bottom-Up approach is followed to arrive at ultimate research findings.
Coherent Market Insights desk research is based on a principle set of research techniques:
Coherent Market Insights has a large amount of in-house repository of industry database. This is leveraged as a burner for initiating a new research study. Key secondary sources include:
Preliminary Data Mining
The raw data is obtained through the secondary findings, in house repositories, and trade surveys. It is then filtered to ensure that the relevant information including industry dynamics, trends, and outlook is retained for further research process.
Holistic approach is used to ensure that the granular and uncommon parameters are taken into consideration to ensure accurate results. The information from the paid databases are further combined to the raw data in order to standardize it.
Coherent Statistical model
We arrive at our final research findings through simulation models. Coherent Data Analytics Model is a statistical tool that helps company to forecast market estimates. Few of the parameters considered as a part of the statistical model include:
Once the findings are derived from the statistical model, large volume of data is process to confirm accurate research results. Data analytics and processing tools are adopted to process large chunk of collected informative data. In case, a client customizes the study during the process, the research finding till then are benchmarked, and the process for new research requirement is initiated again.
This is the most crucial stage of the research process. Primary Interviews are conducted to validate the data and analysis. This helps in achieving the following purposes:
The primary research is conducted with the ecosystem players including, but not limited to:
Finding it difficult to find the research that would cater to your business demands? Give us a chance to help you. One of our Research Consultants will connect to provide a customized solution.[email protected]
Talk to our research consultant to design an exclusive report as per your research needs.
We aim to fulfil client's research demands with tailored research solutions.
We aim to provide research studies in quickest turnaround time and in a much cost effective manner.
We cover each industry from supply and demand side with an aim to provide a most holistic research study.
We strive to provide most accurate and reliable research findings in our research reports.